Housing Wire

AUGUST 21, 2023

You mindset impacts your real estate success and successful agents are looking toward the future, no wallowing in the uncertain market. The time is now to understand the market and some of the trends. Market perception: “Smart agents have stopped complaining about the market ,” Tom notes. and Canada market.”

Agents 351

Agents Marketing Branding Technology 351

Housing Wire

APRIL 25, 2024

Anywhere Real Estate felt the brunt of the challenging housing market again in the first quarter of 2024 as the company reported a loss of $101 million during the three-month period. This is the seasonally slow part of the year and we are in a very difficult housing market with a record-low level of unit sales.” It generated $1.1

Branding 311

Branding Technology Title Brokerage 311

RIS Media

FEBRUARY 28, 2024

Above, RE/MAX’s Carly Carey Imagine you could start a team in 2024 with every possible advantage: access to the best real estate coaches and business leaders across the entire globe; a database of 10,000-plus recently captured leads with hundreds more added every month; the best website, marketing and CRM technology available; a full-time staff (..)

Branding 116

Branding Technology Marketing Development 116

Housing Wire

JULY 17, 2023

The real estate sector is constantly evolving, and one technology has emerged as a true game changer: virtual reality (VR). This transformative technology has opened up a new world of possibilities, empowering agents and captivating potential buyers like never before.

Technology 256

Technology Staging Development Agents 256

Housing Wire

JANUARY 30, 2024

Two complex factors are set to transform the rental market in 2024, creating new challenges and opportunities for property managers. The second is a more competitive rental market, driven by record-high construction of multifamily rental properties. Smart-home technology is another differentiator to explore.

Property Management 340

Property Management Marketing Technology Branding 340

Housing Wire

MARCH 1, 2024

In a fiercely competitive market , mortgage originators need to rethink everything to gain market share and become savvy. Starting with the topic of strengthening personal branding, webinars will touch upon embracing technological advancements and mastering social media.

Loan Officer 345

Loan Officer Loans Marketing Title 345

Housing Wire

FEBRUARY 28, 2022

Black Knight’s Surefire CRM and Mortgage Marketing Engine helps mortgage professionals win new business, drive repeat business and gain referral business. Surefire’s comprehensive marketing automation and content means organizations no longer need to patch multiple, disparate systems together to manage emails, texts and forms.

Marketing 307

Marketing Mortgages Branding Lending 307

Housing Wire

APRIL 22, 2024

The most important thing is selling the home, and if you are driving consumers to the agent that is the expert on that property, then the home markets better and there is a greater chance for success,” Florance said. People are more willing to hire a brand that they trust to represent them, and agents will want to work for good brands.

Branding 311

Branding Brokerage Staging Residential 311

Inman

AUGUST 10, 2023

Marketing dynamos from Anywhere, The Agency and Collabra Technology shared how companies can wield artificial intelligence and market data to help agents stand out in a competitive market.

Branding 124

Branding Agents Marketing Technology 124

Housing Wire

JULY 1, 2021

If there’s one common characteristic that HousingWire saw the brightest marketing leaders and minds in the housing industry wield last year , it was being agile. When the world shifted to work from home , marketers stepped in with new messaging and strategic campaigns to reach their target audience. SVP, Marketing.

Marketing 347

Marketing Title Lending Branding 347

Housing Wire

SEPTEMBER 28, 2023

The allure of the name recognition of large national brands is causing many independent brokerages to affiliate as mortgage rates rise and housing inventory remains low. Ocala, Florida -based Foxfire Realty is the latest firm to join a national brand, announcing its move to RE/MAX on Wednesday.

Brokerage 350

Brokerage Branding Technology Agents 350

Realty Biz

OCTOBER 2, 2023

a global industry leader and the most recognized name in real estate*, is strengthening its presence in Charlotte, one of the fastest-growing markets in North Carolina with the affiliation of Cornelius-based family firm DiGioia Realty. Recognition question based on consumers aware of brand in question.

Branding 99

Branding Brokerage Marketing Technology 99

Housing Wire

MARCH 27, 2024

“The experienced team behind Corcoran Prime provides a foundation that is poised for both growth and success when paired with Corcoran’s innovative tools, iconic branding, and world-class support systems.” ” Corcoran Prime, previously known as The Agency Inc. .

Brokerage 348

Brokerage Branding Technology Agents 348

Housing Wire

JANUARY 23, 2024

Jansta joins Xome from Altisource , where he served for two years as the chief marketing officer. As a seasoned real estate professional, Jansta brings with him his proven track record of innovation and brand expansion, Xome said in a statement on Linkedin.

Industrial 370

Industrial Title MLS Technology 370

Housing Wire

OCTOBER 5, 2023

As the housing market suffers through a drought of home sales and related mortgage originations in the current high-rate environment, home prices and home equity continue to climb, helping to spark a revival of another sector — home equity lending and investment. It sets up a domino effect [for market activity].”

Equity 378

Equity Purchase and sale agreement Marketing Lending 378

Realty Biz

SEPTEMBER 22, 2023

With the help of the CENTURY 21 ® brand, the firm is looking to recruit a minimum of 15 agents to their new office by March 2024. “As As a company that frequently serves multiple demographics in the melting pot of Chicagoland, it’s truly impressive to see the universal respect that the CENTURY 21 brand commands,” said Galarza.

Branding 100

Branding Industrial Marketing Agents 100

Realty Biz

NOVEMBER 3, 2023

When it comes to high-end living, smart home technology is not just a trend; it’s revolutionizing the way we experience comfort and convenience. And every luxury home should take advantage of smart home technology. It’s about creating a seamless integration, where the technology enhances the living experience without being obtrusive.

Technology 129

Technology Design Branding As-is 129

Housing Wire

DECEMBER 22, 2023

For Gen Z, technology is second nature Gen Z is considered those who were born between 1997 and 2012 — today, members of Gen Z are between 11 and 26 years old. We are the cohort succeeding millennials and have grown up with rapid technology progression, an increase in multi-generational households and the “influencer” era.

Branding 419

Branding Technology Finance Industrial 419

Realty Biz

DECEMBER 18, 2023

Better Homes and Gardens Real Estate Gold Key, a startup brokerage serving the Indianapolis market, has opened its doors. Cindy, who founded and leads The Stockhaus Team, is a member of the Institute for Luxury Home Marketing. The Stockhausen are multi-million-dollar producers.

Branding 81

Branding Marketing Brokerage Technology 81

Housing Wire

NOVEMBER 8, 2023

“The largest, undisrupted market in the U.S.,” ” reads an Opendoor Technology Inc. The volatility and unprecedented nature of the market, weakened Zillow’s price forecasting, crippling its ability to buy low and sell high. . presentation slide for investors in the SPAC that took it public, also in 2020.

Marketing 399

Marketing Investor Sales Renovation 399

Housing Wire

JUNE 10, 2022

Lenders and mortgage tech companies have been cutting costs in the down market , but some firms have hired new executives who they hope will provide better strategies to navigate the shrinking loan origination market. For the Motto brand, Erickson will focus on streamlining the product ecosystem for franchisees.

Marketing 364

Marketing Lending Loans Branding 364

Coldwell Banker

AUGUST 25, 2020

Proprietary intranet platform and marketing tool enhance agent productivity, following successful launches among company-owned offices. The post The Coldwell Banker Brand Delivers on Stronger Technology and Listing Tools appeared first on Coldwell Banker Blue Matter.

Branding 107

Branding Technology Agents Marketing 107

Housing Wire

APRIL 16, 2024

Bellevue, Washington-based real estate investment firm Legacy Group Capital announced this week that it has acquired fintech company Rook Capital , a provider of home equity investment (HEI) products through its “Shared Value Investment” brand. Legacy is privately owned and terms of the deal were not disclosed. “As

Equity 375

Equity Investor Technology Industrial 375

Housing Wire

APRIL 13, 2023

Change Wholesale is at the forefront of wholesale lending, with the widest variety of products on the market, ranging from traditional lending products to non-traditional products (Alt Doc, Investor/DSCR, Foreign National). For brokers, Change Wholesale offers marketing support to help promote their business and reach new clients.

Lending 346

Lending Marketing Banks Investor 346

Realty Biz

JUNE 9, 2021

With this in mind, we reached out to Jennifer Marchetti , who is the Chief Marketing Officer for the Realogy Expansion Brands portfolio, including Better Homes and Gardens® Real Estate and ERA®. Realogy Expansion Brands at Realogy Holdings Corp. RealtyBizNews: You are unique as a CMO in real estate managing two major brands.

Branding 135

Branding Marketing Agents Development 135

Housing Wire

MARCH 23, 2023

With current market conditions having a negative impact on traditional agency loans, expanding into non-QM products can allow brokers to grow their business and reach a wider borrower pool. But what’s the best way for brokers to market themselves to reach that wider, non-QM audience? Why a solution provider? Mistry said.

Lending 303

Lending Marketing Loans Branding 303

GeekEstate

JUNE 18, 2023

We have a job opportunity to share from a member of the GEM, Collabra Technology , data analytics and automated digital marketing solutions for the real estate industry: Chief Marketing Officer. Recruit, build, and motivate a high-quality marketing organization. Empower the team to grow and thrive.

Technology 67

Technology Marketing Pre-qualification Branding 67

Housing Wire

MARCH 6, 2024

In her new role, Duran will work with owner and CEO Aaron Kirman to lead the expansion of the Christie’s brand in Southern California. The expansion into Southern California will also grant more agents access to Christie’s proprietary technology , pl@tform. There is one person we wanted to lead that charge, and that’s Jamie Duran.

Branding 380

Branding Brokerage Agents Technology 380

Housing Wire

FEBRUARY 5, 2024

One of the passions that has spanned my career in its entirety is creating exceptional experiences — for agents and their clients, our brokerage staff and anyone who interacts with our brand. At The Agency, we have a unique position as both a real estate brand and a lifestyle brand. Hint: think about technology here.)

Agents 257

Agents Branding Technology Brokerage 257

Housing Wire

SEPTEMBER 1, 2023

Through the development of improved and sophisticated systems, protocols and technology, these operations leaders are driving their companies to growth and success. Take a look at the full list of winners below to see their accolades and achievements that are helping to move the housing market forward.

Technology 417

Technology Development Title Lending 417

Housing Wire

MARCH 31, 2021

While the refi boom might be slowing down, the purchase market is heating up. MBA’s spring 2021 market forecast predicts a record-breaking year, with purchase origination reaching $1.57 The right partnership starts with technology that is designed to play well with others. The housing market is cyclical.

Marketing 374

Marketing Loans Technology Mortgages 374

Housing Wire

JULY 28, 2022

Marketers are often the most creative and influential marketing minds in the housing economy. Over the last few years, they’ve proved over and over again just how important and strategic their role is when it comes to being agile in times of uncertainty, filling the sales funnel, leading strategic brand executions and more.

Marketing 361

Marketing Branding Industrial Technology 361

Housing Wire

NOVEMBER 5, 2020

Now, you’re likely asking yourself, Why am I reading about squirrels in a marketing article? But as history has shown us time and again, the refi market periodically booms, drops and then reliably evens out. No one knows precisely when, but when it does, the purchase market will reemerge as your bread and butter. Glad you asked.

Marketing 394

Marketing Branding Loans As-is 394

Housing Wire

SEPTEMBER 6, 2023

In total, 126 agents and staff members at All Nations have joined RE/Max Proper, increasing the total agent count to 203, up from 70 when the former indie brokerage affiliated with the RE/MAX brand in May. The acquisition of All Nations was finalized on Aug. million in volume in the past 12 months, RE/MAX Proper said in a statement.

Brokerage 341

Brokerage Branding Agents Technology 341

Housing Wire

FEBRUARY 8, 2024

The company is aiming to bring more reverse mortgage technology solutions to potential partners already in the industry and those that have yet to enter it. And so for me, I feel like it’s an opportunity to kind of open the door via technology, to how and what is happening in the reverse space. Morales: No. reverse) as well.

Banks 342

Banks Mortgages Technology Branding 342

Housing Wire

DECEMBER 20, 2021

Last year’s unique market conditions created unprecedented profitability for most lenders. As increasingly large, well-funded competition sets a new bar for resilience throughout market cycles, local lenders are forced to step up. Doing so will create business that perpetuates itself through market cycles. from a year prior.

Marketing 291

Marketing Lending Technology Loans 291

Housing Wire

APRIL 14, 2022

Then, the mortgage industry showed why it is called a cyclical business: in the second half of 2021, the Federal Reserve signaled an increase in interest rates and an easing of the purchase of mortgage-backed securities, choking the refi market. “We know that the mortgage industry is about boom and bust,” said Woodward. “It

Mortgages 521

Mortgages Marketing Lending Loans 521