Housing Wire

MARCH 31, 2023

The use-cases for AI-powered chatbots just keep growing. Big Purple Dot (BPD), a mortgage and real estate customer relationship management (CRM) and recruiting solutions company in Irvine, California, announced this week the integration of ChatGPT into its CRM ecosystem. According to Big Purple Dot , it is one of the first CRM companies in the mortgage industry to integrate the ChatGPT API into its marketing platform. “We are excited to be one of the first CRM’s in the mortgage and r

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Keeping Current Matters

MARCH 30, 2023

Even though activity in the housing market has slowed from the frenzy we saw over a year ago, today’s low supply of homes for sale is still a sellers’ market.

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Inman

MARCH 31, 2023

From "NAR is toast" to "don't make any rash decisions," real estate agents, executives and thought-leaders offered their thoughts on the explosive Moehrl class certification ruling Wednesday.

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Seattle Times Real Estate

MARCH 30, 2023

Carlos Moreno, a professor at Sorbonne University, has joined a growing list of academics who are being harassed by conspiracy theorists.

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Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.

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HomeLight

MARCH 31, 2023

DISCLAIMER: As a friendly reminder, this post is meant to answer questions about bridge loans in California and is intended for educational purposes, not financial advice. If you need assistance navigating the use of a bridge loan in California, HomeLight always encourages you to reach out to your own advisor. With low inventory and notoriously high home prices, California homeowners are looking for creative financing solutions to fund their dream home purchases.

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Housing Wire

MARCH 31, 2023

The Mortgage Industry Standards Maintenance Organization (MISMO), the real estate finance industry’s standards organization, is currently seeking public comment on the latest version of the MISMO Servicing Transfer Catalog (MSTC), according to an announcement on Thursday. According to MISMO , the catalog, which was created through the collaboration of the MISMO Servicing Transfers Development Workgroup , will support the “timely and accurate transfer of residential loan information,&

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Inman

MARCH 30, 2023

Pitt began shopping for a buyer at a $40 million asking price in January, according to reports. The home, he purchased from actress Cassandra Peterson "Elvira," was never publicly listed.

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Marketing Marketing 98

Seattle Times Real Estate

MARCH 31, 2023

Being in downtown Seattle comes with its challenges. but co-founder Barbora Samieian said downtown seems better and livelier than before.

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BubbleInfo

MARCH 31, 2023

The CalHFA Dream For All Shared Appreciation Loan Program is out. It’s a way for buyers to purchase a home with no money down. The State of California has thrown $300 million towards the program, and they will provide a 20% down payment and share the future appreciation.

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Housing Wire

MARCH 30, 2023

New Jersey-based Homebridge Financial Services will lay off 139 employees in June, three months after the acquisition of its retail division by CMG Mortgage, Inc. A Worker Adjustment and Retraining Notification (WARN) filed with the New Jersey Department of Labor and Workforce Development shows the job cuts will affect mortgage loan officers, final “docs” associates, desktop support professionals and business solutions architects, among others.

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Closing

Keeping Current Matters

MARCH 28, 2023

Throughout Women’s History Month, we reflect on the impact women have in our lives, and that includes impact on the housing market.

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Marketing Marketing 230

Inman

MARCH 31, 2023

The migration trends that drove housing demand during the pandemic are ending. But that doesn't mean people aren't moving, according to an Inman analysis of historic data.

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Agents Agents Banks Marketing 136

Seattle Times Real Estate

MARCH 31, 2023

Washington lawmakers could soon adopt a bill requiring cities to allow dense housing development around transit stations. But key details are still in flux.

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Development 67

Real Estate News

MARCH 31, 2023

Real estate reality TV isn’t exactly real. "The Bachelor" alums Jason and Molly offer their candid feedback on the glamorous and dramatic SoCal reality show.

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Speaker: Tim Hughes, Co-Founder and CEO of Digital Leadership Associates

In this era of social media, traditional ways of selling are not as effective as they used to be. As prospects become more proficient on social media, many organizations struggle to keep up, not knowing how to navigate the new digital landscape. With most of the world’s population active on social media, it is imperative that teams improve their sales strategies by investing in sales coaching & training.

Sales

Housing Wire

MARCH 30, 2023

With the banking crisis spurring more talk of a recession, the question now is: What would housing credit look like in a recession? Many people predicted that the U.S. housing market would crash during the pandemic. One of the main reasons for that fear was that housing credit was about to get tight, meaning fewer people could buy homes with mortgages.

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Keeping Current Matters

MARCH 27, 2023

If you’re thinking about selling this spring, it’s time to get moving – the best week to list your house is fast approaching.

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Inman

MARCH 31, 2023

Trackxi is an app for managing all the little things that hamper deal progress between signature and closing. It’s not a clinical transaction manager, more of an activity management solution, and it’s very good at it.

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Agents Agents Closing Technology 108

Seattle Times Real Estate

MARCH 31, 2023

With economic uncertainty and high interest rates, there don't appear to be as many qualified buyers. Economists, real estate agents and trend experts weigh in.

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Speaker: Rivers Pearce, CEO of W8LESS

Successful real estate professionals know that the most powerful tool in their business (aside from their stellar personality, of course) is maintaining a robust database of past, current, and prospective clients. However, keeping your contacts in a spreadsheet, or worse, sitting in your iPhone, simply won’t cut it in today’s world. In this session, Rivers Pierce, CEO of W8LESS, will teach you how winning agents restore and revive their database to continue to gain market share.

Agents

Real Estate News

MARCH 31, 2023

A Realtor.com analysis identified the best time to sell in 2023, and it's just around the corner. The report also said to expect a more typical spring season.

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Agents Agents 65

Housing Wire

MARCH 30, 2023

Donny Kirby, former vice president of national direct-to-consumer sales at Wyndham Capital Mortgage , spent more than 12 years at Charlotte, North Carolina-based company before leaving to start a mortgage broker shop, Cornerstone Home Loans. At Wyndham, Kirby led the expansion of the lender’s branches from Charlotte, North Carolina into Arizona, Texas, Utah and Missouri.

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Mortgages Loans Loan Officer Brokerage 306

Real Trends

MARCH 31, 2023

Unfortunately, many agents think that lead generation is not only easy but also the best way to build a business. The sad truth is that most truly successful agents rely on their sphere of influence or referral clients more often. That’s not to say that lead generation can’t be a great source for finding new clients. The big problem is that if not done correctly, this type of business can end up costing a lot of time and money with little to no return.

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Inman

MARCH 31, 2023

By keeping your testimonial review system fast, easy to access and uncomplicated, you can give clients ample opportunities and motivation to participate in sharing their experiences.

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Agents Agents Branding Marketing 122

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Agents

Realty Biz

MARCH 30, 2023

Did you know that Facebook's potential advertising reach is 2.08 billion people? With numbers like these, using Facebook to advertise real estate agents is one of the smartest moves a person can make. If you've never used Facebook advertising and don't know where to start, don't worry. We'll tell you everything you need to know about promoting Facebook posts.

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Toronto Realty Blog

MARCH 31, 2023

TorontoRealtyBlog First of all, let me start with this: There’s nothing that the Canadian government can do to “make housing more affordable to all.” Hard stop. But that’s because of the word “all,” in that all Canadians were not meant to, or should not expect to, own a home. As I have said many times before, there is no country in the world with a 100% home ownership rate and there never will be.

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Housing Wire

MARCH 30, 2023

Mortgage rates declined for the third consecutive week, sparking hope for a good homebuyers’ spring season. But while rates have dropped, the housing market has continued to be challenged by low inventory levels. Freddie Mac’s Primary Mortgage Market Survey showed on Thursday that the 30-year fixed-rate mortgage was 6.32% as of March 30, down 10 basis points from the previous week, mainly due to the economic uncertainty caused by bank collapses.

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Seattle Times Real Estate

MARCH 30, 2023

Councilmember Andrew Lewis announced a plan to double the city's tiny homes. But there's little to show other than social media posts and a webpage explaining the proposal.

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Speaker: Brynne Tillman CEO | LinkedIn Whisperer at Social Sales Link

In many organizations, Sales Enablement is owning both LinkedIn and Social Selling. LinkedIn, even the free version, is an essential sales tool that every sales professional should be using, while leadership is continuing to turn to Sales Enablement to ensure that the business development team has all the strategies and tactics they need to be successful.

Sales

Inman

MARCH 31, 2023

Cultivate a culture that respects and promotes your brand while helping agents do the same. DOORA Properties creative director Janet Pozos provides her branding best practices.

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Realty Biz

MARCH 30, 2023

Homes in the United States now cost over $350,000. For many people, rising home prices have served to be an obstacle. For others, they have proven to be a great investment opportunity. Regardless, there are many things that first-time home buyers aren't aware of when it comes to getting a mortgage. We've put together a brief mortgage guide with the key information you need to know.

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Easy Agent Pro

MARCH 30, 2023

They say you only get one chance at a first impression so it’s a good idea to be well-prepared to meet potential clients anytime and anywhere. One of the best ways to prepare for this and get the most from first encounters is to craft a Perfect Real Estate Elevator Pitch. One of the first questions that many people ask when they meet someone new is: what do you do?

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Agents Agents As-is Marketing 64

Housing Wire

MARCH 30, 2023

The Independent Community Bankers of America (ICBA) and 42 affiliated state banking associations are calling on the Consumer Financial Protection Bureau (CFPB) to approve language that allows community banks to test out different consumer construction and construction-to-permanent loan disclosures, which the group describes as “a core offering of community banks in many local communities.

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Speaker: Grier Allen, CEO and Co-Founder of BoomTown

For real estate professionals, 2021 was an iconic year. And while the seller’s market continues to shape 2022, real estate experts predict significant changes in inventory, mortgage rates, home prices, and buyer’s checklists. It can be difficult to navigate these constant shifts. However, with the right strategy in place, there is no doubt that you can achieve success.

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