Trending Articles

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Big Purple Dot integrates with ChatGPT for AI-powered customer support

Housing Wire

The use-cases for AI-powered chatbots just keep growing. Big Purple Dot (BPD), a mortgage and real estate customer relationship management (CRM) and recruiting solutions company in Irvine, California, announced this week the integration of ChatGPT into its CRM ecosystem. According to Big Purple Dot , it is one of the first CRM companies in the mortgage industry to integrate the ChatGPT API into its marketing platform. “We are excited to be one of the first CRM’s in the mortgage and r

Mortgages 207
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We’re in a Sellers’ Market. What Does That Mean?

Keeping Current Matters

Even though activity in the housing market has slowed from the frenzy we saw over a year ago, today’s low supply of homes for sale is still a sellers’ market.

Marketing 241
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‘Stop arguing and start adjusting’: Agents react to class-action ruling

Inman

From "NAR is toast" to "don't make any rash decisions," real estate agents, executives and thought-leaders offered their thoughts on the explosive Moehrl class certification ruling Wednesday.

Agents 131
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He wanted to unclog cities. Now he’s ‘Public Enemy No. 1’

Seattle Times Real Estate

Carlos Moreno, a professor at Sorbonne University, has joined a growing list of academics who are being harassed by conspiracy theorists.

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Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.

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Bridge Loans in California: How to Unlock Home Equity to Buy Before You Sell

HomeLight

DISCLAIMER: As a friendly reminder, this post is meant to answer questions about bridge loans in California and is intended for educational purposes, not financial advice. If you need assistance navigating the use of a bridge loan in California, HomeLight always encourages you to reach out to your own advisor. With low inventory and notoriously high home prices, California homeowners are looking for creative financing solutions to fund their dream home purchases.

Loans 73
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MISMO asks for public comment on new servicing transfer catalog

Housing Wire

The Mortgage Industry Standards Maintenance Organization (MISMO), the real estate finance industry’s standards organization, is currently seeking public comment on the latest version of the MISMO Servicing Transfer Catalog (MSTC), according to an announcement on Thursday. According to MISMO , the catalog, which was created through the collaboration of the MISMO Servicing Transfers Development Workgroup , will support the “timely and accurate transfer of residential loan information,&

Mortgages 206

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Brad Pitt offloads LA estate for $39M in off-market deal

Inman

Pitt began shopping for a buyer at a $40 million asking price in January, according to reports. The home, he purchased from actress Cassandra Peterson "Elvira," was never publicly listed.

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Canadian furniture retailer Sundays opens showroom in downtown Seattle

Seattle Times Real Estate

Being in downtown Seattle comes with its challenges. but co-founder Barbora Samieian said downtown seems better and livelier than before.

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Dream For All

BubbleInfo

The CalHFA Dream For All Shared Appreciation Loan Program is out. It’s a way for buyers to purchase a home with no money down. The State of California has thrown $300 million towards the program, and they will provide a 20% down payment and share the future appreciation.

Loans 90
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Homebridge to lay off employees following deal with CMG

Housing Wire

New Jersey-based Homebridge Financial Services will lay off 139 employees in June, three months after the acquisition of its retail division by CMG Mortgage, Inc. A Worker Adjustment and Retraining Notification (WARN) filed with the New Jersey Department of Labor and Workforce Development shows the job cuts will affect mortgage loan officers, final “docs” associates, desktop support professionals and business solutions architects, among others.

Mortgages 252
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The Only Business Plan You'll Ever Need in Real Estate

Overthinking your business plan? The old and tired process of building a 12-month business plan simply doesn’t make sense for the modern real estate business. Learn how to build one that will actually help you keep on track, stay nimble, and close more deals in 2022. Download now!

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How Homeownership Is Life Changing for Many Women

Keeping Current Matters

Throughout Women’s History Month, we reflect on the impact women have in our lives, and that includes impact on the housing market.

Marketing 230
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Will migration fizzle out in 2023? History points to existential shift

Inman

The migration trends that drove housing demand during the pandemic are ending. But that doesn't mean people aren't moving, according to an Inman analysis of historic data.

Agents 136
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WA lawmakers may pass bill to boost dense development near transit

Seattle Times Real Estate

Washington lawmakers could soon adopt a bill requiring cities to allow dense housing development around transit stations. But key details are still in flux.

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Reality Check: 'Selling Sunset' sells an alternate reality

Real Estate News

Real estate reality TV isn’t exactly real. "The Bachelor" alums Jason and Molly offer their candid feedback on the glamorous and dramatic SoCal reality show.

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The #1 Reason Why Sales Coaching is Critical to Your 2022 Sales Success

Speaker: Tim Hughes, Co-Founder and CEO of Digital Leadership Associates

In this era of social media, traditional ways of selling are not as effective as they used to be. As prospects become more proficient on social media, many organizations struggle to keep up, not knowing how to navigate the new digital landscape. With most of the world’s population active on social media, it is imperative that teams improve their sales strategies by investing in sales coaching & training.

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What will housing credit look like in next recession?

Housing Wire

With the banking crisis spurring more talk of a recession, the question now is: What would housing credit look like in a recession? Many people predicted that the U.S. housing market would crash during the pandemic. One of the main reasons for that fear was that housing credit was about to get tight, meaning fewer people could buy homes with mortgages.

Mortgages 379
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Get Ready: The Best Time To List Your House Is Almost Here

Keeping Current Matters

If you’re thinking about selling this spring, it’s time to get moving – the best week to list your house is fast approaching.

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Great for the growing agent, Trackxi fills niche within transaction management: Tech Review

Inman

Trackxi is an app for managing all the little things that hamper deal progress between signature and closing. It’s not a clinical transaction manager, more of an activity management solution, and it’s very good at it.

Agents 108
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Selling a Seattle-area home this spring? Here’s what you need to know

Seattle Times Real Estate

With economic uncertainty and high interest rates, there don't appear to be as many qualified buyers. Economists, real estate agents and trend experts weigh in.

Agents 76
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Database Restoration: How to Revive Dead Leads and Generate New Ones

Speaker: Rivers Pearce, CEO of W8LESS

Successful real estate professionals know that the most powerful tool in their business (aside from their stellar personality, of course) is maintaining a robust database of past, current, and prospective clients. However, keeping your contacts in a spreadsheet, or worse, sitting in your iPhone, simply won’t cut it in today’s world. In this session, Rivers Pierce, CEO of W8LESS, will teach you how winning agents restore and revive their database to continue to gain market share.

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Agents, get your sellers ready for the selling 'sweet spot'

Real Estate News

A Realtor.com analysis identified the best time to sell in 2023, and it's just around the corner. The report also said to expect a more typical spring season.

Agents 65
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Ex-Wyndham Capital Mortgage exec launches Cornerstone Home Loans 

Housing Wire

Donny Kirby, former vice president of national direct-to-consumer sales at Wyndham Capital Mortgage , spent more than 12 years at Charlotte, North Carolina-based company before leaving to start a mortgage broker shop, Cornerstone Home Loans. At Wyndham, Kirby led the expansion of the lender’s branches from Charlotte, North Carolina into Arizona, Texas, Utah and Missouri.

Mortgages 306
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To succeed in lead generation, you should be TACKY

Real Trends

Unfortunately, many agents think that lead generation is not only easy but also the best way to build a business. The sad truth is that most truly successful agents rely on their sphere of influence or referral clients more often. That’s not to say that lead generation can’t be a great source for finding new clients. The big problem is that if not done correctly, this type of business can end up costing a lot of time and money with little to no return.

Agents 65
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How to make clients love writing reviews (so you can win)

Inman

By keeping your testimonial review system fast, easy to access and uncomplicated, you can give clients ample opportunities and motivation to participate in sharing their experiences.

Agents 122
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What Agents Should Be Doing Every Day to Succeed With Leads

Top agents do this every day to succeed.do you? It’s all about the follow up. Top agents shared their perfected processes, and we compiled it into a super easy visual to-do list for Real Estate lead follow up that wins. Get the list now!

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How to Use Facebook Boost for Your Real Estate Agency

Realty Biz

Did you know that Facebook's potential advertising reach is 2.08 billion people? With numbers like these, using Facebook to advertise real estate agents is one of the smartest moves a person can make. If you've never used Facebook advertising and don't know where to start, don't worry. We'll tell you everything you need to know about promoting Facebook posts.

Agents 61
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The Friday Rant: That “Foreign Buyer Ban” Sure Didn’t Last Long!

Toronto Realty Blog

TorontoRealtyBlog First of all, let me start with this: There’s nothing that the Canadian government can do to “make housing more affordable to all.” Hard stop. But that’s because of the word “all,” in that all Canadians were not meant to, or should not expect to, own a home. As I have said many times before, there is no country in the world with a 100% home ownership rate and there never will be.

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Low inventory a challenge to housing market as rates decline 

Housing Wire

Mortgage rates declined for the third consecutive week, sparking hope for a good homebuyers’ spring season. But while rates have dropped, the housing market has continued to be challenged by low inventory levels. Freddie Mac’s Primary Mortgage Market Survey showed on Thursday that the 30-year fixed-rate mortgage was 6.32% as of March 30, down 10 basis points from the previous week, mainly due to the economic uncertainty caused by bank collapses.

Mortgages 340
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Andrew Lewis announced a fundraising plan to double Seattle’s tiny houses. So, where are they?

Seattle Times Real Estate

Councilmember Andrew Lewis announced a plan to double the city's tiny homes. But there's little to show other than social media posts and a webpage explaining the proposal.

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How Sales Enablement is Supporting Social Selling in 2022

Speaker: Brynne Tillman CEO | LinkedIn Whisperer at Social Sales Link

In many organizations, Sales Enablement is owning both LinkedIn and Social Selling. LinkedIn, even the free version, is an essential sales tool that every sales professional should be using, while leadership is continuing to turn to Sales Enablement to ensure that the business development team has all the strategies and tactics they need to be successful.

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A graphic artist’s take on maintaining brand identity

Inman

Cultivate a culture that respects and promotes your brand while helping agents do the same. DOORA Properties creative director Janet Pozos provides her branding best practices.

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Mortgage, Mortgage, Mortgage: What First-Time Home Buyers Need to Know

Realty Biz

Homes in the United States now cost over $350,000. For many people, rising home prices have served to be an obstacle. For others, they have proven to be a great investment opportunity. Regardless, there are many things that first-time home buyers aren't aware of when it comes to getting a mortgage. We've put together a brief mortgage guide with the key information you need to know.

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How To Craft The Perfect Real Estate Elevator Pitch

Easy Agent Pro

They say you only get one chance at a first impression so it’s a good idea to be well-prepared to meet potential clients anytime and anywhere. One of the best ways to prepare for this and get the most from first encounters is to craft a Perfect Real Estate Elevator Pitch. One of the first questions that many people ask when they meet someone new is: what do you do?

Agents 64
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ICBA, affiliates urge CFPB to improve construction loan disclosures

Housing Wire

The Independent Community Bankers of America (ICBA) and 42 affiliated state banking associations are calling on the Consumer Financial Protection Bureau (CFPB) to approve language that allows community banks to test out different consumer construction and construction-to-permanent loan disclosures, which the group describes as “a core offering of community banks in many local communities.

Loans 274
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The Real Estate Pulse: Analyzing the 2022 Housing Market

Speaker: Grier Allen, CEO and Co-Founder of BoomTown

For real estate professionals, 2021 was an iconic year. And while the seller’s market continues to shape 2022, real estate experts predict significant changes in inventory, mortgage rates, home prices, and buyer’s checklists. It can be difficult to navigate these constant shifts. However, with the right strategy in place, there is no doubt that you can achieve success.