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Congratulations to the 2024 Marketing Leaders

Housing Wire

HousingWire’s 2024 Marketing Leaders award recognizes the most creative and influential marketing minds in the housing economy. This year’s winners have demonstrated exceptional creativity, strategic thinking, and the ability to adapt in a rapidly-evolving landscape. Congratulations to this year’s honorees!

Marketing 463
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2023 HMDA data: IMBs up to 69% market share

Housing Wire

The latest 2023 Home Mortgage Disclosure Act (HMDA) data is in, and it confirms a few key trend lines for the mortgage industry: there was significantly less interest in mortgage loans in 2023, and fewer banks thought it worth participating in the market. This is a 14.6%

Marketing 403
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Mortgage rates hold steady despite softer labor market

Housing Wire

Mortgage rates held steady over the past week despite recent signs of relief from the labor market, according to HousingWire’s Mortgage Rates Center. ” Besides monetary policy, uncertainties related to the presidential election are also impacting the markets, according to Alvarez.

Mortgages 429
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Why agents should personalize marketing

Housing Wire

Personalized marketing is on the rise in just about every sector. Firms are seeking ways to foster deeper, more meaningful connections with clients, which is where personalized marketing comes in. Firms are seeking ways to foster deeper, more meaningful connections with clients, which is where personalized marketing comes in.

Agents 433
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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. How can real estate agents use technology to improve their marketing and business success? Follow this webinar to find out!

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Spring housing market gets more inventory

Housing Wire

10-year yield and mortgage rates Economic data created headline events last week that made the bond market go on a roller coaster with the GDP report, jobless claims and the Fed’s favorite inflation data, the PCE. However, for now, the labor market is getting softer, but not breaking. 2022: 19.2%

Marketing 507
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The Fed is winning its war against the labor market. What does that mean for rates?

Housing Wire

With today’s jobs report and all the reports we got during this jobs week, can we finally say the Federal Reserve is winning its war against the labor market? I believe the Fed won’t pivot until the labor market breaks. labor market in the past few months, something I talked about on a recent HousingWire Daily podcast.

Marketing 503
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#Trending: How to Leverage Instagram’s Algorithm to Build Your Pipeline

Speaker: Eric Simon, Founder of The Broke Agent Media | Matt Lionetti, Real Estate Salesperson at The Agency

As new social media tactics flood the market, agents are being inundated with the various apps and trends that could lead to their success. Social Media is one of the most efficient sales tools an agent can use! It has the potential to produce high-quality leads and foster client relationships when used effectively.

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Database Restoration: How to Revive Dead Leads and Generate New Ones

Speaker: Rivers Pearce, CEO of W8LESS

In this session, Rivers Pierce, CEO of W8LESS, will teach you how winning agents restore and revive their database to continue to gain market share. However, keeping your contacts in a spreadsheet, or worse, sitting in your iPhone, simply won’t cut it in today’s world. Why there’s no such thing as a dead lead.

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The Complete Realtor: Tools to Successfully Manage Your Personal Life, Career, and Health

Speaker: Marki Lemons Ryhal, REALTOR, Keynote Speaker, 4X International Best Selling Author, and Podcaster at ReMarkiTable, LLC

Flexibility is the key to future-proofing your role as a real estate agent; you must be able to pivot and adapt to succeed in all markets. Given the changes that the pandemic has forced real estate agents to make, agents are now under pressure to find a way to keep their health, personal life, and career on track.

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Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

Having a system in place to keep your sales pipeline full is the best way to navigate the ever-changing real estate market. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.

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The Real Estate Pulse: Analyzing the 2022 Housing Market

Speaker: Grier Allen, CEO and Co-Founder of BoomTown

And while the seller’s market continues to shape 2022, real estate experts predict significant changes in inventory, mortgage rates, home prices, and buyer’s checklists. In this webinar, Grier Allen, CEO of Boomtown, will discuss: The current Housing Market Report. For real estate professionals, 2021 was an iconic year.

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How Enriching the Lives of Your Clients Leads to Greater Sales Success

Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA and Bill Pappa, Sales and Marketing Leader at Ai Media Group

In this fire-side chat Marketing Technologist, Ari Capogeannis and Sales & Marketing Leader, Bill Pappa, will answer all of your questions and teach you: Effective ways to engage prospects through direct mail. How to hyper-personalize information.

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Millennials are Determined and Prices are Soaring: The Step-by-Step Formula for Closing More Sales to Millennial Buyers Fast!

Speaker: Paul Moya - CEO, Millennial Labs, and The Go-To Performance Marketing Strategist and Realtor Coach for the Best in the World

Today’s real estate market is at the crossroads between Millennials becoming the biggest segment of home buyers across the country and social media becoming the most important platform to attract potential buyers. Pre-pandemic strategies focused on random Facebook posts, videos, and referrals for business, but these are a thing of the past.

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The 4 Most Impactful Actions to Take in Real Estate in 2024

Most agents understand market dynamics, but it's the ability to effectively communicate and interpret these insights that will set you apart. We've been actively engaging with industry experts, analyzing data, and listening intently to the experiences of our agents on the ground. We’re diving into the reality, not the hype.