Housing Wire

JANUARY 30, 2024

In his new role, Mitchelson will lead the expansion of the Corcoran brand both domestically and internationally while working closely with the Corcoran affiliate network’s existing sales team. Mitchelson will report directly to Stephanie Anton, president of Corcoran affiliates. “I

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Development Branding Brokerage Sales 421

Housing Wire

APRIL 11, 2023

Nominations for HousingWire’s Marketing Leaders award are now open through Friday, April 21, 2023. Last week’s listings rate remained super low and available inventory of homes for sale fell again by almost 1% to 410,000, according to Altos Research.

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Marketing Branding Agents Closing 370

Housing Wire

FEBRUARY 28, 2022

Mortgage professionals need a solution that gives them total insight across the customer life cycle and that can offer multiple functionalities that keep them top of mind with customers – even after the loan closes. Using Surefire, marketing and messaging is fast, simple and always available.

Marketing 383

Marketing Mortgages Branding Lending 383

Housing Wire

JUNE 10, 2022

Lenders and mortgage tech companies have been cutting costs in the down market , but some firms have hired new executives who they hope will provide better strategies to navigate the shrinking loan origination market. For the Motto brand, Erickson will focus on streamlining the product ecosystem for franchisees.

Marketing 410

Marketing Lending Loans Branding 410

Housing Wire

MARCH 22, 2024

The market grappled with low inventory and mortgage rates that gave many homebuyers a reason to pause. Today, there are 100,000 more homes on the market than there were in March of last year — that’s 21% inventory growth. Robert Reffkin’s Compass held on to the top spot in sales volume, ranking No.

Brokerage 421

Brokerage Branding Agents Residential 421

Housing Wire

APRIL 20, 2023

The HW Marketing Leaders award celebrates the industry’s most innovative and influential marketing minds who are continuing to help their organizations grow and flourish. ” — Kasia Stephenson , vice president and director of marketing, at Sierra Pacific. What’s the best advice you’ve ever received?

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Marketing Branding Industrial Closing 383

Housing Wire

FEBRUARY 14, 2024

successfully closed on the sale of this luxury, 4,700-square-foot property on Park Avenue on the Upper East SIde of Manhattan for $13 million. Working in real estate sales for a few years, and now you want to challenge yourself and raise the stakes? You might be ready to take on the luxury real estate market!

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Agents Branding Design Development 421

Housing Wire

APRIL 9, 2024

I’m so excited to be finally entering the Springfield market by joining forces with Sears Real Estate and making them a part of Lamacchia Realty,” Anthony Lamacchia , the broker-owner of Lamacchia Realty, said in a statement. 166 nationwide in the 2024 RealTrends Verified sales volume rankings, after its agents closed $1.78

Brokerage 421

Brokerage Branding Agents Sales 421

Housing Wire

SEPTEMBER 15, 2020

This article was written for FinLedger, HW Media’s new fintech focused news brand designed specifically for financial services professionals in banking, payments, insurance and proptech. A signer such as a customer closing on a loan appears before a notary on a video call and they complete, sign and notarize the document, he said.

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Closing Loans Banks Investor 491

Housing Wire

AUGUST 1, 2023

Swann’s team closed $101 million in sales volume in 2022, according to America’s Best Real Estate Professionals ranking on RealTrends. It ranked 90th in sales volume among small teams nationwide. We’re incredibly excited to be partnering with Coldwell Banker for the continued expansion of our team.

Branding 365

Branding Closing Sales As-is 365

Housing Wire

SEPTEMBER 28, 2023

The allure of the name recognition of large national brands is causing many independent brokerages to affiliate as mortgage rates rise and housing inventory remains low. Ocala, Florida -based Foxfire Realty is the latest firm to join a national brand, announcing its move to RE/MAX on Wednesday.

Brokerage 410

Brokerage Branding Technology Agents 410

Housing Wire

AUGUST 30, 2023

As the lifeblood of the industry, agents play an important role in attracting clients, closing deals and determining the ultimate profitability of a brokerage. Flexibility to structure their services and marketing strategies to fit their needs. Cons: Typically, limited support and resources in the form of training, marketing, etc.

Brokerage 370

Brokerage Branding Agents Closing 370

Housing Wire

OCTOBER 5, 2023

As the housing market suffers through a drought of home sales and related mortgage originations in the current high-rate environment, home prices and home equity continue to climb, helping to spark a revival of another sector — home equity lending and investment. That offering, Unlock HEA Trust 2023-1, is slated to close this week.

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Equity Purchase and sale agreement Marketing Lending 421

Housing Wire

JULY 28, 2022

Marketers are often the most creative and influential marketing minds in the housing economy. Over the last few years, they’ve proved over and over again just how important and strategic their role is when it comes to being agile in times of uncertainty, filling the sales funnel, leading strategic brand executions and more.

Marketing 384

Marketing Branding Industrial Technology 384

Housing Wire

NOVEMBER 3, 2023

homegenius Real Estate understands the need to deliver differentiated value in a very congested market. The homegenius Platform reimagines the entire real estate experience, giving consumers more access, deeper insights and better service, all available on a co-branded website with their financial institution.

Closing costs 409

Closing costs Short sale Technology New Construction 409

RIS Media

OCTOBER 19, 2020

The streak of record-shattering home sales stretched to three months in September, as closings rose 21.1 percent year-over-year as the number of homes on the market dropped to an all-time low in the 13-year history of the report. September sales were only 3.3 Closed Transactions. percent from a year ago.

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Branding Sales Days on market MLS 135

Housing Wire

FEBRUARY 14, 2024

Final decisions on these employees are still being worked out based on the needs to wind down the current pipelines and close out the Academy business, she said. The acquisition of Academy’s retail assets is scheduled to close by the end of February. They have offices across the country, but they’re more focused on the Western states.

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Mortgages Loan Officer Loans Closing 421

Housing Wire

FEBRUARY 27, 2024

SmartZip uses predictive analytics to pinpoint likely sellers from 6 to 18 months in advance, offering a huge advantage in today’s low inventory market. SmartZip’s analytics are based on over 250 data points related to the properties and homeowners in your target market. Then, it deploys marketing campaigns on your behalf.

Branding 431

Branding Land Brokerage Agents 431

Housing Wire

AUGUST 22, 2022

3-5, make the most out of your trip by also joining us for the Marketing Leaders Success Summit. Kicking off HW Annual, this summit will be packed with the marketing insider tips and tricks you need to take your business to the next level. Gather tips and tricks from marketing leaders. Meet marketers just like you!

Marketing 370

Marketing Development Mortgages Industrial 370

Housing Wire

FEBRUARY 1, 2021

The great promise of short sales and other distressed pre-foreclosure sales as a foreclosure alternative is most fully realized in a competitive and transparent online auction marketplace, according to recent data from the Auction.com Market Validation Program (MVP) for pre-foreclosure sales. Falling Short. More than 1.7

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Sales Pre-approval Short sale MLS 410

Housing Wire

NOVEMBER 30, 2022

A key differentiator of ours (and something missing from the market at large) is a focus on the loan officer’s experience,” said Jason Smith, SVP Sales and Marketing. “We For borrowers, a point-of-sale system is typically their first physical interaction with a lender’s brand. Jason Smith, SVP Sales and Marketing.

Loan Officer 370

Loan Officer Loans Branding Technology 370

Housing Wire

FEBRUARY 14, 2024

As a result, homeowners either must sell their current home and suffer through double moves and short-term rentals to access the equity they’ve accrued, or they have to make contingent offers that require the sale of their current house to close. We work with lenders to fix the problem at its root (i.e.,

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Backup offer Loan Officer Home sale contingency Branding 421

Housing Wire

SEPTEMBER 13, 2023

It is open to any independent teams and brokerages that are “culturally aligned” with eXp Realty, have more than 50 agents and a minimum of $100 million (US/CAN) in sales volume in the originating country over the previous 12-month fiscal period, the brokerage said. billion in sales volume in 2022 across 4,016 transaction sides.

Brokerage 421

Brokerage Equity Agents Branding 421

Housing Wire

MARCH 24, 2023

2022 was a roller coaster year, continuing the strong pandemic and post-pandemic fueled housing market through the first half of the year. Then, in the third quarter, we saw an abrupt stop to the record-breaking housing market. 1 in sales volume to to the top of the list and retained their No. Last year, Compass rose to No.

Brokerage 441

Brokerage Branding Agents Sales 441

RIS Media

FEBRUARY 28, 2021

A year ago, in March 2020, on the heels of an active January/February that set the year up as a strong one for home sales, the reality of COVID-19 hit the U.S. The blow essentially knocked the housing market to the canvas. “Our advice was for them to reach out to people with kindness and a helping hand—not a sales pitch. .

Closing 133

Closing Sales Agents Technology 133

Housing Wire

MAY 5, 2021

Retail powerhouse loanDepot continued to gain market share in the first quarter of 2021 despite tumbling profit margins. Closed loan volume in the first quarter increased to $41.5 “Interest rates began to rise in late Q1, and there has been a corresponding reduction in market opportunities and gain on sale margins as a result.

Marketing 359

Marketing Principal Technology Loans 359

Housing Wire

SEPTEMBER 1, 2023

Take a look at the full list of winners below to see their accolades and achievements that are helping to move the housing market forward. This year 75 honorees were honored as HW Insiders. Congratulations to the 2023 HW Insiders!

Technology 450

Technology Development Title Lending 450

Housing Wire

APRIL 14, 2022

Interfirst purchased refinance leads and sent them to Woodward to close. Then, the mortgage industry showed why it is called a cyclical business: in the second half of 2021, the Federal Reserve signaled an increase in interest rates and an easing of the purchase of mortgage-backed securities, choking the refi market.

Mortgages 522

Mortgages Marketing Lending Loans 522

Housing Wire

FEBRUARY 8, 2024

And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients. Follow these tips to differentiate yourself from the pack and enhance your professional brand. So let your personality shine.

Agents 410

Agents Construction Design Branding 410

Housing Wire

JULY 22, 2021

RealTrends Market Leaders report ranks the top residential real estate firms in over 160 different metropolitan areas based on 2021 RealTrends 500 brokerage rankings. When it comes to movers and shakers in the Market Leaders report, it can be boiled down to Compass and flat-fee brokerages. Compass’s growth trajectory.

Marketing 397

Marketing Brokerage Equity Branding 397

Realtor.com

DECEMBER 30, 2022

Getty Images How about a brand-new home to go with the brand-new year? We zeroed in on the markets predicted to be red-hot in 2023 and found a surprising number of excellent homes with clean slates—they’re all shiny and new and have never been lived in. They are very affordable markets. 5 market on our list.

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Branding Marketing Design Closing 80

Housing Wire

JUNE 11, 2021

Today, RealTrends + Tom Ferry announced the 16 th annual The Thousand list of America’s top 1,000 real estate sales professionals and teams. Ben developed a process and a service offering — very focused and limited in scope — to help large-production builders effectively market their properties through the MLS and other online resources.

Brokerage 441

Brokerage Branding Agents Closing 441

Housing Wire

MARCH 10, 2021

In the last decade, community lenders—those credit unions, community banks, and independent mortgage banks who serve their local markets—have grown to own the market. Now, with 2021 leaning back to purchase-driven volume, they are positioned to accelerate that market dominance.

Marketing 384

Marketing Banks Lending Technology 384

Housing Wire

DECEMBER 20, 2021

Last year’s unique market conditions created unprecedented profitability for most lenders. As increasingly large, well-funded competition sets a new bar for resilience throughout market cycles, local lenders are forced to step up. Doing so will create business that perpetuates itself through market cycles.

Marketing 381

Marketing Lending Technology Loans 381

Realty Biz

SEPTEMBER 12, 2022

Anyone who works in the real estate sector knows that without a good marketing funnel, you’re not going to be successful. Thus, marketing yourself, your professional services, and your overall brand, becomes one of your primary tasks. Here’s what you need to know about why digital marketing is now so vital.

Branding 76

Branding Agents Marketing As-is 76

Housing Wire

APRIL 24, 2024

Reputational challenges , the narrow focus of the product and low mortgage market penetration are just a few of the reasons why. After I transitioned into wholesale marketing, we had very few resources. I knew the first thing we needed to do was to combine our training and marketing approach,” he said.

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Mortgages Loan Officer Principal Loans 416

The Close

FEBRUARY 26, 2024

While experiential marketing feels like a relatively new buzzword, the truth is that it’s been an inherent part of real estate from the very earliest days of the industry. So, while it sounds really outside of our standard marketing expertise, experiential marketing is firmly in a real estate agent’s wheelhouse. Step Example 1.

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Marketing Branding Brokerage Agents 96