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What is a real estate broker vs. an agent? We explain the key differences

Housing Wire

So, let’s start with the basics: What is a real estate broker vs. an agent? To answer that, we’ll take a deep dive into the differences between the many types of real estate professionals, including a real estate agent and a real estate broker. Summary What is a real estate agent? What does a real estate agent do?

Agents 430
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Your House Didn’t Sell. Here’s What To Do Now.

Keeping Current Matters

For Sellers , Agent Value , Selling Tips Your House Didn’t Sell. And here’s what most agents won’t tell you. Over 70% of homeowners who re-list with a different agent sell their house. Re-list with the same agent? With the right pricing, staging, and marketing, your house will sell quickly. Learn more!

Staging 242
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From consultation to closing: The definitive homebuying checklist

Housing Wire

Buyers agents are not just bright smiles that open doors were the guide our clients rely on to navigate the homebuying process. Thats why having a definitive homebuying checklist is an essential part of your agent toolkit. Set the stage: Educate your clients on the market This is your time to shine!

Closing 288
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Real estate negotiation: 8 effective strategies from a KW mega broker

Housing Wire

After 29 years and thousands of listing presentations, I have found that sellers, more than ever, want an agent who has solid negotiation chops and who is willing to use them on their behalf. If you want a positive outcome, its your responsibility to manage not only your emotions but the emotions of the other agent and your client.

Staging 360
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Eight startups selected for NAR’s REACH tech program

Housing Wire

The eight companies accepted into the 2025 REACH program include: Foyer , a financial technology firm offering tools to help consumers save to buy a home, including a 401(k) for homeownership concept and personalized guidance Guest House , a platform that automates home preparation services such as staging, cleaning, photography and moving to help (..)

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Selling your home? Make sure you’re aware of hidden costs

Housing Wire

While a real estate agent’s commission is one of the most expensive costs, it definitely isn’t the only one. From staging fees, home improvements, repairs and seller concessions, there are several hidden costs involved in the selling process. Staging Costs. Are you thinking about selling your home? Real Estate Commission.

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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. Content: Agents can include any combination of data and information. When you buy through our links, we may earn a commission.