Housing Wire

NOVEMBER 3, 2023

homegenius Real Estate understands the need to deliver differentiated value in a very congested market. The homegenius Platform reimagines the entire real estate experience, giving consumers more access, deeper insights and better service, all available on a co-branded website with their financial institution.

Closing costs 402

Closing costs Short sale Technology New Construction 402

Realty Biz

FEBRUARY 19, 2023

Social media marketing is an integral component of brand building for any business today. How The New Feature Intersects with Real Estate Marketing The new Instagram Channels feature represents major opportunities for any real estate professional looking to up their game when it comes to brand-building.

Branding 99

Branding Marketing Agents Design 99

The Close

APRIL 26, 2022

If you want to build a personal brand that generates business while you sleep, choosing the right real estate marketing materials is crucial. Second only to your time and emotional energy, your marketing materials are your most precious assets. Think of them as the vehicle that delivers your personal brand to the world. .

Branding 94

Branding Marketing Design Agents 94

Housing Wire

NOVEMBER 30, 2022

A key differentiator of ours (and something missing from the market at large) is a focus on the loan officer’s experience,” said Jason Smith, SVP Sales and Marketing. “We For borrowers, a point-of-sale system is typically their first physical interaction with a lender’s brand. Jason Smith, SVP Sales and Marketing.

Loan Officer 367

Loan Officer Loans Branding Technology 367

Housing Wire

FEBRUARY 14, 2024

As a result, homeowners either must sell their current home and suffer through double moves and short-term rentals to access the equity they’ve accrued, or they have to make contingent offers that require the sale of their current house to close. Consequently, 37% of homeowners say they want to move but are staying in their current home.

Backup offer 418

Backup offer Loan Officer Home sale contingency Branding 418

Housing Wire

FEBRUARY 27, 2024

SmartZip uses predictive analytics to pinpoint likely sellers from 6 to 18 months in advance, offering a huge advantage in today’s low inventory market. SmartZip’s analytics are based on over 250 data points related to the properties and homeowners in your target market. Then, it deploys marketing campaigns on your behalf.

Branding 426

Branding Land Brokerage Agents 426

Housing Wire

MARCH 31, 2021

During this surge, many lenders experienced challenges as they tried to deliver an ideal customer experience while closing loans at the speed of light. . While the refi boom might be slowing down, the purchase market is heating up. MBA’s spring 2021 market forecast predicts a record-breaking year, with purchase origination reaching $1.57

Marketing 384

Marketing Loans Technology Mortgages 384

Realtor.com

DECEMBER 30, 2022

Getty Images How about a brand-new home to go with the brand-new year? We zeroed in on the markets predicted to be red-hot in 2023 and found a surprising number of excellent homes with clean slates—they’re all shiny and new and have never been lived in. They are very affordable markets. 5 market on our list.

Branding 80

Branding Marketing Design Closing 80

Housing Wire

FEBRUARY 29, 2024

Storytelling is key to the company’s success and Stewart’s own story explains how he stays cool in any market cycle. DS: So first, as a brand, we create content for agents that’s designed to go to people they know, typically past clients and sphere. And the third is that conversations lead to closings.

Branding 419

Branding Technology Agents As-is 419

Housing Wire

FEBRUARY 8, 2024

And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients. Follow these tips to differentiate yourself from the pack and enhance your professional brand. Jane Doe specializes in luxury markets.”

Agents 409

Agents Construction Design Branding 409

The Close

FEBRUARY 26, 2024

While experiential marketing feels like a relatively new buzzword, the truth is that it’s been an inherent part of real estate from the very earliest days of the industry. So, while it sounds really outside of our standard marketing expertise, experiential marketing is firmly in a real estate agent’s wheelhouse. Step Example 1.

Marketing 96

Marketing Branding Brokerage Agents 96

Housing Wire

NOVEMBER 13, 2023

In reality, the LOS is not the problem; the technology is doing exactly what it was designed to do. Adjust your expectations At its core, an LOS is designed to serve a very specific purpose: ensuring that lenders can originate compliant and sellable loans. It would forever feel like a failure due to its inherent limitations.

Lending 409

Lending Due diligence Technology Loans 409

Housing Wire

MARCH 13, 2024

You can’t advise yourself, you’re too close to it. Sell It Like Serhant Key Facts Grown throughout the pandemic, the Sell It Like Serhant program has been carefully adapted to the current market. Thus far, it seems to have worked: To date, participating agents have closed over $250 million of referral deals.

Agents 432

Agents Branding Industrial As-is 432

Housing Wire

NOVEMBER 2, 2023

Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. It dishes out everything from email and SMS marketing to effective lead capture forms and an integrated CRM system. However, Market Leader may not be ideal for larger teams or those looking for more customization.

Agents 423

Agents Branding Brokerage Marketing 423

The Close

JUNE 21, 2022

As the real estate industry continues to evolve, building a brand that stands out is more important than ever. Speaking of ROI, if you need a great logo quickly, check out Tailor Brands. Their easy-to-use logo maker will help you design a professional-looking logo in minutes—without the expense of hiring a designer.

Design 105

Design Branding Brokerage Agents 105

Housing Wire

FEBRUARY 23, 2023

Patrick O’Brien, the founder and CEO of LenderLogix , said the product was designed in response to the need for a more efficient and cost-effective method of managing the loan application process. QuickQual is an adjustable pre-approval letter that gives payment and closing cost scenarios and the option to update agent letters.

Pre-approval 348

Pre-approval Loans Closing costs Mortgages 348

Housing Wire

APRIL 3, 2024

CoStar announced last month that monthly traffic at Homes.com surpassed 149 million unique visitors in February, inching closing to the 194 million unique monthly visitors that Zillow reported in fourth-quarter 2023. Additionally, Zillow has been rolling out changes to its Premier Agent program in select markets since April 2022.

MLS 441

MLS Residential Agents Industrial 441

Housing Wire

JANUARY 17, 2024

1 With over 12,000 Americans turning 65 every day in 2024, this burgeoning market will undoubtedly continue to bring more buyers and sellers to the table over the next decade. That’s where reverse purchase financing comes into play, the funding option specifically designed for older Americans.

Finance 458

Finance Seller concession Loan Officer Loans 458

Properties Online

DECEMBER 3, 2021

In today’s real estate marketing tips, we’ll take an up-close and personal look at branding, and how effective agent marketing involves so much more than a winning logo design.

Branding 75

Branding Design Agents Closing 75

Housing Wire

JULY 12, 2022

Volatile mortgage rates and economic uncertainty have rocked the housing market this year, challenging mortgage lenders, real estate agents, title companies and appraisal firms to adapt quickly to changing conditions. That’s why we’ve designed our HW Annual event Oct.

Title 380

Title Brokerage Technology Branding 380

Housing Wire

OCTOBER 21, 2022

Below are a few lessons title agents can take from previous down cycles that could help them adapt to current market conditions. It’s been a while since the settlement services industry faced such a competitive market. Of course, this was all but inevitable after the amazing numbers brought to market in 2021.

Title 282

Title Marketing Industrial Technology 282

Realty Biz

OCTOBER 25, 2023

In today's competitive real estate market, success requires implementing effective marketing tactics. I have compiled a comprehensive list of tips that will help you achieve remarkable results in your real estate marketing endeavors. If you find yourself struggling to attract clients and sell properties, fear not.

Marketing 99

Marketing Branding Industrial Agents 99

The Close

JUNE 16, 2022

Finding the perfect real estate closing gift for every buyer and seller you work with isn’t easy. A tall order to be sure, so here are our picks for the best real estate closing gifts for 2022: 1. If you’re listing a historic home, then offering your buyers a custom researched and designed house history will always be a hit.

Closing 98

Closing Branding Design Agents 98

Housing Wire

MARCH 25, 2024

We get paid for it and we’ve monetized our brands tremendously,” Betley said in an interview. “I’ve I’ve probably closed a little over $100 million in loan volumes from people who have contacted me through TikTok over the last three years. “It does not cost me anything [to be on TikTok].

Loan Officer 422

Loan Officer Loans Lending Mortgages 422

Realty Biz

AUGUST 15, 2022

Currently, co-branding is one of the biggest trends in luxury living, which is why Dar Al Arkan is partnering with some of the most famous names in high fashion: Versace, Missoni, Elie Saab, and Pagani. Designers tend to start with a clothing line before branching out to accessories like sunglasses, jewelry, shoes, and handbags.

Design 77

Design Branding Development Residential 77

The Close

JANUARY 24, 2022

Eight years ago, my partners and I wanted to create a brand that communicated that our brokerage was boutique, current, and fun. We spent thousands of dollars hiring a professional branding team to help us come up with the winning combination of name, logo, and colors for our brokerage. The same is true in branding. “If

Branding 72

Branding Brokerage Agents Design 72

RIS Media

FEBRUARY 17, 2022

” From marketing to the transaction process and everything in between, the Polsinellos understand that having a strong team and a strong plan in place is what will bring the company the most success. She listens and understands what the customer wants and extends it through her professional design sense.

Branding 87

Branding Technology Principal Brokerage 87

The Close

DECEMBER 21, 2022

Agent Crate bills itself as a one-stop shop for every Realtor’s marketing needs. To help you decide, we created this review that takes a deep dive into Agent Crate’s pricing, design and copy quality, and features for 2023. The Close Score 4.6 Design Quality. Visit Agent Crate. What Is Agent Crate? By a long shot.

Design 59

Design Agents Branding Land 59

Housing Wire

MARCH 21, 2024

SH: I think technology and design are there to help solve the problem and the best technology and the best design are the ones you don’t actually realize are there. We found that agents are spending close to 80% of their time just doing administrative work. This can be creating full marketing campaigns for the agent.

Technology 450

Technology Brokerage Agents As-is 450

Housing Wire

AUGUST 11, 2022

One of the best ways to learn and grow is through experience-sharing, vulnerability and collaboration with others, which is what this workshop that rounds out the Women of Influence Forum is designed to create for attendees. Lending , and Sarah Crossley, vice president of brand strategy at Percy.

Lending 383

Lending Land Branding Industrial 383

Housing Wire

FEBRUARY 28, 2022

Interest rates were at or near historical lows, home prices showed strong appreciation and market participants set volume and profitability records. There will be a live fee collaboration in the portal to ensure all information is real-time and accurate to avoid time wasted trying to coordinate multiple parties before a closing.

Technology 389

Technology Loans Loan Officer Branding 389

RIS Media

APRIL 22, 2022

Even amid what’s been an ongoing busy market over the last couple of years, Spring is still widely considered the best season to sell a house—May especially. What better way to make your client feel appreciated than with a personalized closing gift? Closing gifts are more than just a kind gesture. Dollars to deductions .

Closing 88

Closing Agents As-is Marketing 88

Kyle Handy

JANUARY 13, 2023

Are you looking for the perfect real estate closing gifts for your client? Closing gifts are a gesture you should take with all your clients to maintain a long-lasting relationship with them, build your sphere of influence, and get referrals. What We’ll Cover Why Should You Get a Realtor Closing Gift For Your Client?

Closing 95

Closing Branding Agents As-is 95

Realtor.com

JANUARY 1, 2021

We’ve found 11 great homes on the market right now that are brand-new—all ready for you to move in and make a fresh start. Spiffy specs: This new, energy-efficient construction in the Piety Corner District was meticulously designed by a premier builder. Luxe details include designer finishes, wood floors, and soaring ceilings.

Branding 112

Branding Sales Design Construction 112

RIS Media

APRIL 21, 2022

The luxury real estate market is highly competitive. Your professional headshot is a big part of your brand, and whether you like it or not, appearance does play a considerable role in a real estate professional’s successful career. Contact us today to learn more!

Branding 111

Branding Industrial As-is Design 111

Housing Wire

AUGUST 12, 2020

This article was written for FinLedger, HW Media’s new fintech-focused news brand designed specifically for financial services professionals in banking, insurance and real estate. To that end, Blend plans to use the new capital to invest in product development such as speeding up the release of its digital closing solution.

Loans 496

Loans Banks Loan Officer Branding 496

Housing Wire

JULY 16, 2021

As Chief Operating Officer at First Guaranty Mortgage Corp , Sarah Gonzalez has modernized the FGMC brand, recruited top talent and implemented operational efficiencies that significantly reduce the cost per loan across all production channels. Nominations for the 2021 Vanguards close Friday, July 23rd.

Development 384

Development Mortgages Branding Banks 384