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Yes, real estate agents need to protect trademark rights in your brand

Housing Wire

I am a big believer in developing a brand for your real estate business from Day One. While you can develop name recognition over time, I believe that naming your team or brokerage something other than the leader’s name allows more opportunity for scale and differentiation.

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Outdoor Workspace To Take Center Stage at Downtown Los Angeles Office Project

Propmodo

in Downtown Los Angeles’ Arts District, developer Skanska USA has partnered with architecture firm Perkins + Will to create functioning outdoor workspaces, which appear destined to become the norm in post-pandemic office design. It’s outdoor workspace, and at the proposed 15-story office project at 1811 Sacramento St.

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10 ways to use virtual reality technology in your real estate business

Housing Wire

Real estate agents can utilize VR to create interactive and engaging platforms that allow buyers to navigate properties virtually, gaining a comprehensive understanding of their layout, design and spatial qualities. For example, Redfin , a real estate brokerage firm, adopts VR to offer virtual walkthroughs of properties with QR codes.

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17 Clever Home Staging Tips From Top Agents (+ DIY Shopping Guide)

The Close

One of the many marketing strategies that new listing agents struggle with, home staging is probably the most challenging. Hiring a professional stager is expensive, and DIY staging is something of a mystery for most new listing agents. to get the best home staging tips for 2022. Download Home Staging Tips & Guide.

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9 Services Smart Brokerages Are Offering to Attract More Agents

The Close

Today’s sophisticated agents want more from their real estate brokerage than just the basic file review, supervision, and commission disbursement. So if you don’t want your brokerage to get left in the dust, you will need to step up the real estate services you provide. You’ll quickly overload yourself and your staff.

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7 best real estate schools in Massachusetts for 2024

Housing Wire

Exam Prep: The Basic Prelicensing package features three e-books and a course manual designed to help you retain essential real estate concepts and prepare for the state exam. You can also opt-in to Freedom Trail’s broker recruitment program to be contacted directly by local brokerages that are hiring new agents.

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Setting the Stage for Continued Growth

RIS Media

I was a land developer first (and still am), but as a land developer and a broker with a small brokerage, the reality is that I could not compete without technology. Another big push for us is getting market information to our agents, so we designed a program that allows them to learn about the market quickly.

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