Housing Wire

MARCH 26, 2025

But while Cantrell believes local MLSs will not be pleased with this added responsibility, Saul Klein, an industry veteran and the CEO of San Diego MLS , disagrees. Despite the headlines , Phillip Cantrell, the founder of Benchmark Realty, characterized the move as a nothing burger. It is just classic NAR propaganda.

Industrial 369

Industrial MLS Brokerage Seller disclosure 369

Housing Wire

JANUARY 6, 2025

Sherry Chris may have retired from her role as president and CEO of Anywhere Expansion Brands including the Better Homes and Gardens Real Estate (BHGRE) and ERA Real Estate brands but that doesnt mean she hasnt been keeping busy. Chris spent 18 years at Anywhere Real Estate , most recently serving as an executive adviser.

Brokerage 458

Brokerage Branding Industrial As-is 458

Housing Wire

JANUARY 27, 2025

Lone Wolf Technologies , a real estate technology company that has been in business for decades, unveiled its reimagined brand identity last week as an effort to “blend technology with human-centered design to better serve real estate professionals,” per a release from the company. ”

Branding 369

Branding Technology Industrial Design 369

Housing Wire

JANUARY 14, 2025

To excel, you must enter the industry with four main elements: a clear vision, a recognizable brand, an inspired team, and the systems to support them. Its about more than just earning a title its an opportunity to create a business that reflects your vision, mentor a team, and make an impact. The terms used vary by state.

Brokerage 370

Brokerage Branding Agents Industrial 370

Housing Wire

DECEMBER 5, 2024

From luxury property tours to laugh-out-loud real estate memes, these 21 agents and influencers bring the best of the industry right to your phone. Its the perfect inspiration for agents looking to level-up their branding and marketing. Are you looking to add a dose of inspiration, humor and expertise to your Instagram feed?

Agents 397

Agents Branding Marketing Industrial 397

Housing Wire

MARCH 3, 2025

Stone Point is no stranger to the real estate industry, as it also holds strategic investments in Lone Wolf Technologies , Homepoint , CoreLogic and Meridian. Czarnecki has over two decades of real estate industry experience. The monetary terms of the deal were not disclosed. Keller will remain the companys executive chairman.

Technology 448

Technology Residential Commercial Brokerage 448

Housing Wire

MAY 6, 2024

Finance of America Companies (FOA) announced on Monday that its reverse mortgage brands — Finance of America Reverse (FAR) and American Advisors Group (AAG) — will be consolidated under the singular Finance of America brand going forward. A single brand will help with our customer experience. Those were much more pressing needs.”

Branding 468

Branding Finance Equity Mortgages 468

Housing Wire

NOVEMBER 1, 2024

In this week’s episode of the Power House podcast , host Diego Sanchez sits down with FirstTeam Real Estate CEO Michele Harrington for a provocative conversation about female empowerment, leadership in the real estate industry and recruitment strategies. We do a disservice to our industry when women don’t step up and lead.

Brokerage 395

Brokerage Branding Industrial Agents 395

Housing Wire

APRIL 28, 2025

“Daniel is an accomplished industry leader with a strategic, results-driven mindset and a passion for supporting brokers and agents,” Chris Lim, chief growth officer at RE/MAX, said in a statement. He will also lead franchise growth efforts through sales and conversions, as well as mergers and acquisitions. ”

Sales 397

Sales Brokerage Branding Industrial 397

Housing Wire

FEBRUARY 24, 2025

This success pushed one of the countrys top luxury real estate brands to a strong year for sales volume. Philip White , president and CEO of Sothebys International Realty, attributed the brands success to a simple truth. The luxury real estate market is on a growth trend early in 2025. sales volume increased 9.4% year over year.

Marketing 355

Marketing Branding Sales Agents 355

Housing Wire

MARCH 10, 2025

” Shared brand values Rocket’s year to date has been marked by a series of changes in the company’s outreach and branding. . ” Shared brand values Rocket’s year to date has been marked by a series of changes in the company’s outreach and branding. .

Branding 418

Branding Brokerage Commercial Title 418

Housing Wire

JANUARY 20, 2025

In 2025, the platform will offer a slew of upgrades designed to empower professionals, enhance local brand visibility for agents and highlight industry-leading talent. In 2025, the platform will offer a slew of upgrades designed to empower professionals, enhance local brand visibility for agents and highlight industry-leading talent.

Brokerage 369

Brokerage Branding Agents Industrial 369

Housing Wire

NOVEMBER 14, 2024

You can network and build community with other agents worldwide, keep up-to-date on the latest industry trends, stay motivated when you’re feeling discouraged, learn directly from some of the top real estate leaders, and even potentially find new clients! The content ranges from inspirational/motivational posts to questions asked by members.

Agents 418

Agents Brokerage Industrial Branding 418

Housing Wire

APRIL 3, 2025

The company which formally announced the arrangement on Thursday includes business and brand strategy, creative development and industry thought leadership initiatives, according to the announcement.

Marketing 300

Marketing Branding Equity Finance 300

Housing Wire

APRIL 30, 2025

If the mortgage industry had a mantra at the start of last year, it was something like: Just survive to get to 2025. But while this fact might be daunting, I encourage my colleagues in this tumultuous industry to look at the situation another way. Stay persistent, keep learning, and have faith in the process.

Mortgages 348

Mortgages Industrial Loans Technology 348

Housing Wire

MAY 28, 2024

A licensed real estate broker since 2006, he managed a brokerage in San Diego and he also played a crucial role in establishing some of the first compliance management systems in the mortgage industry. Jon’s strategic vision and innovative mindset will help drive our continued growth and success across all of Fathom’s brands.

Industrial 448

Industrial Title Brokerage Branding 448

Housing Wire

OCTOBER 22, 2024

Guaranteed Rate Affinity announced a promotion on Tuesday as the joint venture company named 22-year industry veteran Mark Rawls as vice president of mortgage lending. Guaranteed Rate Affinity was formed in 2017 through a partnership between Rate , formerly branded as Guaranteed Rate , and Anywhere Real Estate , formerly known as Realogy.

Lending 433

Lending Mortgages Loan Officer Development 433

Housing Wire

APRIL 29, 2025

Jacobi, whose family has led Windermere since its founding in 1972, offers perspective on how industry leaders should adapt in the wake of the recent commission lawsuit settlements. When asked what national brands get wrong about local market power, Jacobi pointed to the challenge of applying a one-size-fits-all approach. 1, I think.

Industrial 195

Industrial MLS Brokerage Branding 195

Housing Wire

AUGUST 1, 2024

In this tantalizing conversation, Collins and Neuberger survey the CMO’s path into marketing , his experience and approach to the field, brand presence, social media and Realtor.com’s recent buyer agency advocacy campaign. The Realtor.com brand presented new opportunities in terms of brand trust, media relationships and syndication.

Branding 447

Branding Agents Development Marketing 447

Housing Wire

JANUARY 27, 2025

The real estate industry is already in a whirlwind and the year has barely kicked off. To put it simply, the industry appears to be in its rapid evolution era. An industry-wide focus on lead generation has left many professionals with vast, often un-tapped lead databases. Have a seat and buckle in. What does this look like?

Technology 397

Technology Renovation Agents Industrial 397

Housing Wire

APRIL 16, 2025

Many brokers invest heavily in large office spaces and expensive branding efforts to attract agents and clients, but these expenses often outweigh revenue, especially in the early years of the business. Intense competition The real estate industry is highly competitive, with new brokerages opening every year.

Brokerage 362

Brokerage Branding Technology Agents 362

Housing Wire

OCTOBER 4, 2024

This week on the “ Real Estate Insiders Unfiltered “ podcast, hosts James Dwiggins and Keith Robinson sit down with Sherry Chris , executive adviser at Anywhere Brands , and the former CEO of Better Homes and Gardens Real Estate. Next, Robinson mentions Chris’s tenure as the CEO of the Better Homes and Gardens Real Estate brand.

Branding 434

Branding Industrial Agents As-is 434

Housing Wire

JUNE 7, 2024

and his overall thoughts on the challenges facing the real estate industry. They are one of the most followed real estate brands on the planet and it is only going to get bigger based on everything that is in the works right now. HousingWire recently caught up with Team to discuss his first few months at Serhant. , s first president.

Industrial 448

Industrial Branding Brokerage Agents 448

Housing Wire

FEBRUARY 14, 2024

If you’re going to take the time to brand yourself, take steps to protect that brand. I am a big believer in developing a brand for your real estate business from Day One. To me, branding a company is a chance to define yourself for the market and build a recognizable and memorable identity. Think again.

Branding 459

Branding Agents Brokerage Development 459

Housing Wire

OCTOBER 16, 2024

This new dimension in rankings allows real estate professionals to better leverage their achievements and stand out in an increasingly competitive industry. Verifications are completed by working directly with our brand partners, or by obtaining verification documentation directly from submitting agents and teams.

Agents 464

Agents Commercial Land Branding 464

Housing Wire

NOVEMBER 15, 2024

One of the ways the reverse mortgage industry has aimed to position the potential value proposition for prospective borrowers is by the ability to use the loan proceeds to fund home modifications. Department of Housing and Urban Development (HUD) has also given attention to home modifications specifically for aging in place.

Design 435

Design Renovation Branding Development 435

Housing Wire

DECEMBER 23, 2024

Over the past year, members of the reverse mortgage industry have been making a more concerted effort to connect with their counterparts in the forward mortgage space. And some reverse-only companies have aimed to establish firmer ties with the much larger forward mortgage industry. People are talking and want to hear more.

Lending 396

Lending Mortgages Industrial Finance 396

Housing Wire

MARCH 27, 2025

Self-branded “financial fitness” platform FinLocker announced Wednesday that it will cover 100% of the verification costs for mortgage borrowers who use lenders’ FinLocker-powered apps. The company calls the move an “industry-first initiative.” This direct-source verification covers 85% of the U.S.

Mortgages 391

Mortgages Loan Officer Technology Loans 391

Housing Wire

FEBRUARY 6, 2025

Motivational & inspirational quotes Motivation and inspiration for your real estate business come in many forms, and it doesnt necessarily have to come from within the industry. Inspirational quotes from industry leaders Success in real estate comes down to two factors: taking care of and valuing the customer. It prepares you.”

Branding 391

Branding Agents Investor As-is 391

Housing Wire

APRIL 23, 2025

Christina Pappas Illustrated and Keyes have operated as affiliated brands since 2016, sharing services, technology platforms and marketing resources. Pappas steps into the role following the departure of former president Daniel Dennis, who held the position for three years before leaving to pursue a new opportunity.

Brokerage 359

Brokerage Branding Technology Development 359

Housing Wire

MARCH 14, 2025

Sieffert called 2024 a significant period of strategic alignment for the company, citing the unification of its disparate brands under a single banner, and the challenges she said were overcome as it processed the particulars of its acquisition of American Advisors Group (AAG), the industrys former leading player.

Branding 356

Branding Equity Lending Finance 356

Housing Wire

APRIL 7, 2025

Frasier, who has overseen NAMB’s social media, branding, and community engagement initiatives since joining the association earlier this year, also played a role in developing Hive. As the leading national mortgage association, NAMB is proud to provide this platform for the industry.” ”

Mortgages 300

Mortgages Development Branding Industrial 300

Housing Wire

APRIL 18, 2025

Bridget has become highly knowledgeable about both the HECM and our Platinum products , and is currently learning our servicing guidelines, Packer said, referring to its brand-name proprietary reverse mortgage offerings. Creating this kind of flexible customer experience will help companies in the industry stay ahead of the curve.

Technology 355

Technology Mortgages Industrial Finance 355

Housing Wire

NOVEMBER 14, 2024

In the case of FOA — the current industry leader — the earnings results were robust. While Ellington’s results were softer in comparison , company leaders remain bullish on profitability prospects for Longbridge and the wider industry. With several top 10 reverse mortgage lenders now active in some form within the U.S.

Investor 370

Investor Mortgages Bankruptcy Equity 370

Housing Wire

MARCH 16, 2025

We love our businesses that cut across brands like Sotheby’s International Realty. Schneider: I come from outside the industry, and I’ve been in the industry for about seven years now. It was just about making the leap into this exciting industry that I want to work in.

Marketing 360

Marketing Industrial Branding Technology 360

Housing Wire

MARCH 14, 2025

We believe any changes to policies and practices as important as CCP has to carefully weigh feedback from a wide range of members, stakeholders and industry experts. Coldwell Banker is brand affiliate of Anywhere Real Estate, which has publicly stated that it wants the policy to be reformed rather than repealed.

MLS 360

MLS Branding Brokerage Industrial 360

Housing Wire

DECEMBER 10, 2024

Over the past year, looking forward has not been an easy task as the industry at large and Realty ONE Group have faced several challenges including the commission lawsuits , business practice changes and market headwinds. On the brokerage side, we [work to] attract agents to the brand and expose them to our unique model. Clear said.

Brokerage 370

Brokerage Agents Branding Industrial 370