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Agents might be more tempted to switch brokerages in 2024

Housing Wire

Real estate agents appear to be more open to changing brokerages in 2024 compared to last year, according to a recent Coldwell Banker survey. The report found that 61% of agents plan to stick with their current company this year, down from 75% of agents in 2023.

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How to empower agents and grow your brand in the wake of commission lawsuits

Housing Wire

Well, those are the types of conversations many agents are looking for right now, underscoring why your words post- commission lawsuit are more important than ever. Crafting a content and communication strategy that genuinely acknowledges their insecurities can pave the way for substantial agent recruitment and business growth.

Branding 410
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April Demo Day: Boost by Lone Wolf Real Estate Technologies

Housing Wire

Whether you’re looking to build brand awareness, draw in more engagement for listings, or take your client experience to the next level through digital advertising, Boost is here to help agents and brokers alike. 2 Agents can use Boost to showcase the effectiveness of their advertising with automated seller reports.

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Tom Ferry, “Smart agents stopped complaining about the market”

Housing Wire

You mindset impacts your real estate success and successful agents are looking toward the future, no wallowing in the uncertain market. Market perception: “Smart agents have stopped complaining about the market ,” Tom notes. However, many agents haven’t adjusted to the new normal,” Tom observes.

Agents 370
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Real estate agents, here’s how to provide exceptional real estate service at scale

Housing Wire

One of the passions that has spanned my career in its entirety is creating exceptional experiences — for agents and their clients, our brokerage staff and anyone who interacts with our brand. At The Agency, we have a unique position as both a real estate brand and a lifestyle brand. Hint: think about technology here.)

Agents 314
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10 ways to use virtual reality technology in your real estate business

Housing Wire

The real estate sector is constantly evolving, and one technology has emerged as a true game changer: virtual reality (VR). This transformative technology has opened up a new world of possibilities, empowering agents and captivating potential buyers like never before.

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Andy Florance discusses Matterport acquisition, lead diversion portal models

Housing Wire

According to Florance, the capabilities Matterport offers real estate agents, which are not just limited to floor plans, will allow homebuyers to view properties without staging or with their own furniture in the property. In turn, this will allow agents to provide even more value to their clients. Brands matter.”

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