Inman

MAY 5, 2023

Building a personal brand takes time and effort, but the rewards are well worth it. By consistently applying these Brandamentals developed by branding guru Stacey Ross Cohen, you'll see results.

Branding 140

Branding Agents Development Marketing 140

Housing Wire

FEBRUARY 5, 2024

One of the passions that has spanned my career in its entirety is creating exceptional experiences — for agents and their clients, our brokerage staff and anyone who interacts with our brand. At The Agency, we have a unique position as both a real estate brand and a lifestyle brand. We make great impressions.

Agents 278

Agents Branding Technology Brokerage 278

Housing Wire

FEBRUARY 23, 2024

agent count, meanwhile, fell from 58,719 at end of 2022 to 55,131 at end of 2023. The company’s global agent count is up 0.6% annually to 144,835, due to slight growth in its Canadian agent count and a strong uptick in its international agent count, the latter of which rose from 60,175 at the end of 2022 to 64,536 at the end of 2023.

Agents 406

Agents Brokerage Branding Investor 406

Housing Wire

SEPTEMBER 27, 2023

“With this acquisition, we’ve positioned ourselves as Austin’s leading brokerage—our commitment to setting new standards and inspiring innovation for all our exceptional agents remains the top priority while honoring what Realty Austin and Realty San Antonio has built,” Rachel Hocevar, the president of Compass Texas, said in a statement.

Brokerage 404

Brokerage Agents Branding Technology 404

Housing Wire

FEBRUARY 8, 2024

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients. So let your personality shine.

Agents 391

Agents Construction Design Branding 391

Housing Wire

APRIL 5, 2022

An analysis of the top five-year movers by transaction sides show the big brands at the top. RealTrends has been the undisputed leader in the ranking of real estate brokerage firms, agents and teams. The post RealTrends 500: Top 5-year movers by transaction sides see big brands on top appeared first on HousingWire.

Branding 388

Branding Brokerage Closing Agents 388

Housing Wire

MARCH 28, 2024

Capture reviews and testimonials from those satisfied clients to enhance your brand authority and marketing materials. I recently got a text from an agent who said that as he was driving, he realized that he was already on track for his annual goal, even though it’s only February.

Agents 379

Agents Branding Industrial Technology 379

Inman

FEBRUARY 13, 2024

ERA's Alex Vidal offers words of wisdom and advice for real estate agents launching their careers in the uncertain 2024 market.

Branding 154

Branding Agents Marketing Brokerage 154

Housing Wire

FEBRUARY 14, 2024

Aceable Agent is an online real estate school that offers self-paced real estate courses designed for mobile app and web. See our list in this article ) Aceable Agent courses are designed by teachers, writers, engineers and industry experts. The number of required class hours varies according to state law. Free trial.

Agents 368

Agents Pre-approval Design Industrial 368

Housing Wire

SEPTEMBER 13, 2023

1 listing platform , Realtor.com has launched a sell-side agent tool kit. Listing Toolkit is a subscription-based service that is now available to agents nationwide. Listing Toolkit is a purpose-built solution that empowers agents to win more listings and sell more listings,” Elmquist said.

Agents 364

Agents Branding Closing As-is 364

Housing Wire

JANUARY 3, 2024

Real estate agents are optimistic about the housing market and working to implement buyer agency agreement as we head into 2024, according to the RealTrends Q1 2024 AgentPulse survey. Of the 136 respondents, 96 were part of a national brand, and 40 of them were part of an independent firm.

Agents 365

Agents Sales Branding Development 365

Inman

MARCH 6, 2024

If you want to raise your profile and stay top of mind in your chosen market, luxury consultant Chris Pollinger writes, it requires crafting an effective and recognizable brand identity.

Branding 174

Branding Marketing Development Brokerage 174

Inman

MARCH 12, 2024

Personal branding is more than just self-promotion, luxury consultant Chris Pollinger writes. It's about making a real difference in people's lives and inspiring them to live better.

Branding 152

Branding Agents Marketing 152

Housing Wire

NOVEMBER 21, 2023

You might have heard about AI in sci-fi movies or tech conferences, but do you know that it’s a game-changer for real estate agents too? This not only saves you time but also keeps your brand image consistent. AI isn’t here to replace you; it’s here to make your life easier and your brand stronger.

Agents 454

Agents Branding Marketing 454

Housing Wire

AUGUST 3, 2023

Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job?

Agents 370

Agents Technology Development Industrial 370

Housing Wire

APRIL 22, 2024

According to Florance, the capabilities Matterport offers real estate agents, which are not just limited to floor plans, will allow homebuyers to view properties without staging or with their own furniture in the property. In turn, this will allow agents to provide even more value to their clients. Brands matter.”

Branding 247

Branding Brokerage Staging Residential 247

Housing Wire

JULY 27, 2023

When you think about a real estate team , you automatically think they must be more productive than individual agents, right? Clearly, over the last decade, teams have grown far faster than individual agents in terms of closed transactions. And when looking at median growth rates, the individual agents grew faster than the teams: 210.3%

Agents 370

Agents Brokerage Closing Branding 370

Housing Wire

AUGUST 4, 2023

agent count, RE/MAX Holdings , the parent company of the real estate giant RE/MAX , stayed in the black during the second quarter of 2023. agent count, but it noted that it was partially offset by growth in Motto Mortgage and wemlo. agent count, but it noted that it was partially offset by growth in Motto Mortgage and wemlo.

Agents 347

Agents Mortgages Brokerage Branding 347

Real Estate News

FEBRUARY 22, 2023

Most agents are hardworking and professional, says broker Phil Faranda. But those who aren't can damage your brand and the industry — and should be terminated.

Agents 241

Agents Branding Industrial 241

RIS Media

JULY 17, 2023

Real estate agents need a competitive edge in the market, and that can come from creating a strong personal brand. Even if you’re an established real estate agent, you should consistently revisit your brand positioning to… The post 5 Tips for Building Your Personal Brand as a Real Estate Agent appeared first on RISMedia.

Branding 88

Branding Agents Marketing Industrial 88

Inman

NOVEMBER 27, 2023

Whether you’re looking to move up to a higher level of service or you’re thinking about a brokerage switch, eXp’s Troy Palmquist offers insights and advice for putting that luxury polish on your branding.

Branding 153

Branding Brokerage Agents Marketing 153

Inman

FEBRUARY 5, 2024

In the ongoing tug-of-war for top agents, Corcoran Group has wrestled back eight boomerang agents from Compass and recruited an additional eight agents from Compass to the New York City-based brand.

Agents 178

Agents Branding Brokerage 178

Inman

AUGUST 10, 2023

Marketing dynamos from Anywhere, The Agency and Collabra Technology shared how companies can wield artificial intelligence and market data to help agents stand out in a competitive market.

Branding 137

Branding Agents Marketing Technology 137

Inman

MARCH 31, 2023

Cultivate a culture that respects and promotes your brand while helping agents do the same. DOORA Properties creative director Janet Pozos provides her branding best practices.

Branding 134

Branding Agents Design Brokerage 134

Inman

FEBRUARY 29, 2024

In this week's Inman Access class, industry experts sit down to discuss personal branding, the importance of being authentic and proven strategies to level up your marketing game.

Branding 149

Branding Industrial Marketing Agents 149

Inman

APRIL 28, 2023

The event, which took place at The Wynn in Las Vegas, facilitated networking, relationship-building and education across about 3,000 of the brand's agents, brokers and staff.

Branding 157

Branding Agents Brokerage 157

Inman

NOVEMBER 16, 2023

As we approach the final weeks of 2023, agents are continuing to migrate from legacy brands to low-fee, cloud-based brokerages. Mike DelPrete looks at the numbers and trends.

Brokerage 169

Brokerage Agents Branding 169

Agent Fire

NOVEMBER 14, 2022

Real estate branding is more than just a logo. Learn how agents and teams connect and communicate with their target audiences with this guide, complete with examples! Real Estate Branding for Agents and Teams is just one of many great real estate strategies on The Spark.

Branding 75

Branding Agents 75

Inman

MARCH 13, 2023

Engel & Völkers' luxury agents poured into Miami this week for the company's 10th annual conference, where Americas CEO Anthony Hitt revealed the brokerage's "Refined" brand refresh.

Branding 145

Branding Brokerage Agents Marketing 145

RIS Media

JANUARY 9, 2024

Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers.

Branding 101

Branding Agents Marketing As-is 101

RIS Media

SEPTEMBER 13, 2023

That’s why brokers and agents should be leaning into the power of their brand. It’s important to note that a brand is more than the colors and font of the logo; it’s the core representation of your business that sets you apart from the rest.…

Branding 106

Branding Marketing Agents Industrial 106

RIS Media

JULY 8, 2021

Your agents are the face of your company. The stronger their personal brand is, the more your business will thrive. Many agents get into the business because they’re outgoing and good with people; however, this doesn’t mean they’ll have the skills they need to connect with people online. The first is education.

Branding 83

Branding Agents Brokerage Design 83

Broke Agent Media

MAY 18, 2023

Stuck in the weeds of creating your own real estate brand? If you haven’t yet explored ChatGPT ’s potential for saving you hours and hours of time on creating brand messaging, you need this right now. Plenty of agents struggle with this. And starting out with an imperfect brand kit is better than not starting at all.

Branding 98

Branding Agents Design As-is 98

Inman

DECEMBER 11, 2023

How do you build a brand that can withstand intense client scrutiny in the wake of the Sitzer | Burnett ruling? Agents should make four key pivots to rise above the chaos.

Agents 177

Agents Branding 177

Coldwell Banker

APRIL 29, 2022

Annual Report Reveals Agent Sentiment & Ranks Their Priorities. The post Coldwell Banker Ranked Higher Than Any Other Brand In Agent Satisfaction appeared first on Coldwell Banker Blue Matter.

Branding 96

Branding Agents 96

Inman

MARCH 24, 2023

There are 12 brand archetypes based on common themes, personality traits and marketing niches. Not sure what your “type” could be? Take our quiz to find out.

Branding 156

Branding Marketing Brokerage Agents 156

Realty Biz

JULY 25, 2022

As a real estate agent, it’s essential to build your social media brand. Many agents want to grow an online following overnight, but quickly become discouraged. Building a social media brand can be time-consuming. To build your social media brand, you must be involved in the community. Get Involved.

Branding 111

Branding Agents As-is Design 111