Housing Wire

OCTOBER 19, 2023

The third day of the highly consequential Sitzer/Burnett class action buyer broker commission lawsuit included a deep dive into the training materials used by various brokerages and the testimony of three of the named plaintiffs. Why do commission rates appear to be so insensitive to economic forces? Co-opetition.’”

Agents 392

Agents MLS Brokerage Equity 392

Housing Wire

AUGUST 18, 2023

A great Listing pre-qualification script pulls out critical facts so you can be best prepared to not just take the listing, but to price it right in the first place! Not prequalifying is unprofessional and can waste your time and the sellers. Price it to sell, not to sit. All pricing scripts are best used at the listing table!

Pre-qualification 362

Pre-qualification New Construction MLS Construction 362

Lighter Side of Real Estate

APRIL 10, 2024

A lot of people think that the Internet has made it so much easier to sell a house, and have a difficult time understanding why they should still hire a real estate agent and pay them commissions. So, with the internet creating such an efficient marketplace, why should a seller bother hiring an agent?

Agents 95

Agents Technology Inspection Sales 95

The Close

APRIL 30, 2024

Pricing real estate is an art and science. When it’s time for a price reduction, real estate agents must conduct market research and rely on the data. Sometimes, houses take longer to sell, and there are certain steps to take before reducing the price. But it’s critical to dig deeper.

Agents 64

Agents Short sale Staging Sales 64

Keeping Current Matters

SEPTEMBER 29, 2021

If you’re looking to maximize your sale and minimize your effort, you need to work with a real estate professional. In a sellers’ market like today’s, it can be tempting to list your house on your own – known as For Sale By Owner (FSBO). Your time and money are important – you shouldn’t waste either.

Agents 274

Agents Sales Inspection As-is 274

Realty Biz

FEBRUARY 4, 2024

In the digital age, Zillow has become a go-to platform for individuals looking to buy, sell, or assess the value of real estate. At the heart of Zillow's appeal is its incredible database of valuable real estate information. Their 'Zestimate' is an estimated market value for a home. With good reason.

Renovation 143

Renovation Agents Sales Inspection 143

The Close

FEBRUARY 28, 2024

There’s plenty of advice for homeowners about what not to say when selling your house. But this list is for agents: things you should never say to your clients. Real estate has universal truths (the lockbox will not work), but agents have to be diplomatic despite these truths.

Staging 98

Staging Agents Design As-is 98

The Close

FEBRUARY 28, 2024

There’s plenty of advice for homeowners about what not to say when selling your house. But this list is for agents: things you should never say to your clients. Real estate has universal truths (the lockbox will not work), but agents have to be diplomatic despite these truths.

Staging 99

Staging Agents Design As-is 99

Realty Biz

NOVEMBER 15, 2023

PropTech, or property technology, is a rapidly growing industry that is transforming the real estate market in ways that, frankly, are mindblowing. PropTech startups are using technology to disrupt traditional real estate practices and make the home buying and selling process more efficient, transparent, and affordable for consumers.

Marketing 109

Marketing Technology Development Staging 109

Lighter Side of Real Estate

FEBRUARY 7, 2024

If you’re a Baby Boomer, there’s a good chance you own a house that people in younger generations would love for you to sell , but there’s also a good chance that you have no intention of moving. But if you fit that profile, you may at least want to consider doing some renovations….

Renovation 101

Renovation Equity As-is Sales 101

HomeLight

MARCH 22, 2024

Finding a property with a private water well can put a perk or a pause in your homebuying plans. In this post, we’ll walk you through the well inspection process, including what’s tested, when inspections are needed, and how much they might cost. Get Started How does a well work? Get Started How does a well work?

Inspection 108

Inspection Land Construction Agents 108

Realty Biz

JANUARY 19, 2024

Spring has blossomed full throttle, injecting new energy and driving sellers to step up their game in the real estate market. As petals unfurl, so does the potential for making your property a hot commodity. We will navigate you through the ebb and flow of the competitive real estate landscape with practical strategies.

Sales 110

Sales Staging As-is Agents 110

The Close

DECEMBER 14, 2023

Gross commission income (GCI) is the full amount of money a real estate agent may receive in exchange for representing a buyer, seller, or both in a real estate transaction. But there’s much more to understanding this key calculation and why it matters to every real estate agent.

Agents 97

Agents Seller concession Brokerage Closing 97

Realty Biz

NOVEMBER 5, 2023

In today's digital age , the real estate industry is undergoing a significant transformation. With changing consumer behaviors and the rise of online property search, it has become crucial for real estate agents to embrace digital marketing strategies. Today, most property searches begin online.

Marketing 103

Marketing Branding Agents Industrial 103

The Close

JANUARY 9, 2024

As any experienced agent will tell you, the hardest real estate objections to overcome happen when your seller is the most emotional. In this article, I’ll share some of my best strategies for handling objections in real estate. They may say things like, “Is there any negotiating your commission?”

Agents 98

Agents Finance As-is Marketing 98

The Close

FEBRUARY 20, 2024

In real estate, the market is tied to the basic economic rule of supply and demand, which determines if a market is a buyer’s market vs seller’s market. I’ll help you identify “ Is it a buyer’s or a seller’s market?” and break down the important concepts for you to explain to your clients.

Marketing 95

Marketing Debt-to-income ratio MLS Pre-approval 95

The Close

FEBRUARY 23, 2024

In the fast-paced, ever-changing world of real estate, the traditional open house is getting a major digital makeover. I’ll break down how a virtual open house works, but more importantly, how you can use this amazing technology to catapult your real estate business to the next level.

Technology 98

Technology Staging Agents Closing 98

The Close

APRIL 15, 2024

These off-market properties are like the VIP section of real estate—exclusive yet not quite ready for the MLS spotlight. Plus, I’ll share some marketing tips to help you master the art of the pocket listing. Plus, I’ll share some marketing tips to help you master the art of the pocket listing.

MLS 78

MLS Purchase and sale agreement Brokerage Agents 78

Realty Biz

SEPTEMBER 18, 2023

Today’s real estate market is competitive and fast-paced, and every year, more agents join the fray, competing for clients. In 2020 and 2021, more than 156,000 new agents threw their hats into the ring, making the client pool even more shallow. So how can you set yourself apart from the crowd? Client testimonials.

Agents 106

Agents Marketing As-is Development 106

HomeLight

AUGUST 18, 2023

A real estate marketing plan involves a combination of online and offline tactics, including listing syndication, social media promotion, print advertising, open houses , and more. See if the agent lacks a background and track record in the respective market niche. What kind of outreach will you do to draw in buyers?

Marketing 96

Marketing Agents MLS Branding 96

The Close

FEBRUARY 5, 2024

In recent years, the real estate market has constantly changed. Agents are frantically trying to keep up with interest rate hikes, price changes, and dwindling listings. The race to stay ahead is real, and your challenge as a real estate professional is to learn how to adapt. Let’s get started.

Agents 98

Agents Brokerage Probate sale Title 98

The Close

APRIL 11, 2023

Is the market roller coaster of 2023 getting to you? Perhaps a healthy dose of real estate jokes, puns, and pick-up lines is just what the doctor ordered to get you back on track. We’ve got some fresh new real estate jokes for just about every agent out there—and we bet more than a few of them will make you chuckle.

Agents 145

Agents Due diligence Brokerage Land 145

Realty Biz

MAY 15, 2022

When you are looking to sell your home, it is essential to have a fair and accurate price. On the other hand, when you’re buying a home, the last thing you want to do is overpay. Real Estate comps are comparable properties that have recently sold in your general area.

Sales 141

Sales Agents MLS Equity 141

The Close

MARCH 23, 2023

When I first became a real estate agent in 2010, I waltzed into the office with a swagger that would make Beyoncé blush. How could I not become a successful real estate agent in that market? If you’re reading this, you can too. You just need the right guidance. My local market was booming.

Agents 126

Agents Branding Brokerage As-is 126

HomeLight

SEPTEMBER 1, 2023

Buying or selling a home isn’t always as straightforward as it seems. There are a number of laws responsible for regulating real estate transactions, and they vary nationwide. In fact, some states require a licensed real estate attorney to conduct the closing of your home sale.

Closing 106

Closing Title Closing costs Agents 106

Realty Biz

AUGUST 9, 2023

Selling your home can be a stressful experience. Working with a real estate agent who understands how challenging this transaction can be is critical. Here are 11 tips for finding the right agent to sell your home. Here are 11 tips for finding the right agent to sell your home.

Agents 83

Agents Bankruptcy Closing costs Property Management 83

Realty Biz

APRIL 8, 2021

Understanding Comps in Real Estate Sales. Do you know what are real estate comparables? These are slang terms some folks use to talk about similar properties. Setting a price of a home can be confusing to figure out. Sometimes home values are rising, while at other times they are falling.

MLS 143

MLS Sales Agents As-is 143

The Close

NOVEMBER 21, 2022

There is no doubt that FSBOs are some of the most crucial leads a real estate agent can pursue. My broker used to say, “FSBO sellers have already told you they want to sell and want to sell now—all you have to do is convince them you’re the right person for the job.” How do you convince them?

Agents 105

Agents Land Sales Closing 105

Realty Biz

DECEMBER 8, 2022

Correctly pricing your home is the most crucial step in your marketing plan. If you overprice your home, no amount of other marketing techniques is likely to bring in reasonable purchase offers. You might think it is close to being the perfect house. What Happens When You Overprice Your Home.

Sales 113

Sales Agents Closing Marketing 113

Realty Biz

JANUARY 31, 2024

Establishing an accurate market value is essential when buying or selling a home. They don't realize that these online real estate estimators are not as accurate as assumed. Determining an accurate home value becomes crucial when making such a life-altering decision. It can give you a ballpark estimate.

Brokerage 106

Brokerage Sales As-is Agents 106

The Close

FEBRUARY 7, 2024

You shouldn’t pry into the why but stay focused on the client and the transaction. You may not be able to figure out the motivation behind the lie, but sharpening your skills to detect a lie is a must-have for any real estate professional’s toolbox. They need to know they can trust you.

Pre-approval 98

Pre-approval Agents As-is Inspection 98

Realty Biz

NOVEMBER 28, 2023

The Multiple Listing Service (MLS) is a vital resource in the real estate market. It provides a comprehensive database of properties available for sale, maintained by real estate brokers. We will explore the meanings behind MLS abbreviation codes and how to utilize this information effectively in your property search.

MLS 106

MLS Purchase and sale agreement Sales Agents 106

Realtor.com

JANUARY 18, 2023

Milkos/iStock This might seem like a perfectly innocent question from home buyers, but watch out—if you’re the home seller they’re asking, this is one of the diciest questions you can answer. If you say the wrong thing to a buyer, the person might make you a lowball offer.”

Agents 119

Agents Finance Mortgages As-is 119

Real Trends

NOVEMBER 17, 2022

The real estate industry has radically evolved over the past decade, probably changing more in the past 10 years than it had in the preceding 50. Smart real estate agents need to keep up with new trends and strategies , or they risk falling behind the market. Always being in selling mode. Cold calling.

Marketing 122

Marketing Renovation Agents Closing costs 122

Toronto Realty Blog

MARCH 25, 2024

TorontoRealtyBlog Do you recall the blog post that I wrote a couple of weeks ago? Then again, you might think today’s photo is an odd choice. If you want to get metaphorical, don’t listing agents “mask” the real price of a house or condo for sale when they under-price the property and set an offer date?

Sales 92

Sales Agents Marketing As-is 92

Real Trends

JANUARY 18, 2023

It’s no secret, real estate agents who use social media Marketing in their business plan tend to attract more home buyer and seller leads. . One of the biggest mistakes I see a lot of real estate agents make is that they put all of their eggs in one basket and only SELL, SELL, SELL. .

Branding 91

Branding Agents As-is Marketing 91

Easy Agent Pro

NOVEMBER 29, 2022

Getting your mission, experience, skills, and services out in a quick pitch is a valuable asset to have. It helps to quickly connect with clients and give them the information they need to know if you are a good fit for them. Let’s dive into how to perfect your real estate elevator pitch to start attracting more leads. .

Agents 100

Agents As-is Marketing Sales 100