Housing Wire

NOVEMBER 13, 2024

In today’s challenging market, higher interest rates and home values have created a unique opportunity for lenders to grow their home equity lending business. Despite the recent interest rate reduction , the demand for home equity products remains strong. What about the property condition?

Equity 370

Equity Lending Loans Renovation 370

Housing Wire

JUNE 9, 2025

housing market is flashing warning signs reminiscent of 2008: rising household debt burdens, persistent inflation and home prices that are outpacing incomes. 2025 housing market risks: Echoes of 2008 Several economic indicators signal increasing risks in the 2025 housing market. Regional market imbalances amplify these risks.

Marketing 437

Marketing Debt-to-income ratio Fixed-rate mortgage Loans 437

Housing Wire

MAY 20, 2025

John Toohig stood at a podium as the moderator of a panel about home equity lines of credit (HELOCs) and asked an illustrative question of the audience of mortgage professionals. You take out the equity in the home you have and try to get it as close to the home you want. trillion in available equity among U.S.

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Equity Loan Officer Banks Loans 301

Housing Wire

APRIL 9, 2025

We’ve seen a lot of baby boomers staying in their houses because they’ve gained a lot of equity and don’t want to have to pay capital gains taxes, she said. This is a really great strategy, because if your kids inherit your house after you pass away, they could sell the property tax-free.

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Equity Mortgages Industrial Loans 381

Housing Wire

MARCH 31, 2025

Following a rise to an all-time high in the second quarter, senior-held home equity saw a modest decline in the third quarter and endured a more severe drop in the fourth quarter. Homeowners 62 and older saw their collective home equity levels drop by 1% in Q4 2024 to a total of $13.95 home equity. This is encouraging news.

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Equity Finance Mortgages As-is 290

Housing Wire

APRIL 22, 2025

As it aims to appeal to potential clients who may be taking a closer look at tapping into home equity , reverse mortgage lender Finance of America (FOA) has debuted a new marketing campaign in concert with its new creative agency to illustrate the lifestyle impacts of its products. Well let the market tell us where to go from there.

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Equity Marketing Finance Mortgages 330

Housing Wire

NOVEMBER 1, 2024

According to Davis, rising home prices have led homeowners to tap into their equity for purposes such as debt consolidation , home renovation and student loan repayment. Regarding secondary market appetite for these products, Davis said there’s interest, particularly for closed-end seconds, from insurance companies and pension funds. “We

Equity 380

Equity Debt-to-income ratio Mortgages Investor 380

Housing Wire

MARCH 13, 2025

Home equity increased nationally by $281.9 year over year, according to the latest CoreLogic Homeowner Equity Report (HER), released Thursday. But the report also noted rising negative equity in some sunbelt states, along with Oregon and Washington, D.C. The average borrower had $303,000 in home equity at the end of 2024.

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Equity Mortgages Residential As-is 245

Housing Wire

JANUARY 24, 2025

Business-purpose residential mortgage lender Dunmor announced Thursday that it has received a minority equity investment from Newfi Lending , a nonagency mortgage lender owned by funds managed by Apollo Global Management. According to Dunmor, the investment is an extension of an original partnership initiated in June 2024.

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Equity Lending Residential Branding 359

Housing Wire

MAY 8, 2025

homeowners would consider tapping their home equity via products like a home equity line of credit ( HELOC ) due to ongoing concerns about the economic climate, stemming from a rise in volatility and uncertainty over the past three years. Still, the rise in the potential use of home equity lending comes with caveats.

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Lending Equity As-is Mortgages 305

Housing Wire

APRIL 16, 2025

Home equity levels among U.S. Among the lesser anticipated consequences, high amounts of home equity can limit the amount of financial aid that some prospective college students are eligible for. Generally speaking, homeowners also appear reluctant to tap into their home equity despite its meteoric growth over the past five years.

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Equity Lending Mortgages As-is 290

Housing Wire

APRIL 21, 2025

As one of only a few states considering more stringent regulation of the home equity investment (HEI)/home equity contract product category, lawmakers in the state of Washington have requested an academic study to assess the impacts on state residents who may use an HEI to tap into their home equity.

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Equity Principal Loans Mortgages 270

Housing Wire

MAY 5, 2025

San Francisco-based home equity solutions provider Unison announced Monday that it’s lowering the annual percentage rate (APR) on its Equity Sharing Home Loan, an alternative funding vehicle aimed at helping U.S. homeowners tap into record levels of equity. Rates for high-risk borrowers sometimes exceed 12%.

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Equity Loans Mortgages Finance 296

Housing Wire

NOVEMBER 8, 2024

Sean Shallis, a “Recovering Realtor” and top-producing loan officer , is offering strategies to help realtors break through this stagnation by leveraging micro-market shifts to create urgency and inspire action. Leveraging micro-market shifts Realtors have an opportunity to use local market changes to drive urgency for their clients.

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Marketing Loan Officer Equity Loans 370

Housing Wire

DECEMBER 11, 2024

The stagnant 2024 housing market is one the real estate industry cant wait to get away from, but not so for the niche luxury market. The 2025 Red Paper from The Agency shows the luxury market making a sharp diversion from the broader existing home sales market, which could clock in near a historic low at fewer than 4 million sales.

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Marketing Equity Sales Mortgages 370

Housing Wire

DECEMBER 17, 2024

Homebuyers have become older and wealthier Young people are having a particularly hard time in the housing market. Existing homeowners, leveraging their home equity, can make substantial down payments, giving them a significant edge over first-time buyers who must borrow more at todays higher interest rates.

Marketing 384

Marketing Equity As-is Mortgages 384

Housing Wire

APRIL 15, 2025

Unfortunately, we also had a huge spike in mortgage rates as the chaos of tariffs roiled markets, making U.S. So the question is, will this little bit of market momentum be able to hold up? Unsold inventory of homes on the market has been rising for years and is already at the highest level since 2019 nationally.

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Marketing Sales Mortgages Equity 409

Housing Wire

OCTOBER 10, 2024

Ongoing supply and affordability challenges in the housing market have frustrated many homeowners who have looked to trade up or relocate for various reasons. The market for renovation projects is a lucrative one for homebuilders and contractors. And there are now 32 million borrowers who have at least $100,000 in tappable equity.

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Renovation Equity Lending Banks 450

Housing Wire

DECEMBER 18, 2024

The company has an aggressive marketing goal to reach the No. Citis previous use of the URL was to redirect to learning center content within the home lending pages on the Citi domain, according to Head of Mortgage Marketing at Citi, Chip Burgard. Market share and brand authority Why launch this site now?

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Marketing Lending Branding Banks 395

Housing Wire

OCTOBER 31, 2024

This is in line with some other proprietary reverse mortgages and seven years lower than the age requirement for the Home Equity Conversion Mortgage (HECM) program offered by the Federal Housing Administration (FHA). But FOA contends that HomeSafe Second represents a better value proposition than a traditional HELOC.

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Mortgages Equity Loan Officer Loans 407

Housing Wire

MAY 27, 2025

Weve entered the busiest season in the real estate industry at the same time that markets are more uncertain than ever. Current market uncertainty may increase the already stressful process of selling a home. This is a crucial time for agents to act as trusted guides to their clients, particularly first-time sellers.

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Agents Marketing MLS Staging 357

Housing Wire

MAY 2, 2025

Financial literacy resource provider FirstHome IQ has announced a partnership with Crib Equity , a co-investment platform that aims to improve affordability by increasing the down payment and lowering debt. ” Recent data from FirstHome IQ reveals that the average American scores only 57% on basic financial literacy assessments. .

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Equity Closing costs Loans Mortgages 228

Housing Wire

APRIL 7, 2025

While the housing market seems like the least of our financial worries right now as stock markets are melting down around the globe, we track housing here at HousingWire, so it opens the question: how quickly could we see impact in the housing market and in which data would we see it first? We can lose our jobs.

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Marketing Sales Mortgages As-is 399

Housing Wire

SEPTEMBER 12, 2024

Home equity continued to rise in the second quarter of 2024 as residential properties with mortgages collectively gained $1.3 trillion in equity over the past year. But growth began to slow during these three months, according to the CoreLogic Homeowner Equity Insights report published on Thursday.

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Equity Mortgages Residential As-is 496

Housing Wire

APRIL 10, 2025

But when confronted with volatility in the markets, advisors who are more concerned with the risk of loss might start to slowly open themselves up to more conversations. While most of the broader tariffs have since been delayed by at least 90 days , theyre not all lifted and the market reacted tepidly in active trading on Thursday.

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Mortgages Marketing Principal Lending 345

Housing Wire

JUNE 3, 2025

have struggled to push beyond their current market penetration rate for the past several years, their international equivalents dont always have the same challenges. Lenders in other countries who make use of home equity tapping in a similar way can have different perceptions and market activity in their territories and some U.S.-based

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Mortgages Equity Banks Lending 417

Keeping Current Matters

JUNE 13, 2025

For Sellers , Infographics , Senior Market , Downsize , Equity You May Have Enough Equity To Downsize and Buy Your Next House in Cash Facebook Twitter Pinterest LinkedIn Some Highlights Have you been holding off on downsizing? If so, you should know your equity could make your move possible. Learn more!

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Equity Mortgages Agents Closing 205

Housing Wire

AUGUST 1, 2024

Rapidly rising home prices are bad news for prospective buyers, but they’re proving quite beneficial for homeowner equity. of mortgaged homes were “equity-rich,” defined as having a loan balance of less than half of the estimated market value of those homes. Relatively affordable markets in the south and midwest drove the gains.

Equity 458

Equity Mortgages Loans Marketing 458

Housing Wire

APRIL 28, 2025

During last week’s earnings call, PennyMac Financial Services chairman and CEO David Spector said during a Q&A with investors and analysts that the company’s goals include continued growth in its broker direct channel and 10% market share by the end of 2026 a goal of more than 100% growth over the next 18 months.

Marketing 371

Marketing Principal Mortgages Loans 371

Housing Wire

JUNE 7, 2024

Home equity continued to rise in the first quarter of 2024 as residential properties with mortgages collectively gained $1.5 trillion in equity over the past year, according to a CoreLogic report released Friday. home equity over the past year brought total net equity to more than $17 trillion at the end of Q1 2024.

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Equity Residential Mortgages Closing 512

Housing Wire

OCTOBER 24, 2024

The rest are saving their equity with us by either selling to us or allowing us to list.” Helping the seller understand the true market value of the home given the condition can also be a challenge. After-repair value is the estimated market value of a property in fully repaired condition.

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Bankruptcy Equity Hard money loan Finance 421

Housing Wire

OCTOBER 4, 2024

Homeowners 62 and older saw their collective home equity levels rise in the second quarter of 2024 by roughly $600 billion, increasing to a total of $14 trillion and continuing a streak of forward momentum observed in the first quarter. As a frame of reference, in 2011, the collective level of senior-held equity sat at roughly $3 trillion.

Equity 441

Equity Mortgages As-is Marketing 441

Housing Wire

JANUARY 30, 2025

Tom Davis: When you’re working with a professional and you want expertise, you’re going to want to work with someone who is the expert in your market. Davis: Either you take market share or someone takes yours, right? Diego: Why the push into home equity ? A lot of folks were expecting a decline in 2025.

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New Construction Construction Marketing Investor 291

Housing Wire

MAY 13, 2025

According to the most recent credit data from the New York Fed , foreclosure data for the housing market is still below 2019 levels. Late-cycle lending risk is always a factor in every economic cycle we experience in the housing market. Now that the credit markets have improved, we do not see any stress reflected in the data.

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Bankruptcy Equity Loans Lending 459

Housing Wire

APRIL 16, 2025

Equity Smart Home Loans made a splash Wednesday by announcing it is severing ties with United Wholesale Mortgage (UWM) and partnering with Rocket Pro. We’re in a tough market. ” In 2024, Equity Smart Home Loans originated over 1,600 loans, according to Modex data. “It just comes down to pricing.

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Equity Loans Loan Officer Mortgages 220

Housing Wire

JANUARY 27, 2025

This powerful, easy-to-use solution allows servicers to provide advanced, self-service tools to their customers to help deliver an unparalleled experience and unlock new growth opportunities in this challenging market. In fact, ICEs Mortgage Monitor data found that as of November 2024, the average U.S.

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Housing Wire

NOVEMBER 12, 2024

It also wants to widely deploy refreshed marketing strategies that are designed to both educate and appeal to older homeowners about the use of home equity in retirement. In 2025, it will begin rolling out new regional and local programs designed to “build our brand profile and drive business in strategic markets,” she said.

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Mortgages Equity Lending Design 369