Housing Wire

JUNE 27, 2023

What does marketing look like in 2023 and beyond? It’s a question we’ve started to ask our Marketing Leaders each year as the changing landscape requires top leaders to be agile in their strategies. The one theme in all of this that we’ve heard from our Marketing Leaders is the power of data.

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Housing Wire

APRIL 15, 2025

. “FirstTeam’s impressive growth is fueled by a robust ecosystem designed to nurture agents at every stage of their career,” said Michele Harrington , the companys CEO.

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Housing Wire

DECEMBER 6, 2024

We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. Save time with pre-written newsletters from Market Leader Don’t have time to write three or more newsletters every month? Lets dive in!

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HomeLight

DECEMBER 4, 2024

If you’re looking to receive top dollar from your home, have a speedier sale with less time on the market , and appeal to more buyers online and at showings, you should strongly consider staging your home. Here’s what you need to know about staging a bedroom. HomeLight can connect you with a top-performing agent near you.

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Housing Wire

NOVEMBER 21, 2024

Related articles 39 cutting-edge real estate marketing ideas for 2024 How to get listings in real estate — 11 proven strategies for 2024 Driveway & pathway upgrades From the moment buyers pull into the driveway to the instant they step onto the pathway to the front door, every detail matters. Think of it as staging the outdoor areas.

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Housing Wire

OCTOBER 28, 2024

With thoughtfully designed tools to drive better conversion rates, automate social media marketing, and streamline time consuming tasks, technology is a key enabler to business growth, but only when fully maximized. AI for example, continues to take the main stage and rightfully so.

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Housing Wire

FEBRUARY 6, 2025

But Tennessee reverse mortgage professional Loren Riddick of Worthington Mortgage Group , who maintains the Certified Reverse Mortgage Professional (CRMP) designation from the National Reverse Mortgage Lenders Association (NRMLA), was pleased to hear about the observation. And that situation is not unlike countless others from coast to coast.

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Housing Wire

JANUARY 26, 2023

The Collections solutions are geared toward helping to prevent foreclosure and late-stage default by making qualified assistance options timelier and more accessible to both homeowners and servicers, Black Knight said on Thursday. “By Black Knight is preparing to be acquired by Intercontinental Exchange (ICE).

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Inman

APRIL 9, 2025

Luxury consultant Chris Pollinger speaks with Samantha and Nicole Senia of LA's Elite Home Staging about the newest trends in outdoor space design.

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Housing Wire

JANUARY 14, 2025

As the category leader it is important that every aspect of the Rocket brand lives up to this iconic ideology, Jonathan Mildenhall , chief marketing officer of Rocket Companies, said in a statement. Rockets new design elements embody our spirit and commitment to making homeownership accessible to all, Mildenhall added.

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Housing Wire

DECEMBER 10, 2020

The secondary market, often an afterthought for most participants in the mortgage process, took center stage in 2020. But to understand the stability that the secondary market brought during a world-wide pandemic, you first have to look back at 2008. Think of it as the underdog quickly becoming the hero of the story.

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Housing Wire

JUNE 10, 2025

Longbridge CEO Chris Mayer made the announcement from the stage on Tuesday at The Gathering by HousingWire. Too many older Americans are unable to access their own home equity , not because of poor credit, but because traditional lending products weren’t designed for life after 62,” Mayer said in a statement.

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Housing Wire

NOVEMBER 1, 2024

That can include being a housing market expert and advising clients on the best times to list or buy a home; having referrals handy for inspections, repairs, staging and photography; understanding the mortgage origination process; and more. Also top of the list, agents are marketers. We’ve outlined the main types below.

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Inman

NOVEMBER 21, 2024

Chris Pollinger and designer Samantha Senia share the top 2025 design trends redefining luxury homes — from sustainable reclaimed wood tables to statement lounge chairs.

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Housing Wire

DECEMBER 27, 2024

It can vary widely depending on the size of the team, its overall goals and the type of market it serves. The Multi-Level Marketing (MLM) Team Team members focus on recruiting agents to build the team while receiving residual income for agents in their downline.

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Housing Wire

JANUARY 14, 2025

This will be used in your marketing and branding, so be sure its polished. Having too much input from others in this stage can muddy the waters and can make your core values seem unclear. Its not just about aestheticsits a tool to differentiate yourself in the market. Your vision should be audacious and aspirational.

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Housing Wire

MAY 14, 2025

The annual initiative which aims to advance innovation in the real estate sector focuses on scaling companies that provide digital solutions for the residential and commercial real estate markets. Our work with these companies reflects a long-term commitment to fostering ideas that influence markets and unlock new possibilities.

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Housing Wire

DECEMBER 20, 2024

New Hampshire s hot housing market has spiraled the Granite State into crisis mode. I think there would be even stronger growth and more stability in the market if we had more houses for sale, he added. The first is designed to help decrease land costs when building by analyzing minimum zoning requirements.

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Housing Wire

NOVEMBER 16, 2023

New findings from the National Association of Realtors (NAR) show a fresh picture of who’s buying and selling homes, with more first-time buyers entering the market and families looking for homes that fit multiple generations. The designs aren’t exclusive to you and there’s no automation for posting.

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Housing Wire

JUNE 6, 2025

Here’s what happened this week: Robert Reffkin touts Compass’s AI platform, agent advocacy efforts Compass is preparing to launch a new AI platform designed to automate tasks, find opportunities and give agents real-time support through voice or text.

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Housing Wire

OCTOBER 1, 2024

This shift is welcomed good news given the tough origination market over the last two years. With purchase originations recovering and a refinance market surfacing, lenders must pick up their quality control (QC) and quality assurance (QA) practices before it’s too late. One critical shift is the adoption of pre-funding QC reviews.

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Housing Wire

APRIL 28, 2025

Its a busy time to be in the proprietary reverse mortgage space, with new and relaunched products hitting the market and other additional features being added to existing product catalogs. Identifying these gaps was crucial in prompting the creation of Platinum Peak, a product designed to address those specific needs, she said.

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Housing Wire

JANUARY 10, 2024

His hiring is designed to refresh communications related to the bank’s reverse mortgage offering, available to Canadians at or over the age of 55. In a 30-second TV spot, Mansbridge takes a stage to answer questions from an audience resembling a press pool. The debut TV spot featuring Peter Mansbridge for HomeEquity Bank.

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Housing Wire

MARCH 13, 2024

Similarly, data-driven marketing can be more cost effective, helping you focus your marketing budget on homeowners who are most likely to sell, and on buyers who are actively looking for their next home. Need more examples? Visit Top Producer 2.

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Housing Wire

JUNE 15, 2024

Market Leader is an all-in-one solution for generating real estate leads, nurturing them with automated tools, and converting them into long-term clients. Its suite of tools includes a robust CRM, a real estate website, predictive analytics, marketing automation, and much more. Summary Key specs How does Market Leader work?

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Marketing MLS Agents Branding 427

Housing Wire

SEPTEMBER 6, 2024

In an industry where managing a web of technology vendors to support LO’s sales and marketing needs has become overwhelmingly complex, inefficient and creates unnecessary security and compliance risks, CANDID is quickly becoming a leader in transforming how mortgage lenders operate.

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Housing Wire

JUNE 7, 2024

Creating a real estate marketing plan can be harder than it sounds. If your marketing isn’t aligned with your niche, personal brand, and skills, you’ll waste time, money and effort pursuing it. Finally, I’ll wrap up with the three marketing tools every agent needs to hit the ground running in 2024.

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Marketing Branding Agents Design 430

Housing Wire

APRIL 22, 2025

Tip 3: Stage each space with intention Staging is just as important for showings as it is for listing photographs. Decorate your space (Source: Collov AI ) Staging doesnt have to be the use of physical furniture and decor. With Collov AI, you can stage any room in seconds, 24 hours a day, seven days a week.

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Housing Wire

NOVEMBER 26, 2024

Here’s a guide to making your open house a can’t-miss occasion, with creative open house ideas that run the gamut from planning to marketing — from being the host with most to providing superb client follow-up. Listing and marketing properties is a complicated process. But what exactly is the right approach? Let’s dig in!

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Staging MLS Agents Branding 420

Housing Wire

SEPTEMBER 23, 2024

The Empower LOS is designed for lenders looking to scale by offering extensive exception-based workflows, comprehensive automation and the flexibility to adapt to complex operational models.” The company added that this consolidation is designed to benefit all the brands it oversees.

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Housing Wire

MAY 14, 2025

The more detailed responsibilities include showing and listing properties, generating leads for your business, marketing your services on and offline, maintaining communications with current and past clients, leveraging technology to build your business and creating a network of real estate professionals.

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Property Management Brokerage Agents Design 214

Inman

MARCH 3, 2025

Broker Annette DeCicco writes that agents must speak the language of staging fluently to win clients and educate sellers while making listings stand out in the market.

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Staging Agents Marketing Design 174

The Living Room

MAY 30, 2025

In the bustling real estate market of Portland, standing out in a sea of listings is crucial to not just selling, but selling well. Let’s unpack the art of staging, its pros and cons, and how you can leverage it to benefit your sale. What Is Staging? Why Consider Staging? Quick Sale: Staged homes often sell faster.

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Staging Sales Design Marketing 52

Housing Wire

FEBRUARY 13, 2024

“Master-planned communities continue to attract buyers and outperform the overall new home market by offering a lifestyle, which elevates and links a collection of neighborhoods,” Ken Pearlman, managing principal at John Burns Research & Consulting, said in a statement.

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Housing Wire

AUGUST 15, 2024

However, waiting is not an option for homebuyers in pivotal chapters of their lives—whether starting a family or setting the stage for long-term financial stability. Why many would forego homeownership during a challenging mortgage market is easy to understand. The secondary mortgage market enhances liquidity for lenders.

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Housing Wire

JULY 16, 2024

The platform provides tools for both landlords and renters, which the company said is designed to automate and streamline the management process. “As RentRedi’s biggest investors include K1 Investment Management, RiverPark Ventures, TIA Ventures and Tribeca Early Stage Partners.

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Housing Wire

JANUARY 19, 2021

And yet, Bob has surrounded himself with a top-notch team of highly-skilled professional photographers, staging experts, graphic designers and other specialists. He keeps his clients fully informed on listing and market activity throughout the process. There’s at least one in every major market. To get more clients.

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