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How two sisters closed $40 million in 2024 “vibe flipping” LA homes

Housing Wire

They find aesthetically challenged homes in coveted LA neighborhoods, crunch the numbers, hire interior designers to renovate them so they look good on Instagram and then list and sell them for a tidy profit. They closed nearly $40 million in volume in 2024, vibe flipping luxury homes. Sounds too good to be true, right?

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Virtual staging: The best apps for 2025 + mind-blowing AI picks

Housing Wire

Is virtual staging finally ready for its close-up? The days of AI-staged photos that look more like Salvador Dali paintings than comfy living rooms or HGTV-ready kitchens are long gone. The images todays virtual staging companies can create using AI are shockingly realistic and, dare we say it, stylish. We think it is.

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Real launches three new products during its agent conference

Housing Wire

From the RISE stage in Las Vegas , Real unveiled three new products for agents and clients on Tuesday. Real also unveiled Leo of Clients on the RISE stage Tuesday. The final product Real unveiled at RISE is Real Wallet , a financial platform designed to help agents control and manage their finances.

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Rocket launches AI-powered website Rocket.com

Housing Wire

The announcement comes shortly after Rocket unveiled the first stage of its rebrand and is a part of the company’s conscious effort to unify Rockets many companies under a single umbrella. Since its launch, the company claims that its AI tool has tripled its conversion rate from website visits to loan closings.

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Optionality of NAR’s no-commingling rule takes center stage at REX appeal hearing

Housing Wire

Despite noting that it did not support this rule, Zillow claims it was forced to adopt it to obtain IDX feeds from MLSs that had, precipitating the two-tab design for MLS listings and other listings. He also noted that Zillow independently created its two-tab website design and reiterated the fact that Zillow had lobbied NAR against the rule.

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Longbridge goes beyond reverse with Figure partnership, new ‘HELOC for Seniors’

Housing Wire

Longbridge CEO Chris Mayer made the announcement from the stage on Tuesday at The Gathering by HousingWire. Too many older Americans are unable to access their own home equity , not because of poor credit, but because traditional lending products weren’t designed for life after 62,” Mayer said in a statement.

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Staging a Bedroom: Design Tips to Help You Get the Offer of Your Dreams

HomeLight

If you’re looking to receive top dollar from your home, have a speedier sale with less time on the market , and appeal to more buyers online and at showings, you should strongly consider staging your home. Here’s what you need to know about staging a bedroom. The kitchen (81%) and dining room (69%) are also common rooms to stage.

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