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Brokerage executives double down on their lead generation strategies

Housing Wire

With home sales still at historically low levels and uncertainty over the commission lawsuits , real estate brokerage executives prize good leads more than ever. To convert these leads into business, the brokerage developed teams — also called units — headed by captains who are successful agents with high lead conversion rates.

Brokerage 417
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Judge denies Zillow’s motion for summary judgement in the REX suit

Housing Wire

Things are continuing to heat up in Zillow Group’s legal battle with discount brokerage REX Homes , as the September 18, 2023, trial date looms ever closer. In mid-May 2022, REX ceased its brokerage operations. On Friday, Judge Thomas Zilly, the U.S. NAR also believes its side will succeed in the lawsuit.

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Zillow moves to have REX suit dismissed

Housing Wire

Two months prior, in January 2021 , Zillow began moving homes out of its initial search results for sellers who chose not to use agents adhering to the NAR and local multiple listing service (MLS) practices, creating a two-tab design for agent listings and “other listings.” In mid-May 2022, REX ceased its brokerage operations. “The

MLS 407
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4 Types of Real Estate Companies Sellers Should Know

Realty Biz

Most people know how traditional real estate brokerages work, but you may not know about the others. A buyer's agent will assist buyers in finding suitable properties that meet their specific needs and preferences, whether a house, apartment, or commercial space. Traditional real estate agents do much more than list a home in the MLS.

MLS 83
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The Great Commission Debate: Are Buyers and Sellers Being Overcharged?

Realty Biz

Several high-profile US real estate brokerages and the reputable NAR were found guilty of artificially inflating agents’ commissions. Imagine a giant list of residential and commercial properties enlisted with detailed descriptions. The price to list homes on MLS is agreeing to the compensation-sharing rule.

MLS 70
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Hit list: Inside CoStar’s all-out war against Zillow

Housing Wire

In his 34 years at CoStar’s helm, Florance has through shoe leather data gathering and aggressive acquisitions built an essential source for commercial real estate professionals. websites for office space — LoopNet , and residential rentals — Apartments.com , generating revenue from subscriptions by landlords and commercial brokers.

Brokerage 406
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Greenfield & Behr Residential merge with Coldwell Banker Premier for a Dominant Real Estate presence in Shenandoah Valley

Realty Biz

Greenfield Commercial, the leading commercial real estate firm in Winchester with over $30 Million in sales volume in the last 12 months has also merged to create a strengthened Coldwell Banker Commercial Premier presence across the Mid-Atlantic Region. And we did it,” Greenfield said. “We About Coldwell Banker Premier.