article thumbnail

Sell more homes: 17 home staging tips for real estate agents

Housing Wire

Home staging is your chance to transform a property into a home that buyers cant wait to get their hands on. As an agent, you know a beautifully staged home turns into a sold one. Ill discuss 17 home staging tips that will help you transform any property into a must-see listing. Why is home staging important?

Staging 385
article thumbnail

Momentum Builder buys Sales Mastery, creating new ‘super brand’

Housing Wire

The merger of two industry leaders in sales training and coaching will result in a “unified super brand” that will be known as Sales Mastery Powered by Momentum Builder, the companies said in a press release. The new brand also released details about its flagship sales summit, Beyond Boundaries , scheduled for Oct. 14-17 in Dallas.

Branding 370
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Real launches three new products during its agent conference

Housing Wire

From the RISE stage in Las Vegas , Real unveiled three new products for agents and clients on Tuesday. Real also unveiled Leo of Clients on the RISE stage Tuesday. based agents can sign up for a business checking account with Thread Bank , which includes a Real-branded debit card. and Canada.

Agents 410
article thumbnail

Yes, real estate agents need to protect trademark rights in your brand

Housing Wire

If you’re going to take the time to brand yourself, take steps to protect that brand. I am a big believer in developing a brand for your real estate business from Day One. To me, branding a company is a chance to define yourself for the market and build a recognizable and memorable identity.

Branding 432
article thumbnail

Meet Collov AI: The world’s first listing marketing AI agent built for real estate

Housing Wire

Staging a home can make or break a sale but the traditional approach is broken. Even the traditional virtual staging solutions take days to turnaround, while todays buyers make decisions to attend an open house onlineoften in seconds. Collov AI : A smarter, faster and an AI way to stage Collov Inc. ,

Agents 240
article thumbnail

How to become a real estate broker & launch a brokerage — Advice from a KW mega broker

Housing Wire

To excel, you must enter the industry with four main elements: a clear vision, a recognizable brand, an inspired team, and the systems to support them. This will be used in your marketing and branding, so be sure its polished. Craft a noteworthy real estate brand and logo Your brand is how people perceive your brokerage.

Brokerage 368
article thumbnail

Elliman’s Michael Liebowitz says the brand is all about ‘expertise’

Inman

The new CEO and chairman of Douglas Elliman made his debut on the Inman Connect New York stage on Friday, sharing his big ideas for how the brand plans to be an industry disrupter while maintaining its reputation as a leader in luxury.

Branding 167