Housing Wire

FEBRUARY 20, 2025

The deal eliminates PARs MLS Choice membership option that allowed agents to become members of PAR without becoming members of the Arizona Association of Realtors or NAR while also having access to the Arizona Regional MLS (ARMLS). This matter was never about MLS access, and NAR policy on this has not changed, NAR said in a statement.

MLS 273

MLS Branding Agents Industrial 273

Housing Wire

APRIL 22, 2025

The policy was a response to a proliferation of pocket listings and a rapid decline in housing inventory on the MLS, despite a large number of transactions still occurring. The CCP requires listing brokers to share a listing to the MLS within 24 hours of publicly marketing the property. People just started holding back inventory.

MLS 270

MLS Brokerage Days on market Industrial 270

Housing Wire

OCTOBER 22, 2024

Leo CoPilot can help agents generate automated marketing materials by leveraging data from an MLS. based agents can sign up for a business checking account with Thread Bank , which includes a Real-branded debit card. It automatically scans documents for errors before they are submitted to the broker. and Canada.

Agents 435

Agents Brokerage Technology Staging 435

Housing Wire

MARCH 14, 2025

In an op-ed published Wednesday by Newsweek, Coldwell Banker president and CEO Kamini Lane let loose about the potential repeal of CCP, which requires brokers to list a property on the MLS within 24 hours of publicly marketing it. Debate over the rule has heated up in recent months. Lane offered more thoughts in her op-ed.

MLS 360

MLS Branding Brokerage Industrial 360

Housing Wire

FEBRUARY 4, 2025

Meanwhile, anyone challenging the status quo may be branded as “self-serving” or “indifferent to consumers.” The essence of our industrys defense of modern MLS infrastructure rests upon a fragile foundation that says, “Its not perfect, but its the best we can do.”

MLS 329

MLS Brokerage Industrial Agents 329

Housing Wire

FEBRUARY 11, 2025

When I attended a national real estate conference last month, the Clear Cooperation Policy the provision requiring listings to be published on the MLS within 24 hours of marketing a property predictably surfaced as a hot-button issue. Sue Yannaccone is President and CEO of Anywhere Brands and Anywhere Advisors.

MLS 349

MLS Brokerage Industrial Agents 349

Housing Wire

MARCH 10, 2025

Now, as brokerages experiment with private listing networks (PLNs) and MLS s push back, another fight has emergedwho should control where and how listings are shared. Buyers, sellers, and agents no longer need the MLS to facilitate or dictate compensationthey can negotiate it however they want. They have the brand recognition.

As-is 358

As-is MLS Brokerage Industrial 358

Housing Wire

APRIL 3, 2025

If a seller chooses to use the new delayed marketing pathway for their listing, it must be submitted to the MLS, but it can not be syndicated or included in internet data exchange (IDX) feeds. They could make the change in a heartbeat, said John Heithaus, an industry consultant and former chief marketing officer for Bright MLS.

Marketing 358

Marketing Brokerage MLS Industrial 358

Housing Wire

NOVEMBER 19, 2024

On Tuesday, the Anywhere brand announced the launch of Corcoran McEnearney , marking the entrance of the Corcoran Affiliates network into the nation’s capital. “We Howell is the current vice chairman of Bright MLS and has previously served as president of the Northern Virginia Association of Realtors. metropolitan area.

Principal 370

Principal Commercial MLS Branding 370

Real Estate News

DECEMBER 19, 2024

The option lets brokers access the MLS outside the traditional three-tier membership system. NAR says it is maintaining standards for the Realtor brand.

MLS 315

MLS Branding 315

Housing Wire

APRIL 13, 2025

CoStar CEO Andy Florance is the next leader to speak out after Zillow announced that beginning in May, any property publicly marketed must be entered into a Multiple Listing Service (MLS) within 24 hours or risk not being published on Zillow or Trulia. eXp Realty and NextHome were quick to show support for Zillow.

MLS 297

MLS Brokerage Agents Branding 297

Housing Wire

APRIL 29, 2025

Unprompted consumer awareness of the brand rose to 36% in Q1 2025, compared to only 4% before February 2024. Homes.com puts agents front and center with their names, their branding, their listings. The platform has seen a surge in visibility and effectiveness since its Super Bowl marketing campaign just over a year ago.

Agents 195

Agents MLS Branding Residential 195

Housing Wire

APRIL 26, 2021

Wisconsin-based Knight Barry Title has announced its acquisition of MLS Title , located in Fort Myers, Florida. MLS Title, owned by Susan Malach, opened in 2004. The post Knight Barry Title acquires Florida’s MLS Title appeared first on HousingWire. The company now owns 12 companies in the Sunshine State.

Title 284

Title MLS Land Branding 284

Housing Wire

NOVEMBER 14, 2024

Join Emily Peckham’s FSBO Mastermind Other Facebook groups to explore Here are some other types of Facebook groups you should seek out and explore to meet new clients, uncover hidden properties coming to market in your area, or network within your brokerage or brokerage brand. Many cities have multiple groups.

Agents 418

Agents Brokerage Industrial Branding 418

Housing Wire

JANUARY 27, 2025

Additionally, with cooperative compensation removed from MLS systems, alongside the new requirement for buyer-agency agreements, agents must speak up and share their value clearly and confidently. Stuart Sim is the Head of Industry Development & Brand Ambassador for Lofty. It may not be easy, but nothing worthwhile is.

Technology 397

Technology Renovation Agents Industrial 397

Housing Wire

JANUARY 14, 2025

He was a bartender who started his real estate career in a market that was brand new to him. ” He did fairly well scouring his MLS and other sources for listings, but his business didnt take off until he niched down again, calling absentee homeowners using Mojo’s triple-line dialer. Some have both. He didnt know a soul.

Agents 370

Agents Investor MLS Branding 370

Housing Wire

MARCH 14, 2025

In addition to search enhancements, ListAssists AI automates property listing descriptions by analyzing images and MLS data to generate content that’s optimized for search engines. The technology also integrates with Inside Real Estates BoldTrail CRM , allowing agents to create automated search alerts tailored to client preferences.

Technology 221

Technology MLS Branding Industrial 221

Housing Wire

OCTOBER 1, 2024

The second involves the home shopping process, as the platform keeps track of properties the buyer has toured by integrating MLS data. The product offers white-label branding that allows buyer agents and brokerages to customize the interface for their clients. But Rayse also plans integration for seller agents sometime in 2025.

Agents 448

Agents MLS Brokerage Branding 448

Housing Wire

JUNE 3, 2024

Their innovative campaigns have captivated audiences, elevated brand visibility, and ultimately driven measurable results. This year, 50 winners were selected. Take a look at the full list of winners below. Congratulations to this year’s honorees!

Marketing 482

Marketing Branding Technology Mortgages 482

Housing Wire

AUGUST 22, 2024

First MLS , the largest MLS in Georgia , is the first CoreLogic client to opt into the product, integrate it and roll it out to its members. First MLS CEO Jeremy Crawford said his company has been proactive in adding AI options to its toolkit. “I The feedback in general has been great. No issues in the field with implementation.

MLS 434

MLS Branding Development Design 434

Housing Wire

SEPTEMBER 13, 2022

AgentConnect takes Co-Branded marketing to a new level by automatically delivering dynamic open house flyers, property websites, and landing pages instantly through MLS data in real-time, which is auto-generated and compliantly displayed, including loan officer’s specific loan and pricing options. Insellerate’s AgentConnect.

Loan Officer 417

Loan Officer MLS Land Branding 417

Housing Wire

APRIL 29, 2025

Jacobi: What we’ve seen locally in Seattle is we were called out by Compass as part of the Northwest MLS , and controlling the board and all this malarkey. When asked what national brands get wrong about local market power, Jacobi pointed to the challenge of applying a one-size-fits-all approach. Agents are after each other.

Industrial 195

Industrial MLS Brokerage Branding 195

Housing Wire

FEBRUARY 27, 2025

A well-written property description also allows you to highlight aspects of the home that would not otherwise be readily available via MLS, such as a newly renovated kitchen or a brand-new septic system. Its your chance to emotionally connect with the buyers and create the desire for them to come see the home in person.

Renovation 387

Renovation Agents MLS Equity 387

Housing Wire

APRIL 22, 2025

It doesnt matter where your real estate photos appear MLS, Zillow, Realtor.com, social media or print advertisements they should not only showcase the space, but they should sell the lifestyle that comes with owning that home. For premium quality photos that are MLS-ready, check out Collov AI today.

Agents 317

Agents Staging MLS As-is 317

Housing Wire

MARCH 3, 2025

When you upload the photos into MLS or on your listing website, be sure the pictures tell a story. Are you looking to create a branded website to showcase your listing photos? AgentFire can create a custom website that fully represents your brand.

Staging 428

Staging Agents Branding As-is 428

Housing Wire

APRIL 17, 2024

Whether you’re looking to build brand awareness, draw in more engagement for listings, or take your client experience to the next level through digital advertising, Boost is here to help agents and brokers alike. 3 Boost utilizes MLS data for streamlined ad creation. Craft image ads or opt for Boost to generate a listing video.

Technology 447

Technology MLS Branding Agents 447

Housing Wire

SEPTEMBER 18, 2023

In addition, RealTrends Consulting co-founder Steve Murray notes that the settlement agreements might prevent firms that operate under a franchise model from requiring that franchises belong to a Realtor association at any level, that franchises abide by the Realtor Code of Ethics , and that franchise abide by Realtor-affiliated MLS guidelines.

MLS 505

MLS Branding Agents Brokerage 505

Housing Wire

APRIL 24, 2024

Top Producer also offers mobile-friendly websites that you can create using their intuitive website builder to capture leads, showcase your listings, and build your brand. Top Producer can also help you automate your marketing with branded MLS reports. And all your Facebook leads can be imported using Zapier.

MLS 459

MLS Branding Land Agents 459

Housing Wire

SEPTEMBER 10, 2024

Today’s real estate website builder offers a turnkey, easy-to-use solution to help build your brand, market your business and generate more (and better) leads. And yes, there’s an MLS feed since most are IDX-enabled. Want a killer real estate website? Upgrades are quick and easy via their Salesforce-style Add-Ons Marketplace.

Brokerage 448

Brokerage Agents Branding Land 448

Housing Wire

APRIL 1, 2025

The company announced a reimagined brand identity in January. .” According to Lone Wolf, the agreement is one of several long-term partnerships it plans to use to expand its technology offerings nationwide.

Technology 362

Technology Branding Agents As-is 362

Housing Wire

JANUARY 23, 2024

As a seasoned real estate professional, Jansta brings with him his proven track record of innovation and brand expansion, Xome said in a statement on Linkedin. As a licensed brokerage , it operates in all 50 states, and its real estate database is powered mostly by MLS-listed homes in the U.S.

Industrial 459

Industrial Title Technology MLS 459

Housing Wire

AUGUST 25, 2024

Our picks for the best brokerage websites include options with powerful integrated CRMs and more branding-focused options that work with the CRM you already use — right out of the box. They offer everything from turnkey websites you can easily customize to concierge design services to help you define (or refine) your brokerage’s brand.

Brokerage 435

Brokerage Branding Agents MLS 435

Housing Wire

DECEMBER 6, 2024

Brand consistency helps build your brand identity. Or omit the MLS link and tease out the listing with stats and photos in your newsletter, and invite your audience to contact you directly for more information. But some software makes delivering custom real estate newsletters for clients that showcase your branding easier.

Pre-approval 397

Pre-approval Design Industrial Agents 397

Housing Wire

APRIL 24, 2024

According to the firm, the settlement agreement covers all company-owned brokerages including all those under the @properties, Christie’s International Real Estate, Ansley Real Estate and Sereno brands, as well as independently owned brokerages that are part of the @properties and Christie’s International Real Estate affiliate networks in the U.S.

Brokerage 430

Brokerage MLS Branding Agents 430

Housing Wire

SEPTEMBER 13, 2024

I have never experienced the lead flow, the brand awareness, the fans on the street that I’ve experienced in the last two months. We provide marketing support, brand support, lead support and operational support to all of our markets. I focus on personal brand as a form of lead gen , especially in a post-NAR settlement world.

Brokerage 433

Brokerage Branding Agents MLS 433

Housing Wire

OCTOBER 25, 2024

Like Serhant, your personal brand, expertise and empathy need to shine through on every page of your website. PRO TIP IDX stands for Internet Data Exchange, a system that allows real estate agents and brokers to display Multiple Listing Service (MLS) listings on their websites. Everyone has listings. per month Search experience: 4.8

Branding 434

Branding Design Brokerage Agents 434

Housing Wire

OCTOBER 6, 2023

Anywhere will require company owned brokerages and their affiliated agents to include the listing broker’s offer of compensation for prospective buyers’ agents as soon as possible in each active listing, consistent with MLS rules and/or capabilities of third-party website operators.

Brokerage 459

Brokerage MLS Agents Branding 459