Housing Wire

MARCH 18, 2025

This is where branding comes in. Well dive into what a real estate brand is, what makes a great brand and why its important for your real estate business, plus tips for creating and showcasing your own custom real estate brand. What is real estate branding? This is due to their strong branding.

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Branding Agents Design Brokerage 274

Housing Wire

MARCH 12, 2025

One of the nation’s fastest-growing real estate brokerages announced a pending leadership change on Wednesday. Sharran Srivatsaa , president of The Real Brokerage , will be transitioning from his current role to the company’s board of directors effective June 1. Its volume soared from $14.4 billion to $21.2

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Brokerage Loan Officer Agents Branding 316

Housing Wire

OCTOBER 17, 2024

At just 26 years old, he launched the clothing brand 90265, which pioneered a number of fashion trends. In 2011, he founded the innovative brokerage The Agency RE, and he recently launched a real estate agent trade group that aims to serve as an alternative to the National Association of Realtors (NAR).

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Industrial Brokerage Branding Agents 459

Housing Wire

NOVEMBER 14, 2024

The new “360-degree product experience” will help brokerages and real estate professionals access data, manage listings and ensure accuracy. Realoq offers a customized MLS platform that allows unique branding and direct access to consumers. All datasets are syndicated in real time, according to the company.

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Branding Brokerage MLS Technology 369

Housing Wire

OCTOBER 22, 2024

The Real Brokerage is keeping attendees of RISE, its third annual agent conference, on their toes. based agents can sign up for a business checking account with Thread Bank , which includes a Real-branded debit card. From the RISE stage in Las Vegas , Real unveiled three new products for agents and clients on Tuesday. and Canada.

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Housing Wire

DECEMBER 18, 2024

Dallas -based brokerage United Real Estate is expanding its footprint in the Midwest with a new merger. “We are empowering them to shine and position their brand however they choose. Platinum arrived on scene in 2005 and is now one of the largest independent residential brokerages in the Midwest.

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Brokerage Principal Branding Agents 396

Housing Wire

APRIL 16, 2025

Owning a real estate brokerage may seem like a lucrative business, but in reality, many brokers struggle to turn a profit. High overhead costs One of the biggest obstacles broker-owners face is the high cost of running a brokerage. Well break down the key reasons why most broker-owners dont see the financial success they anticipated.

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Brokerage Branding Technology Agents 324

Housing Wire

JANUARY 20, 2025

RealTrends Verified first arrived on scene in March 2024 as the first dual-verified real estate sales performance platform that highlights brokerages , agents and teams that deserve to stand out among their peers. Nate Smoyer “This is going to be the brand’s biggest year ever. But that isn’t the half of it.

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Brokerage Branding Agents Industrial 368

Inman

JANUARY 30, 2025

Whether you're struggling to keep your existing brand fresh or trying to build a new brand that works, The Agency's Mauricio Umansky offers insights from his own brand-building experience.

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Branding Brokerage Marketing Agents 155

Housing Wire

MAY 10, 2024

The Real Brokerage welcomes Texas -based independent brokerage The Property Shop , led by Season Ware, the company announced on Friday. The Property Shop joined Real under its Private Label program, which allows independent brokerages to maintain their own brand while reaping the benefits associated with being a part of Real.

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Brokerage Branding Equity Technology 418

Housing Wire

MARCH 10, 2025

Monday’s breaking news that Rocket Companies is set to acquire online real estate brokerage Redfin shed light on the changing landscape of the homebuying marketplace. ” Shared brand values Rocket’s year to date has been marked by a series of changes in the company’s outreach and branding. .

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Branding Brokerage Commercial Title 418

Housing Wire

DECEMBER 27, 2024

Whether youre running a large brokerage, managing a small team or working on your own, the right transaction management platform can take the worry out of compliance and lighten your workload. From managing compliance to automating commission disbursements, its built to grow with your brokerage.

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MLS Brokerage Agents Technology 397

Housing Wire

JANUARY 27, 2025

Lone Wolf Technologies , a real estate technology company that has been in business for decades, unveiled its reimagined brand identity last week as an effort to “blend technology with human-centered design to better serve real estate professionals,” per a release from the company. ”

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Branding Technology Industrial Design 367

Housing Wire

AUGUST 25, 2024

With technology changing faster than new agents answer phone calls, choosing the right real estate brokerage software can sometimes feel like a full-time job. Here’s why: Good software might help your brokerage stay afloat in a post-lawsuit market. The looming chaos from the commission lawsuits sure isn’t helping.

Brokerage 435

Brokerage Branding Agents MLS 435

Housing Wire

MAY 9, 2025

According to the company, the division will offer custom branding kits, access to national listing platforms such as Land.com and LandWatch.com, and tools such as mapping features, automated reports and presentation builders.

Land 307

Land Brokerage Branding Agents 307

Housing Wire

APRIL 28, 2025

In his new role, Dennis will oversee sales and support services for brokerages in company-owned regions across the U.S. ” Dennis previously served as president of Illustrated Properties in Palm Beach, Florida, where he managed a luxury brokerage of more than 600 associates across 21 offices. .

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Sales Brokerage Branding Industrial 397

Housing Wire

FEBRUARY 14, 2024

If you’re going to take the time to brand yourself, take steps to protect that brand. I am a big believer in developing a brand for your real estate business from Day One. To me, branding a company is a chance to define yourself for the market and build a recognizable and memorable identity.

Branding 459

Branding Agents Brokerage Development 459

Housing Wire

APRIL 23, 2025

Christina Pappas has been appointed as president of Illustrated Properties , marking a new chapter for the South Florida luxury real estate brokerage as it celebrates its 50th year of operations. That commitment will continue to guide us as we focus on innovation, service, and giving our Associates and customers every advantage to thrive.

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Brokerage Branding Technology Development 369

Housing Wire

APRIL 24, 2025

Callan has more than five decades of experience in residential and commercial brokerage services, investment, development and financial leadership. No one else came close to Keller Williams when we assessed the top brands in real estate for culture, training, and technology. He has spent the past 31 years running PRG Group.

Land 353

Land Brokerage Commercial Branding 353

Housing Wire

AUGUST 7, 2024

The Real Brokerage isn’t tapping the brakes on its rapid expansion. The ballooning agent count pushed brokerage revenue to $340 million, an 84% year-over-year improvement. The company said the program has attracted 20 independent brokerages and 700 agents so far this year.

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Brokerage Agents Title Technology 468

Housing Wire

JUNE 4, 2024

The nation’s eighth-largest brokerage today announced a merger between existing affiliate United Real Estate I DFW Properties and Fort Worth-based Stryve Realty. United is empowering agents and teams to build their own brands and run their businesses according to their needs,” Buck said in a prepared statement.

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Brokerage Branding Technology Agents 447

Housing Wire

DECEMBER 23, 2024

RE/MAX frequently touts the experience and productivity of its agents, 135 of which made the 2024 RealTrends Verified + Tom Ferry The Thousand more than any other brokerage. In 2025, however, the real estate franchisor is looking to welcome in and foster the next generation of top agents.

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Agents Technology Brokerage Branding 396

Housing Wire

MAY 13, 2024

Parks Real Estate includes the Pilkerton Realtors brand and is led by CEO Hunter Connelly. Today, we have significantly added to our presence in the Southeast, welcoming the top brokerage in Tennessee,“ Reffkin said in a statement. 1 brokerage in the state by sales volume and the No. With the continued migration of the U.S.

Brokerage 397

Brokerage Branding Agents Industrial 397

Housing Wire

MAY 2, 2024

Real estate agents appear to be more open to changing brokerages in 2024 compared to last year, according to a recent Coldwell Banker survey. The Coldwell Banker network continues to find value in our products, services and resources as well as their partnership with the brand.”

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Brokerage Agents Branding Technology 448

Housing Wire

JUNE 6, 2024

The Real Brokerage announced Thursday the addition of several new teams across the U.S. The newly released 2024 RealTrends Verified rankings , based on 2023 data, showed that Real was the sixth-largest brokerage in the country for sides (48,905) and ranked No. The independent brokerage generated a sales volume of $75 million last year.

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Brokerage Closing Agents Sales 459

Housing Wire

DECEMBER 10, 2024

We are always trying to grow and provide more for our agents and for all of our customers, whether that is on the brokerage side or the franchisee side, so we are always looking forward. On the brokerage side, we [work to] attract agents to the brand and expose them to our unique model. Clear said.

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Brokerage Agents Branding Industrial 370

Housing Wire

MARCH 27, 2024

With its supercharged growth over the past two years, it is no surprise that The Real Brokerage topped the 2024 RealTrends 500 Top Movers list for both transaction side count and sales volume. But for Real, which runs a virtual brokerage model with revenue sharing for its agents, the goal is to get better, not necessarily bigger.

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Brokerage Pre-approval Branding Agents 482

Housing Wire

SEPTEMBER 3, 2024

As it became clear that many real estate professionals are in need of guidance, brokerages and industry leaders have launched a variety of educational resources and training courses for agents and brokers. The webpage is open to agents across the industry regardless of their brokerage affiliation.

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Brokerage Agents Industrial Branding 468

Housing Wire

SEPTEMBER 10, 2024

Today’s real estate website builder offers a turnkey, easy-to-use solution to help build your brand, market your business and generate more (and better) leads. With competition for online leads heating up, we think AgentFire’s brand-first approach can be a game changer for brand-conscious agents, teams and even boutique brokerages.

Brokerage 447

Brokerage Agents Branding Land 447

Housing Wire

MARCH 22, 2024

I’m sharing a transformative announcement with you today, one that marks a new era for RealTrends and propels forward the vision of bringing transparency to what it means to be a top-performing real estate brokerage, team or agent. Your brand stands for something you are proud of and passionate about. You educate your sphere online.

Brokerage 448

Brokerage Branding Agents As-is 448

Housing Wire

MAY 16, 2024

Through this merger , Corcoran Baer & McIntosh will welcome Woodward Realty Group’s 26 agents, bringing the brokerage ’s agent count to more than 130. Corcoran Baer & McIntosh , a franchisee of Corcoran Group based in New York City , acquired New Jersey -based Woodward Realty Group , the companies announced on Wednesday.

Brokerage 447

Brokerage Branding Banks Agents 447

Housing Wire

OCTOBER 25, 2023

First Team Real Estate , the largest independent brokerage in California , left Christie’s International Real Estate , the company first told Inman on Wednesday. Additionally, the independent brokerage is enabling its agents to market luxury listings on Luxury Portfolio International , a company First Team helped create.

Brokerage 435

Brokerage Branding Agents Development 435

Housing Wire

SEPTEMBER 13, 2024

Ryan Serhant and his brokerage SERHANT. HousingWire real estate reporter Jeff Andrews sat down with Serhant to talk about the show, how it changed his life and the brokerage, and what he sees coming in the industry following the commision settlement by the National Association of Realtors (NAR). At this point, we’ve gained, I think, 1.3

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Brokerage Branding Agents MLS 430

Housing Wire

NOVEMBER 14, 2024

Join Emily Peckham’s FSBO Mastermind Other Facebook groups to explore Here are some other types of Facebook groups you should seek out and explore to meet new clients, uncover hidden properties coming to market in your area, or network within your brokerage or brokerage brand. Many cities have multiple groups.

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Agents Brokerage Industrial Branding 418

Housing Wire

MARCH 22, 2024

Each year, RealTrends Verified identifies the country’s most successful residential real estate brokerages, teams and agents – verifying transaction sides and closed sales volume for top-performing real estate brokerages — to give you the full picture of real estate performance.

Brokerage 448

Brokerage Branding Agents Residential 448

Housing Wire

SEPTEMBER 13, 2023

New England-based independent brokerage Bean Group has made the leap to eXp Realty. It is the first brokerage to join eXp Realty through Boost, eXp’s newly released brokerage incentive program. Bean Group, which had been affiliated with LeadingRE , is one of the top brokerages in Northern New England.

Brokerage 448

Brokerage Equity Branding Agents 448

Housing Wire

MARCH 3, 2025

The company also notes that it will work with Stone Points leadership to expand and improve the agent branding and marketing resources as well as it offers, as well as the educational, coaching, data and technology resources it offers its franchisees, brokers and agents.

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Technology Residential Commercial Brokerage 448