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11 clever ways to use ChatGPT for real estate in 2025 (+ prompts)

Housing Wire

Oh, and it’s also getting smarter and faster every day. Unlike humans, ChatGPT is getting smarter at breathtaking speed: What you can (and can’t) do with ChatGPT in 2025 While we expect our assessment to change in the next 10 minutes, as of today, we think ChatGPT’s best use case is for real estate marketing.

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The debate around Clear Cooperation ignores real solutions

Housing Wire

When I attended a national real estate conference last month, the Clear Cooperation Policy the provision requiring listings to be published on the MLS within 24 hours of marketing a property predictably surfaced as a hot-button issue. Sue Yannaccone is President and CEO of Anywhere Brands and Anywhere Advisors.

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Nothing burger? Smart move? Industry reacts to NAR’s CCP changes

Housing Wire

Under what NAR is calling its MLS Listing Options for Sellers policy , sellers will have the option to delay marketing their listing publicly as long as they sign the required disclosure. Expanding choice means that NAR is still not letting homeowners choose precisely how to market their homes, but this is a small step in the right direction.

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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. Its up to us as agents to stay engaged and stay in contact with our clients. Lets dive in! Summary What is a real estate newsletter? Why send a regular real estate newsletter?

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Confused by the CCP debate? Here’s what to know

Housing Wire

The CCP requires listing brokers to share a listing to the MLS within 24 hours of publicly marketing the property. However, the policy allows for office exclusives which can be marketed to other agents in the same brokerage and in one-on-one communication with agents at other firms. What is CCP?

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Experts weigh usefulness of exclusive listings

Housing Wire

This shift is prompting real estate professionals and consumers alike to reevaluate implications of this marketing approach. Office exclusives, also known as private or pocket listings , refer to residential properties that are marketed privately rather than being broadly shared through the Multiple Listing Service (MLS).

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The best real estate brokerage software for 2024

Housing Wire

Here’s why: Good software might help your brokerage stay afloat in a post-lawsuit market. The right real estate brokerage software will help you gain market share, train, recruit, and retain more (and better) agents, and make more profits. That difference is everything. MaverickRE then automatically sends that information to your CRM.

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