Housing Wire

JUNE 24, 2022

Texas lender Mid America Mortgage rebranded as Click n’ Close to expand into the mortgage technology industry following the sale of the majority of its retail lending operations. Click n’ Close will retain retail operations related to its reverse mortgage and lending business for Native Americans, the company said Monday.

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Housing Wire

AUGUST 14, 2020

For the past two weeks, HousingWire took a deep dive into the effects an accelerated market can have on appraisal turn times and the delta between appraisal ratings and market forecasts. I get it, the seller needs to move, but doing a quick closing to incentivize the seller to accept your offer is no longer a selling point.

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Housing Wire

MAY 31, 2023

California-based lender loanDepot has promoted Alec Hanson , the company’s senior vice president of production for the West division, to the role of chief marketing officer. Hanson will also be responsible for the company’s originator-led field-level marketing capabilities.

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Housing Wire

NOVEMBER 8, 2023

“The largest, undisrupted market in the U.S.,” In November 2021, about four years after its first home sale, Zillow decided to close its iBuying division. The volatility and unprecedented nature of the market, weakened Zillow’s price forecasting, crippling its ability to buy low and sell high. .

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Housing Wire

FEBRUARY 28, 2022

Mortgage professionals need a solution that gives them total insight across the customer life cycle and that can offer multiple functionalities that keep them top of mind with customers – even after the loan closes. Using Surefire, marketing and messaging is fast, simple and always available.

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Marketing Mortgages Branding Lending 345

Housing Wire

APRIL 11, 2023

Nominations for HousingWire’s Marketing Leaders award are now open through Friday, April 21, 2023. “The biggest challenge for us in the past year has been to reassure our agents that they still have a viable business despite the current economic challenges,” said Christina Panos , chief marketing officer for The Corcoran Group.

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Housing Wire

JANUARY 30, 2024

Two complex factors are set to transform the rental market in 2024, creating new challenges and opportunities for property managers. The second is a more competitive rental market, driven by record-high construction of multifamily rental properties. At the same time, the data suggests several benefits for early adopters.

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Property Management Marketing Technology Branding 379

Housing Wire

APRIL 20, 2023

The HW Marketing Leaders award celebrates the industry’s most innovative and influential marketing minds who are continuing to help their organizations grow and flourish. ” — Kasia Stephenson , vice president and director of marketing, at Sierra Pacific. “Take more risks. Click here to nominate someone.

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Marketing Branding Industrial Closing 344

Housing Wire

SEPTEMBER 9, 2020

Spurred by the impact of the coronavirus, the partnership closed more than 1,600 RON transactions in the first half of 2020, a more than 200% increase over the 500 RON transactions that they closed in all of 2019, the companies told HousingWire. “We It’s a welcome improvement.”. You don’t necessarily need offices.”

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Housing Wire

SEPTEMBER 15, 2020

This article was written for FinLedger, HW Media’s new fintech focused news brand designed specifically for financial services professionals in banking, payments, insurance and proptech. A signer such as a customer closing on a loan appears before a notary on a video call and they complete, sign and notarize the document, he said.

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Housing Wire

OCTOBER 5, 2023

As the housing market suffers through a drought of home sales and related mortgage originations in the current high-rate environment, home prices and home equity continue to climb, helping to spark a revival of another sector — home equity lending and investment. That offering, Unlock HEA Trust 2023-1, is slated to close this week.

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Housing Wire

JANUARY 30, 2024

In his new role, Mitchelson will lead the expansion of the Corcoran brand both domestically and internationally while working closely with the Corcoran affiliate network’s existing sales team. Scott Mitchelson is joining The Corcoran Group as senior vice president of global development, the company announced on Tuesday.

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Housing Wire

JUNE 10, 2022

Lenders and mortgage tech companies have been cutting costs in the down market , but some firms have hired new executives who they hope will provide better strategies to navigate the shrinking loan origination market. For the Motto brand, Erickson will focus on streamlining the product ecosystem for franchisees.

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Marketing Lending Loans Branding 395

Housing Wire

APRIL 9, 2024

I’m so excited to be finally entering the Springfield market by joining forces with Sears Real Estate and making them a part of Lamacchia Realty,” Anthony Lamacchia , the broker-owner of Lamacchia Realty, said in a statement. 166 nationwide in the 2024 RealTrends Verified sales volume rankings, after its agents closed $1.78

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Housing Wire

FEBRUARY 14, 2024

successfully closed on the sale of this luxury, 4,700-square-foot property on Park Avenue on the Upper East SIde of Manhattan for $13 million. You might be ready to take on the luxury real estate market! I’ll show you what it takes to succeed as a luxury real estate agent in any market. Kayla Lee of SERHANT.

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Agents Branding Design Development 407

Housing Wire

SEPTEMBER 28, 2023

The allure of the name recognition of large national brands is causing many independent brokerages to affiliate as mortgage rates rise and housing inventory remains low. Ocala, Florida -based Foxfire Realty is the latest firm to join a national brand, announcing its move to RE/MAX on Wednesday.

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Brokerage Branding Technology Agents 386

Housing Wire

AUGUST 30, 2023

As the lifeblood of the industry, agents play an important role in attracting clients, closing deals and determining the ultimate profitability of a brokerage. Flexibility to structure their services and marketing strategies to fit their needs. Cons: Typically, limited support and resources in the form of training, marketing, etc.

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Brokerage Branding Agents Closing 343

Housing Wire

MARCH 22, 2024

The market grappled with low inventory and mortgage rates that gave many homebuyers a reason to pause. Today, there are 100,000 more homes on the market than there were in March of last year — that’s 21% inventory growth. Overall, independent brokerages stole market share from the largest brands.

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Brokerage Branding Agents Residential 421

Housing Wire

JANUARY 23, 2024

Jansta joins Xome from Altisource , where he served for two years as the chief marketing officer. As a seasoned real estate professional, Jansta brings with him his proven track record of innovation and brand expansion, Xome said in a statement on Linkedin.

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Industrial Title MLS Technology 408

Housing Wire

OCTOBER 7, 2020

For the housing market, that recovery could look different from the larger economy. and many businesses began to close, the housing market proved to be incredibly resilient, thriving amid record low interest rates and high consumer demand. . looks to recover from the pandemic that has gripped our nation in 2020.

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Marketing Mortgages Branding Industrial 490

Housing Wire

JULY 28, 2022

Marketers are often the most creative and influential marketing minds in the housing economy. Over the last few years, they’ve proved over and over again just how important and strategic their role is when it comes to being agile in times of uncertainty, filling the sales funnel, leading strategic brand executions and more.

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Marketing Branding Industrial Technology 380

Housing Wire

AUGUST 1, 2023

Swann’s team closed $101 million in sales volume in 2022, according to America’s Best Real Estate Professionals ranking on RealTrends. As we grow, we wanted to partner with a brand that had the infrastructure, footprint and brand presence to support us and our clients without disruption,” said Swann in a statement.

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Housing Wire

FEBRUARY 27, 2024

SmartZip uses predictive analytics to pinpoint likely sellers from 6 to 18 months in advance, offering a huge advantage in today’s low inventory market. SmartZip’s analytics are based on over 250 data points related to the properties and homeowners in your target market. Then, it deploys marketing campaigns on your behalf.

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Branding Land Brokerage Agents 398

Housing Wire

FEBRUARY 14, 2024

As a result, homeowners either must sell their current home and suffer through double moves and short-term rentals to access the equity they’ve accrued, or they have to make contingent offers that require the sale of their current house to close. Buy before you sell (BBYS) products may be the answer.

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Housing Wire

FEBRUARY 29, 2024

Storytelling is key to the company’s success and Stewart’s own story explains how he stays cool in any market cycle. DS: So first, as a brand, we create content for agents that’s designed to go to people they know, typically past clients and sphere. The third category is the attraction and recruitment of more people to a brand.

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Branding Technology Agents As-is 402

Housing Wire

JANUARY 22, 2024

Here are the top 10 Federal Housing Administration (FHA)-approved lenders in the reverse mortgage industry for the calendar year 2023, based on data compiled by Reverse Market Insight (RMI). Mutual of Omaha saw its HECM volume grow 8% over year-end 2022 levels and saw its market share more than double to 20.4%.

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Mortgages Finance Industrial Equity 415

Realty Biz

FEBRUARY 19, 2023

Social media marketing is an integral component of brand building for any business today. How The New Feature Intersects with Real Estate Marketing The new Instagram Channels feature represents major opportunities for any real estate professional looking to up their game when it comes to brand-building.

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Branding Marketing Agents Design 99

Housing Wire

MARCH 18, 2021

One example is Colorado’s housing market, which has seen the effects of an insanely competitive market combined with low inventory push buyers into secondary cities – and sometimes, beyond. So, how are Pueblo real estate agents handling the unprecedented housing market activity? Presented by: Fannie Mae.

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Marketing Inspection Agents Branding 542

Housing Wire

APRIL 14, 2022

Interfirst purchased refinance leads and sent them to Woodward to close. Then, the mortgage industry showed why it is called a cyclical business: in the second half of 2021, the Federal Reserve signaled an increase in interest rates and an easing of the purchase of mortgage-backed securities, choking the refi market.

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Mortgages Marketing Lending Loans 522

Housing Wire

FEBRUARY 14, 2024

Final decisions on these employees are still being worked out based on the needs to wind down the current pipelines and close out the Academy business, she said. The acquisition of Academy’s retail assets is scheduled to close by the end of February. Guild Mortgage ’s acquisition of Academy Mortgage Corp.

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Mortgages Loan Officer Loans Closing 417

Housing Wire

MARCH 13, 2024

You can’t advise yourself, you’re too close to it. When you buy through our links, we may earn a commission. Real estate is a vibrant, dynamic and competitive industry. From the thrill of a sale to the pursuit of new leads, it keeps you on your toes. Ventures. “So An unbiased view is worth millions.

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Agents Branding Industrial As-is 432

Housing Wire

APRIL 4, 2022

Educate your outreach by keying into shopping behavior and you can empower your mortgage marketing in the new year. Market outlook. The refinance boom of 2021 has given way to the purchase market of 2022. Not only is the market pendulum swinging from refinance to purchase, but we are also seeing a marked shift in who is buying.

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Mortgages Marketing Equity MLS 376

Housing Wire

NOVEMBER 30, 2022

A key differentiator of ours (and something missing from the market at large) is a focus on the loan officer’s experience,” said Jason Smith, SVP Sales and Marketing. “A For borrowers, a point-of-sale system is typically their first physical interaction with a lender’s brand.

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Housing Wire

SEPTEMBER 20, 2023

First impressions matter, especially in the luxury real estate market. Keep your online presence on brand Choose a clean and sophisticated design that reflects the essence of luxury real estate and your existing brand. And often your first impression as a brokerage or an agent is your online presence.

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Brokerage Branding Design Agents 400

Housing Wire

JANUARY 2, 2024

This has allowed TikTok to show its dominance not only for fashion and beauty influencers, but for brands as well. From content generation, to auto posting and even in the way our ads are optimized, AI continues to make a massive impact on digital marketing as a whole. So now, the question we’re all asking: What can we expect for 2024?

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Loan Officer Branding Mortgages Loans 423

Housing Wire

NOVEMBER 3, 2023

The RealScout platform will be available across all of Anywhere’s brands, such as Century 21, Coldwell Banker and Sotheby’s International Realty. According to a RealScout analysis, the median residential volume closed by RealScout users was 54% higher than for other agents. How does it work ?

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Staging Branding Residential Agents 393

Housing Wire

MARCH 31, 2021

During this surge, many lenders experienced challenges as they tried to deliver an ideal customer experience while closing loans at the speed of light. . While the refi boom might be slowing down, the purchase market is heating up. While the refi boom might be slowing down, the purchase market is heating up.

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