DropOffer wants real estate agents to go off-market

Housing Wire

Housing market inventory is low right now. Low inventory means fewer choices for homebuyers, but for years enterprising real estate agents have worked around tight market conditions by searching for off-market homes that fit their clients’ specifications.

Agents 371

Effective Content Marketing for Real Estate Agents

Realty Biz

Content marketing is a powerful way to attract potential clients and build a real estate brand. But it takes more than just writing content—real estate agents need to create the right kind of content, publish on the right platforms, and distribute it effectively.

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How is the housing market impacting real estate agents?

Housing Wire

A real estate agent at Compass Florida in Coconut Grove, Schechter has 12 years of experience in the real estate industry, so he’s familiar with its cyclical ups and downs. But today’s housing market has forced him to pivot to remain successful. But what about real estate agents?

Agents 393

Offerpad proposes iBuyer-agent marriage

Housing Wire

The success of iBuyers is the failure of real estate agents. After all, iBuying companies Opendoor , Redfin and formerly Zillow are predicated on home sellers eschewing a listing agent and selling their home to the company. Offerpad did not make agents available for this story.

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Database Restoration: How to Revive Dead Leads and Generate New Ones

Speaker: Rivers Pearce, CEO of W8LESS

In this session Rivers Pierce, CEO of W8LESS, will teach you how winning agents restore and revive their database to continue to gain market share!

Compass agents eschew company stock

Housing Wire

Back in 2018, Robert Reffkin exuded that Compass agents were literally invested in the brokerage’s success. It’s purely an offering to respond to an agent’s desire to have ownership in Compass’s future success.”. million in 2021 agent equity stock, according to a public filing.

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Which Mesa, Arizona Agents Rock Digital Marketing?

Realty Biz

The median price was $450K, and most homes were sold within a couple of months on the market. So, with this in mind, now seems like a good time to profile local agents in this market with regard to their marketing and branding prowess.

Multigenerational marketing will help agents prosper in today’s market 

Real Trends

No matter how the market is performing, real estate remains a relationship-centric business, even with the rise of the tech-focused brokerage model. Now is the time for agents to consider who the potential homebuyers and sellers of today are and the best ways to engage with them. .

In today’s hot housing market, how are real estate agents staying competitive?

Housing Wire

Or is being a real estate agent just a side hustle for you – something you do in your spare time? So, if you’re planning to be a real estate agent long-term, it’s probably a good idea to run your business like, well, a business, especially in today’s highly competitive housing market.

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5 marketing and lead generation ideas for thrifty new agents

Real Trends

It’s not likely to happen unless you invest some time, energy and money in marketing and lead generation. . Marketing involves getting the word out about your business. Marketing and lead generation are important . Lead generation and marketing equal profits.

The Complete Realtor: Tools to Successfully Manage Your Personal Life, Career, and Health

Speaker: Marki Lemons Ryhal, REALTOR, Keynote Speaker, 4X International Best Selling Author, and Podcaster at ReMarkiTable, LLC

In this webinar, Marki Lemons Ryhal will teach you how you can pivot and succeed as a real estate agent in the face of adversity!

Zillow testing major changes to Premier Agent program

Housing Wire

Starting May 25, “several hundred” real estate agents in the Raleigh, North Carolina and Denver metro areas will no longer have access to Premier Agent , thanks to major changes coming to Zillow ’s lead generating platform.

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Summer Marketing Ideas For New Agents

Easy Agent Pro

Is this the year you’ll fine-tune your SEO and social strategy, maybe experiment with new marketing methods or buckle down and focus on conventional lead gen tactics? With that in mind, here are some summer marketing ideas for real estate you cant afford to miss.

The evolution of the more productive real estate agent 

Housing Wire

Bonnie Williamson never intended to be a real estate agent. In their place are slick videos, glossy Instagram marketing photos and digital business cards. “I For brokerages – and agents themselves – transaction sides and sales volume are easy ways to measure productivity.

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8 Best Real Estate Marketing Software for Agents

Easy Agent Pro

8 Best Real Estate Marketing Software for Agents. Real Estate Marketing Software. As a real estate agent, you know that staying ahead of the curve is the key to success. One such tool is real estate marketing software. Where Agent Image Comes Up Short.

#Trending: How to Leverage Instagram’s Algorithm to Build Your Pipeline

Speaker: Eric Simon, Founder of The Broke Agent Media | Matt Lionetti, Real Estate Salesperson at The Agency

In this session, The Broke Agent and Matt Lionetti will break down the strategies they utilize to grow their Instagram accounts to over 360,000 and 40,000 followers. They will also discuss vertical video, podcasting, and the importance of producing consistent content!

Lawsuit claims Compass defrauds agents

Housing Wire

Compass defrauded its real estate agents out of millions of dollars in sales commissions and broke pledges to give agents shares of stock, according to a new lawsuit that seeks class-action status. One program has agents buying stock at the “preferred” price of $154 a share.

Agents 344

How agents are winning bidding wars in America’s most competitive markets

Housing Wire

In the ultra-competitive Westchester market, the odds were stacked against Heather Harrison and her client. With record-low interest rates, paltry inventory and a surge in buyers, agents are advising clients to be extraordinarily aggressive to win.

How rookie agents are faring during the pandemic

Housing Wire

When the restaurant Tom Hunt worked at as a server temporarily shut down during the spring of 2020 due to the COVID-19 pandemic, he decided it was the right time to pursue his longtime desire of becoming a real estate agent. “I’ve Hot markets can be challenging for newbies.

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New agents prepare to weather the market shift

Real Trends

As industries shut down and the housing market ground to halt, she said there was definitely some trepidation. “It The slow transition to a buyer’s market. In Pulliam’s market, the median home price has risen 46% in the past two years to $219,450, according to Redfin.

Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

In this webinar, Mary Maloney will demonstrate a methodology that will help you create a pipeline with continuous prospects.

[PULSE] Are potential new agents holding off on entering the market?

Housing Wire

An analysis of recent real estate licensing trends released by Agent Advice this week reveals that licensing rates are beginning to recover from a precipitous drop caused by COVID-19 in March and April. The post [PULSE] Are potential new agents holding off on entering the market?

Agents 355

Opinion: What every agent needs to know about shifting markets

Real Trends

In a market slowdown, how you respond to adversity will determine your success. So, what does my survival story have to do with real estate professionals and the 2022 shift in the market ? Some agents will sink, and others will swim.

What is Home Buyers’ Marketing? : A Guide for Real Estate Agents

Realty Biz

Whether you’ve just gotten into the real estate business or you’ve been an agent for years, you should know employing effective marketing techniques will be crucial to your success. What is home buyers' marketing? 2 tips for marketing to home buyers.

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Should I Become A Real Estate Agent? (Quiz)

Lab Coat Agents

Why Should I Become A Real Estate Agent? Whether you’re a first-time home buyer or a seasoned real estate veteran, becoming a real estate agent is a great way to help people achieve their dreams. What Skills Are Needed To Be A Real Estate Agent?

Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In this webinar, Keller Williams Team Leader Trey Willard will teach you how to create a winning tech stack, and how to leverage apps for real estate success.

Redfin allows buyers to tour homes without an agent

Housing Wire

markets are now able to tour vacant homes listed on Redfin with or without a real estate licensee through the brokerage’s “ Direct Access ” home tour feature. Direct Access allows homebuyers to self-tour vacant properties without an agent by using the Redfin app to unlock the home.

Agents 344

Luxury Presence launches new tools for agents

Real Trends

Real estate marketing company Luxury Presence launched a new suite of lead-generation tools this week aimed at helping real estate agents, teams and brokerages scale the online presence of their businesses. “We’ve Agent Technology Luxury Presence real estate agents

10 Instagram stories every real estate agent should post

Real Trends

Use the quiz feature to quiz your audience’s knowledge of the real estate market. Share some videos of a day in your life as a real estate agent to build a more intimate and authentic relationship with your audience.

Agents harness the power of social media to generate leads

Housing Wire

Instead, the Michigan-based eXp agent created her Facebook business page shortly after passing her licensing exam in 2011 and named it “Gogo’s Real Estate.”. “I There is no shortage of social media options and many agents, like Lee, have turned to Instagram.

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Real Estate Marketing Tips for Agents 2022

Realty Biz

Real estate agents have to be on their toes when it comes to marketing. That’s why we’ve rounded up some of the best real estate marketing tips for agents in 2022! Real estate agents need to stay connected with audiences, and social media is the easiest way to do so.

How real estate agents can alleviate consumer pain points in a tight market

Housing Wire

The severe lack of inventory in today’s housing market has been a source of stress for home buyers and real estate agents alike. For buyers in today’s market, the severe lack of inventory adds another layer of frustration, FOMO (fear of missing out) and a sense of urgency.

Agents 377

Ask a coach: Agent strategies for a changing market

Real Trends

For her doctoral dissertation, she studied some of the nation’s top 1,000 agents using RealTrends as her data source and unearthed several key qualities of top producers no matter their personality. Her findings have helped agents in the U.S. But the market is changing.

“Oh no, look at this:” Agents react to a housing market slowdown

Real Trends

It wasn’t so long ago that the housing market was characterized by YOLO, FOMO and 200-person deep lines at open houses. But a gradual slowdown that culminated in seismic shocks to the economy over the past week has changed the game for real estate agents and their clients.

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Real estate agents cashed in on 2021’s record market

Real Trends

The average real estate agent is a 56-year-old white female who made $34,800 last year after taxes. The study is not the last word on the American real estate agent. million members (the study was mailed out to 176,494 agents).

First American launches digital platform for title agents

Housing Wire

Title insurance underwriter First American has launched a new digital platform for title agents, according to an announcement on Thursday. The post First American launches digital platform for title agents appeared first on HousingWire.

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