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Price Reduction in Real Estate: A 5-step Guide for Agents

The Close

When it’s time for a price reduction, real estate agents must conduct market research and rely on the data. The primary indicator is obvious: The house just sits on the market while everything around it is flying off the shelves. Pricing real estate is an art and science. But it’s critical to dig deeper.

Agents 77
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Agents gear up for a turbulent 2023 housing market

Real Trends

The housing market looks a lot different than it did just 12 months ago in cities and metropolitan areas across the country, and agents and brokers have had to adapt. “If As of December 18, 2022, the nationwide median for days on market was 70 days, up from 49 days a year ago.

Agents 112
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20 Mind-blowing AI Tools Helping Real Estate Agents Slay

The Close

As more software companies integrate AI into their services, real estate agents find ways to make their lives easier and work more efficiently. I wrote this roundup of the best real estate AI tools for agents unsure of where to start, all the way up to those ChatGPT warriors. Let’s dive right in!

Agents 64
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9 Skills Agents Need to Work With Investors & Close 50-100 Deals a Year

The Close

Don’t get me wrong—this is not a get-rich-quick scheme for new agents and it certainly isn’t for everyone. Building the skills you’ll need to regularly pinpoint undervalued, off-market properties, advise investors, and close sometimes tricky deals won’t be easy. Be an Expert in Your Market. Overpricing the Property.

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How to Do a Comparative Market Analysis: A Step-by-Step Guide

The Close

A comparative market analysis (CMA) determines the market value of a property by comparing it to similar properties that have recently sold, as well as to those currently listed for sale. A CMA is a crucial tool for listing agents determining the right sale price for a property. Days on market. Property details.

Marketing 105
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30 real estate social media post ideas (+ popular agents to follow)

Housing Wire

And with millennials emerging as the largest generation of homebuyers in today’s market, comprising 28% of all homebuyers, real estate agents need to master social media or they might miss out. Sixty percent of agents surveyed believe that social media provides higher quality leads than the MLS.

Agents 388
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How to Sell a House by Owner in Colorado

HomeLight

Inventory is starting to rise along with the average number of days on market as of September 2022. Often, the decision to go for sale by owner (or, “FSBO”) is motivated by a desire to save on agent commissions. Within three weeks of marketing on their own, 80% to 85% of FSBO people will contract with a real estate agent.