Remove tag homebuyers
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13 video marketing best practices for your real estate business

Housing Wire

Global statistics from 2023 show that people watch videos an average of 100 minutes a day, with millennials — the largest share of homebuyers in the U.S. Watch videos on YouTube aimed at luxury homebuyers and compare them with ones tailored to first-time homebuyers. Tagging topics relevant to your video. Don’t ignore it.

Marketing 517
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CoreLogic and Restb.ai bringing new AI tools to nation’s fourth-largest MLS

Housing Wire

AI tools, such as photo tags or ALT-Text technology, will automatically extract information from listing photos and generate captions for each one of them. Homebuyers will be able to upload a photo of a desired home in OneHome and search for listings with the same feature, thanks to the image matching capabilities.

MLS 366
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Opinion: Improving housing affordability without exposing homebuyers to more risk

Housing Wire

Targeting title insurance as a way to cut costs not only fails to address real affordability problems, but it can actually leave consumers open to future title risks that can come with large price tags. The title industry embraces efforts to help increase homeownership accessibility.

Title 388
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Turnkey homes vs. fixer-uppers: The best home for your wallet

Housing Wire

While turnkey properties come with a higher price tag , they can be a cheaper investment in the long run. A turnkey property is usually ideal for homebuyers looking for an investment property, or those who don’t want to take on home improvement projects. While that’s not always the case, turnkeys are usually updated.

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Reinventing lead generation with the Qualified Borrower program

Housing Wire

Unfortunately, purchased leads are expensive, and their lofty price tag does not guarantee they will convert to closed loans. Homebuyers know that allowing financial institutions to pull a hard credit report can negatively affect their credit score.

Staging 352
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5 steps to choosing a home that will appreciate

Housing Wire

Whether you’re a first-time homebuyer or a seasoned shopper, you know how important it is to choose a home in a good location. By investing money into your property through renovations and upgrades, you increase the home’s price tag. Appearance matters for homebuyers, and not just for the house being sold. Neighboring cities?

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Mortgage lenders need to lean in to consumer expectations

Housing Wire

Anything that can accelerate the timeline on the path to close is being widely embraced, and these options will continue to be highly sought after by homebuyers in 2022. Now that homebuyers have had a taste of what is possible with technology during the home-buying process, there’s simply no putting the genie back into the bottle.

Mortgages 411