Housing Wire

MARCH 24, 2022

Nominations for HousingWire’s Marketing Leaders award are now open through Friday, March 25, 2022. This has been particularly true in real estate, as Americans have not only grown accustomed to having access to information with the click of a button but also as the idea of “home” suddenly held a much higher value than it did before. .

Technology 402

Technology Industrial As-is Marketing 402

Housing Wire

NOVEMBER 29, 2023

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. Extending a broad (but strategic) net is part of knowing how to generate buyer leads in real estate. Of course, you can’t do everything — but consistency is important.

Branding 402

Branding Design Agents Marketing 402

Housing Wire

SEPTEMBER 19, 2023

You’ve found a house for your buyer or a buyer for the home you’re selling. What is a real estate appraisal? A real estate appraisal is the assessment of a property’s value. The client can find their own appraiser, or real estate agents can recommend appraisers they have worked with before.

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Agents Inspection Sales Commercial 442

Housing Wire

MAY 25, 2023

If we then look at data from the Federal Housing Administration (FHA), there were 2,063 Home Equity Conversion Mortgage (HECM) for Purchase loans endorsed in 2022 — less than 1/10th of 1% of homes sold last year. Many in the housing and mortgage industries consider the reverse mortgage a niche product,” he said.

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Loan Officer Equity Finance Loans 393

Housing Wire

NOVEMBER 2, 2023

Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. These providers offer a rapid and cost-effective means for real estate agents to gather a list of potential clients and ultimately boost sales.

Agents 412

Agents Branding Brokerage Marketing 412

Realty Biz

FEBRUARY 3, 2024

But don't limit your material to real estate; provide followers with engaging content even after transactions. Take followers behind the scenes and show them a typical day in the life of a real estate agent. Dispel typical real estate myths: Clear up misconceptions and present correct facts in an engaging manner.

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Staging Branding Inspection Agents 83

Realty Biz

OCTOBER 17, 2023

During the spooky season, it is interesting that most Americans would be willing to purchase a well-known haunted house to save money. Surprisingly, over half (52%) of Americans are open to this idea. Of those who have lived in a haunted house, 27% were aware of the haunting before moving in and still chose to live there.

Due diligence 114

Due diligence Land As-is Marketing 114

Maximum Exposure Real Estate

APRIL 4, 2023

Open Houses Let Anyone in Through Your Front Door When selling a home, most owners automatically think having an open house is a great idea. One of the biggest myths in […] The post What You Should Never Leave Out at An Open House appeared first on Maximum Real Estate Exposure.

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The Close

FEBRUARY 23, 2024

In the fast-paced, ever-changing world of real estate, the traditional open house is getting a major digital makeover. We’re now in the era of the virtual open house. Buckle up as we dive deep into the art and science of hosting these open houses that not only captivate but convert.

Technology 98

Technology Staging Agents Closing 98

Easy Agent Pro

MAY 7, 2024

To attract high-end buyers, you need to master the art of luxury real estate marketing. Host exclusive open house events , providing unforgettable experiences. Dive deeper into these methods, and you’ll discover the key to revealing the allure of luxury real estate. Honesty fosters trust.

Branding 77

Branding Staging Marketing Lending 77

HomeLight

NOVEMBER 3, 2023

If you’re trying to find your dream home, here’s the truth: Driving around and looking for open houses is not the most effective way to shop. Only 4% of all recent buyers found the home they ended up purchasing through an open house sign, according to the National Association of Realtors (NAR).

Agents 108

Agents Land As-is Marketing 108

Easy Agent Pro

APRIL 18, 2022

But if you’re in the real estate industry, this season can set the tone for the rest of your year—and your sales. So today, we’re sharing our top 5 spring marketing ideas for real estate. Why Should You Focus on Real Estate Marketing During Spring? We love these ideas…. That’s a 4200% ROI!

Marketing 124

Marketing Agents Sales As-is 124

RIS Media

JULY 14, 2023

Home is a word that holds deep meaning for every single one of us; in fact, the idea of “home” is something that is foundational to us as a species.

MLS 98

MLS Industrial As-is Agents 98

RIS Media

FEBRUARY 5, 2022

Unless you’re new to the industry, real estate professionals are accustomed to working an irregular schedule. By being creative and having some fun with your existing or potential clients and buyers, you can make open houses something that you look forward to on weekends. Invite the Neighbors.

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Industrial Agents Closing Marketing 98

Easy Agent Pro

JUNE 13, 2023

Summer is just around the corner and it’s a great time of year for real estate. With all the good weather and those in colder climates come out of their winter hibernation ready to see what’s available in real estate. 41 Facebook Real Estate Marketing Ideas Download the 41 Facebook Marketing Ideas for FREE!

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Marketing Agents Sales Staging 70

The Close

SEPTEMBER 27, 2022

One of the most common myths Realtors still cling to in 2022 is that open houses are a waste of time. While a poorly planned and run open house can indeed be a waste of time, a well-planned one that follows the steps in our open house checklist can help you double or even triple the number of leads you get.

Agents 90

Agents As-is Design Closing 90

The Close

OCTOBER 23, 2023

If you’re still using pen and paper for your open houses, you’re probably leaving money on the table. Grab that data and use your customer relationship manager (CRM) to make the most of your open house leads. We’ve worked with top agents and our team to put together this list of top open house apps.

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Agents Branding Brokerage Design 103

The Close

AUGUST 23, 2023

A real estate newsletter is still one of the best ways a Realtor can engage, educate, and sell to their audience in 2023. Of course, the challenge for busy real estate agents and brokers is coming up with new content ideas to engage their email list every week. Like memes, you don’t want to overdo it.

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Design FHA loan Marketing Agents 94

BAM Media

MAY 15, 2024

Today, I will show you how I develop a business plan and share a real-life example each step of the way. This needs to come from within you, you can’t copy someone else’s idea of success. Meet Emilie, a new agent on my team. She will be our example for this exercise. Emerge yourself in these questions.

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Agents Marketing Development Industrial 59

The Close

SEPTEMBER 28, 2023

Few things are more annoying than being pestered by a real estate agent when you just want to be left alone. For some reason, agents at open houses don’t think this rule applies to them. Free PDF Download: 15 Open House Scripts & Ice Breakers Send these 15 real estate open house scripts to your inbox!

Staging 89

Staging Agents Brokerage Closing 89

Lighter Side of Real Estate

MAY 2, 2024

Unfortunately, many sellers choose to ignore the data and advice, and initially list their house for too high of a price. Even a pro copywriter with oodles of experience in the real estate sector isn’t going to be able to wow buyers into overlooking your price, so don’t bank on your inner Shakespeare wooing them.

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Agents Banks Construction Sales 93

The Close

OCTOBER 25, 2022

Real estate door hangers are an amazing way to reach your target market with little expense. There are so many great real estate door hanger ideas out there you can use to reach prospects and stay top of mind in your market. We’ve scoured the internet to find some creative real estate door hangers to inspire you.

Design 94

Design Agents Marketing As-is 94

Realty Biz

MARCH 11, 2024

However, if you're aware of the risks and are willing to stay flexible and open-minded, it's possible to find a home you love, even in the colder months. Limited inventory There is typically less inventory in the winter, meaning there are fewer houses for sale. It helps to be vigilant when checking listings.

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Closing Closing costs Inspection Agents 97

The Close

MARCH 4, 2022

To get you thinking outside the box about lead generation, we curated the best real estate open house ideas from 27 top-producing listing agents from brokerages that include Douglas Elliman, Compass, and more. When it comes to open houses, many agents have already given up. Visit Lab Coat Agents.

Branding 105

Branding Agents Staging As-is 105

Realty Biz

JANUARY 20, 2023

Open Door Policy One of the ways I am cultivating relationships in these two neighborhoods is through my “Letters of the Heart” series. Each quarter, I write a letter to the community that includes some meaningful ideas to connect. Lead with Authenticity Up until this point, I had yet to mention that I was a real estate agent.

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Inspection Title Land Development 105

HomeLight

OCTOBER 16, 2023

While some embrace the spooky season wholeheartedly, an overenthusiastic haunted house vibe might give potential buyers more chills than thrills. HomeLight can connect you with a top-performing, trusted agent in your market who will help you tastefully decorate for showings and open houses.

Agents 113

Agents Sales As-is Marketing 113

Broke Agent Media

JUNE 1, 2023

Anyway, the second thing I think about when the calendar turns to June is WHAT CONTENT can real estate agents create this month? Thankfully, Coffee & Contracts had some great ideas. Coffee & Contracts also had a great post about ideas for this as well. Make it completely unrelated to real estate and heartfelt.

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Agents Staging Branding As-is 98

The Close

FEBRUARY 14, 2024

The real estate industry constantly changes. I’m here to set the record straight and help my readers know real estate fact from fiction. I compiled this list from years of experience with buyers and sellers and real estate stories from my mentees. The thing is, it can be tricky.

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Pre-approval Earnest money deposit MLS Renovation 98

Jason Fox

APRIL 21, 2021

In the blink of an eye, Covid-19 transformed the idea of virtual open homes from being a high tech, cool yet optional property marketing technique, to becoming fast considered an essential tool. Every property agent knows that the key to selling a property is often in the hosting of a successful open house.

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Agents Marketing 111

Propmodo

FEBRUARY 24, 2024

By now, it is undeniable—our country is in the middle of a housing crisis. No longer thought of as just a California or New York problem, the housing shortage has reached all corners of the U.S. Subsidized affordable housing, in particular, is lacking severely in many places around the country. There are churches in the U.S.

Land 113

Land Development Closing As-is 113

Realty Biz

JUNE 9, 2022

Finding your dream house can be an arduous process, but it doesn’t necessarily have to be. In both situations, one of the best tools out there to connect buyers to sellers is the tried-and-true open house, a traditional approach that’s often led to great results for house hunters and property sellers alike. .

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Staging Technology MLS As-is 100

HomeLight

JUNE 27, 2023

Here’s a crazy idea: skip the BBQ and get your home on the market. That’s according to top real estate professionals across the country, who say if you’re worried about buyer traffic being slow this week because of the holiday, don’t be. We talked to real estate experts in different regions to find out why.

Agents 97

Agents Marketing As-is Closing 97

GeekEstate

MAY 31, 2023

Those of you with the paid version of ChatGPT may have tested a few of the real estate plugins. Then we’ll open the discussion up and ponder what this technology means for the future of our industry. (PS: Apply for Membership The post Upcoming GEM Event: How will ChatGPT plugins change real estate?

Land 116

Land Technology Industrial Sales 116

The Close

JANUARY 30, 2024

Gather ‘round all ye wee new agents as we tell you our real estate horror stories—nightmares that will make you break out into a cold sweat. Keep your head up and try these high-impact lead-generation ideas ! Fire Sale Real Estate Horror Stories I bet this is a familiar story for most of you. It wasn’t subtle.

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Agents Property Management As-is Inspection 97

Realty Biz

MAY 2, 2022

A mobile presence is integral for any business, especially real estate companies. Social Media For Real Estate. In 2020, 44% of real estate agents generated the most clients via social media, second only to referrals. These 5 social media ideas can open up the window of lots of opportunities in your way.

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Marketing Technology Agents Branding 108

CT Homes

JANUARY 18, 2024

Navigating the San Diego real estate market can be a daunting task, especially if you’re considering selling your home independently. The idea to sell your house without a realtor offers numerous advantages, from saving on commission fees to having direct control over the selling process.

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Staging Inspection Closing costs Sales 73

The Close

APRIL 15, 2024

Seeing a virtual tour of a real estate listing always makes potential buyers’ eyes light up. It gives them a real-time sense of what the property feels like and the ability to move around the space, making listings more appealing. What Is a Virtual Tour in Real Estate?

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Staging Agents As-is Branding 105