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Origins: FAR CMO Chris Moschner on his path into the reverse mortgage business

Housing Wire

It’s the case for Finance of America Companies (FOA) Chief Marketing Officer Chris Moschner. After a good conversation, Moschner found himself really taken with the reverse mortgage product category, he said. “I I find this category intoxicating from a marketer’s perspective,” he explained. “It’s

Mortgages 348
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FAR’s CMO on reverse mortgage industry headwinds, the role of market research

Housing Wire

Finance of America Companies (FOA) Chief Marketing Officer Chris Moschner found himself working for the lender in the wake of its acquisition of American Advisors Group (AAG), and Moschner previously told RMD about his journey to the position and the “intoxicating” opportunity he sees in the reverse mortgage space.

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Awareness of reverse mortgage utility could be improving, survey suggests

Housing Wire

During the survey and after learning more about potential use cases of the product, 16% of respondents said they were “very knowledgeable about reverse mortgages,” 26% said they “were moderately knowledgeable” and 22% were “slightly knowledgeable,” and said they might be more likely to engage with the product.

Mortgages 387
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Reverse mortgages seen as a path forward for lenders

Housing Wire

Photo credit: AJ Canaria Discussions about the reverse mortgage product category were not difficult to find this past week in Scottsdale, Arizona, during The Gathering by HousingWire , an event that combined both the real estate-focused RealTrends Gathering of Eagles and the mortgage-focused HousingWire Annual into a single event for the first time.

Mortgages 411
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WSFS president talks motivation for reverse mortgage survey, potential future action

Housing Wire

To get a better idea of what motivated the survey and its desire to learn more about reverse mortgages, RMD sat down with WSFS Mortgage President Jeffrey Ruben. In terms of what motivated the company to conduct the survey, Ruben describes a perceived disconnect between the utility of the product category and its reputation.

Mortgages 360
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The rising tide of house prices: Avoiding the flood

Housing Wire

Solutions can be found in three categories that might appear distinct but are in fact fundamentally connected: Category 1: Supply innovation Category 2: Government policy innovation Category 3: Paradigm-change innovation. The rising tide has created a flood indeed. So, what can be done?

Equity 356
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FHFA opens fintech office and seeks feedback on mortgage fintech

Housing Wire

Fannie Mae and Freddie Mac ’s regulator imagines a future where, perhaps through artificial intelligence and machine learning, errors in mortgages are identified in real time before a loan is closed. billion five years ago, per the Federal Housing Finance Agency — closing a mortgage loan has since gotten more expensive, not less.

Mortgages 367