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The future of the MLS may be murky, but brokers still want the data

Housing Wire

As a panel of real estate leaders gathered to discuss the future of the MLS at the National Association of Realtors ‘ NXT conference in Boston, Errol Samuelson , Zillow ‘s chief industry development officer, found himself and his company in a bit different standing than usual with the audience of several hundred agents and brokers.

MLS 367
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Your voice matters: Shape the future of real estate in your community

Housing Wire

In the 1960s, brokers created the first MLS in booklet form to create a true marketplace of the inventory that was for sale. How days on market are calculated. but the listing will not be syndicated or shared through IDX feeds until the seller chooses or the delayed marketing period ends.

MLS 346
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Compass invites outside agents to use Coming Soon listings in latest shot at CCP

Housing Wire

Compass says that the listings protect home sellers against negative insights, such as days on market. At Compass we are advocating for homeowners to have control over how their listings are marketed, Reffkin said in a statement. Coming Soon is part of Compasss three-phase marketing plan for homes. Coming Soon is next.

Agents 332
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Rising days on market is ‘toxic’ for ultra-luxury listings

Housing Wire

Homes exposed to more days on market through the MLS are a point of reckoning for those opposed to the Clear Cooperation Policy as they claim it drives down sale prices. 1 takeaway is that days on market are really toxic.

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What constitutes public marketing? NAR clarifies details on delayed marketing listings

Housing Wire

Unlike listings marketed under the office exclusive carve out that is part of the existing Clear Cooperation Policy (CCP), delayed marketing listings are submitted to the MLS and available to be viewed by all MLS participants. VOW displays are not publicly facing and consumers must register on a site to access a VOW site.

Marketing 270
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Changes are underway as MLSs implement NAR’s new CCP policy

Housing Wire

After Jensen took over as CEO in 2015 , MRED created an internal MLS private listing network after survey feedback from subscribers found that many were frustrated by the number of pocket listings and sales occurring.

MLS 297
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Experts weigh usefulness of exclusive listings

Housing Wire

Office exclusives are becoming an increasingly significant segment of the Bright MLS marketplace, according to a recent Bright MLS study examining their impact on the broader housing market. This shift is prompting real estate professionals and consumers alike to reevaluate implications of this marketing approach.

MLS 259