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Brokerage leaders adjusting to commission changes: Q2 BrokerPulse

Housing Wire

Things just keep getting better, according to real estate brokers surveyed for the Q2 2024 HousingWire BrokerPulse survey , with 54% who are “optimistic” about the next three months in residential brokerage, compared to some 48% of those surveyed for the Q1 2024 HousingWire BrokerPulse survey who felt the same.

Brokerage 378
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Brokerage executives double down on their lead generation strategies

Housing Wire

With home sales still at historically low levels and uncertainty over the commission lawsuits , real estate brokerage executives prize good leads more than ever. To convert these leads into business, the brokerage developed teams — also called units — headed by captains who are successful agents with high lead conversion rates.

Brokerage 367
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Here’s how brokerage valuation works

Housing Wire

Valuation in the residential brokerage industry has some characteristics that are unique when compared to other industries and businesses. First, the business of residential brokerage is highly dependent on the recruiting, retention and production of independent contractor sales agents. approach to value.

Brokerage 395
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eXp, Compass top 2024 RealTrends Verified brokerage rankings for second year

Housing Wire

Each year, RealTrends Verified identifies the country’s most successful residential real estate brokerages, teams and agents – verifying transaction sides and closed sales volume for top-performing real estate brokerages — to give you the full picture of real estate performance.

Brokerage 421
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Bekki Shae Smith to join high-producing Georgia brokerage

Housing Wire

Path & Post Real Estate appointed Bekki Shae Smith to the role of managing broker, the Georgia -based boutique brokerage announced on Thursday. The team ranked third in the state for residential sales, posting $124,282,125 in volume. 2 spot in Georgia, according to RealTrends ’ 2023 America’s Best list.

Brokerage 380
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CoStar Group finds success through the sale of Homes.com memberships

Housing Wire

“We believe adding 3D digital twins for Homes.com will increase the leads we deliver, increase customer satisfaction, increase renewal rates, increase sales and increase site traffic further.” In the first quarter, the sales team for Homes.com generated nearly $40 million in net new bookings. Florance said.

Sales 318
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Opinion: Brokerage economics and the $1.8B damages in the commission lawsuit

Housing Wire

I decided to break down the numbers and look at brokerage economics. Last year, nationally there were slightly over 10 million transactions of existing homes sales. What we also know is that the average gross margin, the money that is retained by brokerage firms, is about 14% of gross commissions among all brokerage firms in the U.S.,

Brokerage 351