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The Real Brokerage continues its expansion tear in California, Florida

Housing Wire

The Real Brokerage is a already a top 10 company in terms of transaction volume and sides and it continued its growth this week in two of the nation’s most populous states. Miami -based Real on Tuesday announced the addition of Harvest Realty , an independent brokerage in Southern California with 550 agents. billion.

Brokerage 397
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RealScout opens exclusive listings platform to all brokerages

Housing Wire

San Francisco-based real estate technology firm RealScout on Thursday announced that its making its RealScout Exclusives platform available to all brokerages. RealScout said that the nationwide launch of the platform follows years of successfully powering exclusive listing strategies for leading brokerages.

Brokerage 362
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AI usage is becoming the new standard for most brokerages

Housing Wire

The use of artificial intelligence (AI) is becoming the new norm for many real estate agents and brokerages. Real estate technology provider Delta Media released a new report that highlights a sharp jump in AI usage from last year. Delta Media considered these brokerages to be “medium to large.” versus 70.4%).

Brokerage 332
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Compass’s recent performance points to the future of real estate brokerage

Housing Wire

By contrast, legacy brokerages did not perform nearly as well. Technology is part of the story. A more efficient and intuitive customer relationship management system (CRM); tools to create better marketing materials; streamlined client communications; and a place to manage the deal pipeline, transactions, and checklists in one place.

Brokerage 344
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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments!

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Real Brokerage leverages agent count growth for soaring revenue

Housing Wire

The stagnant housing market has brokerages across the country on their knees, but The Real Brokerage isnt waiting for market conditions to improve to grow its business. Real credited its technology offerings and business model for the explosive growth in agents.

Brokerage 370
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The Real Brokerage is banking on ‘pure tech innovation’

Housing Wire

While many brokerage leaders experiment with reimagined commission models and marginal tweaks, The Real Brokerage is playing a different game altogether. That focus on technology is what Poleg says will propel the firm’s growth. That focus on technology is what Poleg says will propel the firm’s growth.

Brokerage 284