article thumbnail

Brokerage executives double down on their lead generation strategies

Housing Wire

With home sales still at historically low levels and uncertainty over the commission lawsuits , real estate brokerage executives prize good leads more than ever. To convert these leads into business, the brokerage developed teams — also called units — headed by captains who are successful agents with high lead conversion rates.

Brokerage 408
article thumbnail

Now is a great time for brokerage acquisitions: RealTrends Consulting

Housing Wire

In fact, the sweet spot for acquisitions over the next couple of years is going to be the small one-office brokerage firms.” With the headwinds facing the real estate industry, Wright and Murray believe smaller brokerage firms will be looking for a place to land, making acquisitions a possibility for even one-office, 25 agent firms.

Brokerage 427
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Special report: Jacksonville’s brokerage competition visualized

Housing Wire

Pre-pandemic, Jacksonville’s housing market was propelled by strong tailwinds: affordability relative to the rest of the Sunshine State, Florida’s lack of income tax and the quality of life benefits of having a river and oceanfront, to name a few. If not, expect brokerage competition to get even hotter.

Brokerage 450
article thumbnail

Proptech startup Courted grows its roster of brokerage partnerships 

Housing Wire

Co-founded by Sean Soderstrom, Dan Breitbach and Joe Urciuoli, the proptech company sells an AI-powered software platform to help real estate brokerages with their recruiting efforts. Courted identified three main problems with how brokerages have historically recruited agents. The company has expanded to 50 markets in the U.S.

Brokerage 415
article thumbnail

Delta Media launches customizable, AI-powered marketing platform for brokerages

Housing Wire

Delta Media Group , a technology provider for real estate brokerages , launched a new CRM-based, all-in-one digital marketing platform called DeltaNET 7, the company announced on Tuesday. It has already begun rolling it out to brokerages. Delta Pitch also creates a new lead generation opportunity for brokerages.

Brokerage 397
article thumbnail

Here’s how brokerage valuation works

Housing Wire

Valuation in the residential brokerage industry has some characteristics that are unique when compared to other industries and businesses. First, the business of residential brokerage is highly dependent on the recruiting, retention and production of independent contractor sales agents. approach to value.

Brokerage 421
article thumbnail

eXp, Compass top 2024 RealTrends Verified brokerage rankings for second year

Housing Wire

The market grappled with low inventory and mortgage rates that gave many homebuyers a reason to pause. Today, there are 100,000 more homes on the market than there were in March of last year — that’s 21% inventory growth. The Real Brokerage proved its model is enticing for agents and teams by adding $6.8B

Brokerage 421