Housing Wire

FEBRUARY 14, 2024

As a result, homeowners either must sell their current home and suffer through double moves and short-term rentals to access the equity they’ve accrued, or they have to make contingent offers that require the sale of their current house to close. Consequently, 37% of homeowners say they want to move but are staying in their current home.

Backup offer 421

Backup offer Loan Officer Home sale contingency Branding 421

Housing Wire

JULY 17, 2023

Take your customers on virtual tours Virtual property tours are essential in real estate marketing, and these tours leverage VR technology’s power. Moreover, properties featuring 3D tours spend less time on the market — typically around one-third less time — and agents can secure higher selling prices.

Technology 365

Technology Staging Development Agents 365

Realty Biz

JANUARY 19, 2024

Spring has blossomed full throttle, injecting new energy and driving sellers to step up their game in the real estate market. A sound real estate marketing plan will be one of the keys to your success. Embrace the warmth of spring—and a potentially warm market —by learning how to turn those walkthroughs into signed deals.

Sales 108

Sales Staging As-is Agents 108

Housing Wire

FEBRUARY 8, 2024

This week, Mortgage Cadence announced that it had appointed longtime reverse mortgage industry professional George Morales to serve on its sales team. So, the new role is going from the product management side to the sales side of the business. It would be brand-new blood and brand-new investment. Morales: No.

Banks 410

Banks Mortgages Technology Branding 410

Realty Biz

FEBRUARY 18, 2022

Staging refers to a method of property preparation for sale on the real estate market. Staging is a good way of showcasing a property’s best assets, impressing the buyers, and selling it faster for the highest possible price. Proper home staging allows you to show off the property’s best features.

Staging 87

Staging Branding Sales As-is 87

RIS Media

JANUARY 6, 2021

Talk about your decision to join the Berkshire Hathaway HomeServices brand. . The decision to join Berkshire Hathaway HomeServices was a no-brainer, as it provides us with the resources of a successful brand. Since joining the network in June 2020, we have seen a 14-percent increase in sales.

Staging 98

Staging Branding Land Development 98

Realty Biz

MARCH 22, 2021

Realtors now face more challenges than ever to reach their customers and to maintain relevance on the market. The following set of marketing tools may help real estate agents adjust their marketing plans to get more leads, retain their interest, and finally drive sales. Propertybase GO. Monday CRM. Realtors can use Act!

Sales 125

Sales Marketing MLS Branding 125

Housing Wire

JANUARY 19, 2021

And yet, Bob has surrounded himself with a top-notch team of highly-skilled professional photographers, staging experts, graphic designers and other specialists. Bob takes a huge amount of pride in the presentation and marketing of a property, and he works with clients personally from the pre-listing stage all the way through to the closing.

Agents 450

Agents Staging Sales Branding 450

Housing Wire

DECEMBER 9, 2020

Together with HW Media brands HousingWire and FinLedger, the company will reach over 11 million real estate, mortgage and fintech professionals each year. Outside of the extensive data, reports and research distributed and shared by REAL Trends, the brand also produces two events, DealMAKERS Conference and Gathering of Eagles.

Branding 538

Branding Residential Brokerage Industrial 538

Housing Wire

NOVEMBER 30, 2021

market experts are rolling out?all a buyer’s market. ? . Why focus on what the national experts are saying when you could be an expert in your very own market??? . Finding out that Chicago’s real estate market could still skyrocket a double-digit percentage?is certain neighboring market’s? Market data can?help

MLS 441

MLS Agents Branding Staging 441

Realty Biz

OCTOBER 4, 2023

Harnessing the power of AI in real estate marketing can revolutionize the way properties are bought, sold, and rented. Here are several ways AI can be leveraged in real estate marketing: 1. AI can automate mundane tasks, provide deep insights, personalize content, and improve the overall customer experience.

Marketing 99

Marketing Staging Technology Branding 99

Realty Biz

JUNE 1, 2022

However, real estate businesses tend to underutilize social media channels in favor of MLS sites, yard signs, third-party aggregators, open houses, email marketing campaigns, and traditional advertising media (billboards and print advertising). In the age of social media, real estate agents still prefer MLS websites for real estate marketing.

Branding 85

Branding MLS Staging Technology 85

Realty Biz

MARCH 11, 2023

Engel & Völkers Florida today announced three of their shops reported the highest residential real estate sales within the brand's global network for three weeks in a row during the month of February. But even more so is the strength of the shop ownership and advisors we have attracted to be part of Engel & Völkers in Florida.

Residential 74

Residential Sales Branding Staging 74

HomeLight

OCTOBER 23, 2023

If your career as an aspiring country artist flopped or you’d like to ditch the suburbs for a place walking distance to the farmer’s market, you’ll need to pull out all the stops to sell your house fast in Nashville. By picking up an affordable power washer at Target, you can make grimy surfaces look brand spanking new for less than $100.

Staging 109

Staging Marketing Agents As-is 109

Housing Wire

AUGUST 3, 2023

Job functions most likely to be impacted include sales, marketing and software engineering. Given that sales and marketing are key areas for real estate agents, generative AI will increase the probability of agents winning listings. They concluded that AI has the potential to deliver an economic benefit of $6.1

Agents 370

Agents Technology Development Industrial 370

Housing Wire

DECEMBER 10, 2020

As interest rates continue to stay well below 3% with no end in sight, lenders are faced with consumer demand from all corners of the housing market. From refis to first-time-homebuyers in the beginning stages of their search, consumer interest has certainly been piqued by low rates and is only growing stronger. We’ve seen 6.5

MLS 365

MLS Branding Mortgages Technology 365

Realty Biz

JANUARY 24, 2022

Whatever your field in real estate, you need marketing to generate leads and sales. Establishing yourself as a real estate consultant or gaining new partnerships with businesses within your community require savvy marketing strategies, too. Hire a writer and define a compelling content marketing strategy.

Marketing 108

Marketing Staging Development Design 108

RIS Media

APRIL 19, 2022

For some real estate agents, For Sale By Owner (FSBO) properties can be challenging to prospect. From market knowledge to marketing, you need to bring true value to the table in order to turn FSBO sellers into clients. Even sharing free home staging tips can change the mind of a FSBO seller. Showcase your value .

Marketing 105

Marketing Staging Branding Agents 105

Easy Agent Pro

FEBRUARY 9, 2022

And smart real estate agents on jumping on the TikTok marketing for real estate trend to reach new buyers. You can and should be using TikTok to promote your brand and your listings. How To Use TikTok marketing for real estate. The Best TikTok marketing for real estate strategies. What Is TikTok? Who Uses TikTok?

Marketing 108

Marketing Branding Inspection Staging 108

Realty Biz

JANUARY 25, 2022

Northrop Realty, A Long & Foster Company, is pleased to announce it achieved the historic milestone of $2 billion in sales volume with over 4,000 transactions in 2021. This marks three years in a row of continued year-over-year growth and exceeding the firm’s annual sales goals. About Northrop Realty.

Sales 77

Sales Brokerage Branding Residential 77

Realty Biz

OCTOBER 19, 2021

Depending on the available statistics, discussing how using videos can boost your real estate sales is a challenging prospect. We do know video marketing is a proven strategy for most businesses but is it relevant enough for realtors? Videos in Real Estate Marketing. No Need for Skill to Shoot Real Estate Videos for Marketing.

Sales 85

Sales Branding Staging Marketing 85

Lab Coat Agents

MARCH 20, 2023

However, with the average office worker receiving 96 emails per day, according to the Radicati group , a technology market research firm,a strong multi-channel strategy may be required to break through the din. This simple framework assists in organizing how your marketing will tie to your other initiatives and optimize it for efficacy.

Marketing 98

Marketing Branding Staging Construction 98

Realty Biz

MARCH 7, 2022

Automation gives realtors more time to focus on the personal side of the business, like house staging, holding an open house, participating in seminars and professional events, and more. Email marketing : Keap has a rich template database, all fully customizable. Keap automation engine. Keap text broadcasting tool.

Sales 92

Sales Land Staging Branding 92

Housing Wire

JUNE 27, 2023

What does marketing look like in 2023 and beyond? It’s a question we’ve started to ask our Marketing Leaders each year as the changing landscape requires top leaders to be agile in their strategies. The one theme in all of this that we’ve heard from our Marketing Leaders is the power of data.

Staging 410

Staging Marketing Mortgages Industrial 410

GeekEstate

JUNE 18, 2023

We have a job opportunity to share from a member of the GEM, Collabra Technology , data analytics and automated digital marketing solutions for the real estate industry: Chief Marketing Officer. Recruit, build, and motivate a high-quality marketing organization.

Technology 67

Technology Marketing Pre-qualification Branding 67

Realty Biz

MARCH 29, 2021

Using SEO, Google local business pages, listings on niche sites and power networks like Zillow and Trulia, and employing social media creatively are common marketing tactics that help the process. Realtors willing to go that extra mile and put in some time, money, and effort will see the results: more leads and quicker sales.

Staging 88

Staging Marketing Design Technology 88

Housing Wire

JUNE 27, 2023

What does marketing look like in 2023 and beyond? It’s a question we’ve started to ask our Marketing Leaders each year as the changing landscape requires top leaders to be agile in their strategies. The one theme in all of this that we’ve heard from our Marketing Leaders is the power of data.

Staging 370

Staging Marketing Mortgages Industrial 370

Easy Agent Pro

MAY 26, 2023

One of the main goals of real estate marketing is to stand out in the summer real estate market in your area. With the right strategy and techniques, you can cultivate a marketing campaign that attracts the ideal clientele for your real estate business. The summer real estate market is a busy and active time of year.

Agents 70

Agents Marketing Branding Staging 70

Realty Biz

OCTOBER 22, 2023

Benchmarking your performance helps you understand how your real estate content marketing efforts stack up against industry standards. Although calculating an average ROI for real estate content marketing can be challenging, it will provide valuable performance insights and help you set realistic goals.

Marketing 90

Marketing Staging Industrial As-is 90

Kyle Handy

JULY 5, 2023

In the world of real estate and sales, few professionals match the success and expertise of Ryan Serhant, the renowned agent and television personality. Serhant rose to prominence with his role on the Bravo TV show “Million Dollar Listing New York” and has since created his own sales training program, Sell It Like Serhant.

Sales 52

Sales Branding Industrial Agents 52

Realty Biz

MARCH 31, 2022

Back in August of 2020, I interviewed one of America’s most successful agents, Tracy McLaughlin about key marketing at the height of the coronavirus pandemic. Last week we touched base with her again to discuss more in-depth marketing strategies and the effects of inflation and other variables on the real estate market.

Marketing 93

Marketing Staging Agents Branding 93

Housing Wire

JANUARY 27, 2021

The public is demanding a broker that offers the same cost savings and efficiencies in the real estate market that they receive everywhere else. Many economists are predicting low mortgage rates for an extended period of time which will keep the red-hot seller’s market intact indefinitely. New way to market brokers.

Agents 332

Agents Brokerage Technology Branding 332

RIS Media

AUGUST 2, 2021

If you’ve spent any time watching the real estate market this year or working in the field, you know we’re navigating one of the hottest seller’s markets on the books, and new construction has been an ongoing challenge. Fortunately, a recent slight decrease in housing material costs could mean the market is beginning to level out.

New Construction 105

New Construction Construction Marketing Agents 105

RIS Media

MARCH 28, 2022

COVID-19 has shaken the norms of homeownership and market expectations across the United States throughout the pandemic. But much to our surprise, per Realtor.com’s latest emerging markets report , pricey housing markets are making a comeback. These real estate markets tend to be more active this time of year.”.

Marketing 98

Marketing Staging Branding Development 98

RIS Media

AUGUST 9, 2021

However, he also notes that the first showing happens before any prospects walk through the door, which means the home still needs to have enough appeal to photograph well for marketing materials and the listing. Consider Your Market. The post Is Home Renovation Necessary Before Listing In Hot Markets?

Renovation 98

Renovation Marketing Agents Staging 98

The Close

NOVEMBER 6, 2023

However, the benefit of buying these leads directly is that you can also save money on marketing—just cut out the advertising middleman and buy the leads directly from a platform like zBuyer. Your brokerage can provide marketing services through software, outsourcing, or, when you’re large enough, hiring a full-time marketing manager.

Brokerage 82

Brokerage Agents Branding Staging 82

RIS Media

MAY 25, 2021

It’s a red-hot seller’s market, in which bidding wars, sales over asking price, waived appraisals, flexible closing dates and quick transactions are the norm. They also run outreach campaigns to other local agents and install personalized, bright yellow “for sale” signs to grab the attention of all who drive by.

Marketing 94

Marketing Title Closing Staging 94