Housing Wire

OCTOBER 24, 2024

The company will alert broker partners to potential refinance business and notify them if “a payoff is ordered on one of their loans within the broker network.” We know that brokers who leverage our brand win more loans,” Pistone said. It will also exclude broker-network borrowers from the company’s outbound marketing campaigns.

Principal 421

Principal Branding Investor Industrial 421

Housing Wire

MARCH 14, 2025

Despite a drop in overall profitability in the fourth quarter of 2024, FOA, one of the nations leading reverse mortgage lenders, remains optimistic about the total addressable market for home equity-based retirement products and will continue to develop its offerings in 2025.

Branding 318

Branding Equity Lending Finance 318

Housing Wire

FEBRUARY 3, 2025

It is easy to become blinded by the end goal of increasing loan volume and quality origination talent. Branding/Intellectual property: Trade names, DBAs, and domain names Trade names, DBAs, trademarks, fictitious business names or assumed business names are what the world knows the business as. All these documents must be reviewed.

Due diligence 395

Due diligence Purchase and sale agreement Industrial Mortgages 395

Housing Wire

NOVEMBER 14, 2024

Executive leaders there pointed to the performance of the company’s proprietary loan products and trends in the Home Equity Conversion Mortgage ( HECM ) space as favorable. This brings earnings potential from the brand integration between FOA and American Advisors Group (AAG), he said, making for a much healthier position.

Investor 368

Investor Mortgages Bankruptcy Equity 368

Housing Wire

OCTOBER 5, 2023

As the housing market suffers through a drought of home sales and related mortgage originations in the current high-rate environment, home prices and home equity continue to climb, helping to spark a revival of another sector — home equity lending and investment. billion, according to a review of bond-rating and industry reports.

Equity 421

Equity Purchase and sale agreement Marketing Lending 421

Housing Wire

MAY 8, 2025

Todays best loan officers operate differently and expect more. Naturally, this means loan officers (LOs) dont work the same way anymore, either. So by the time theyve contacted an LO, theyre armed with substantial knowledge about loan products, rates and qualification requirements (or, in some cases, misinformation about the same).

Loan Officer 318

Loan Officer Debt-to-income ratio Loans Technology 318

Housing Wire

APRIL 8, 2025

Empower Mortgage , part of the Equity Prime Mortgage family of brands, has appointed Rogelio Goertzen as its chief growth officer. He will drive the wholesale lender’s strategic expansion, fostering greater financial inclusion for Hispanic, Latino and other underserved communities.

Mortgages 318

Mortgages Equity Branding Loans 318

Housing Wire

AUGUST 10, 2022

Mortgage lender Celebrity Home Loans shut down its correspondent channel and laid off employees on Tuesday. Part of the financial services holding company Celebrity Financial, the Illinois-based Celebrity Home Loans is licensed in 48 states and has reached $21 billion in home loans since 2006, according to its website.

Loans 370

Loans Lending Branding Equity 370

Housing Wire

MAY 7, 2025

In beating its estimates for funded loan volume and by posting a profit in the first quarter of 2025, reverse mortgage lender Finance of America (FOA) saw its volume improve by nearly one-third compared to numbers from Q4 2024. The company is maintaining a bullish outlook for business in the months ahead.

Finance 308

Finance Branding Industrial Mortgages 308

Housing Wire

JUNE 9, 2025

Thoughtful branding Kelman said that their slavish devotion to the best customer experience means they’ll be distributing leads to the best agent for that consumer, even if it comes at the expense of a Redfin agent getting the deal done. The branding integration of Mr. Cooper will be done “thoughtfully,” Krishna said.

Branding 258

Branding Mortgages Industrial Closing 258

Housing Wire

MAY 14, 2025

The company beat its estimates for funded loan volume, posted a profit and maintains a bullish outlook for the quarter ahead. Drilling down deeper into the marketing and product landscape for the company, FOA President Kristen Sieffert called the first quarter a pivotal moment as the company implements its operational and brand strategy.

Finance 246

Finance Branding Renovation Loans 246

Housing Wire

MAY 22, 2025

The brand returns When asked specifically about whether the new version of EquityIQ is the same as the previous one, Kent said there are some key differences but the brand name itself is seen as a strength. We love the brand name, he said. But Kent expressed confidence in the value proposition of EquityIQ.

Mortgages 205

Mortgages Branding Loans Equity 205

Housing Wire

SEPTEMBER 23, 2024

Los Angeles area-based mortgage lender Premier Plus Lending announced last week that it is expanding into the senior-focused home equity market with a new division, Retirement Mortgage Solutions , which will include reverse mortgages and other home equity-based lending instruments.

Lending 416

Lending Mortgages Equity Loan Officer 416

Housing Wire

SEPTEMBER 9, 2024

The brand includes Home Equity Conversion Mortgage ( HECM ) reverse mortgage products alongside refinances, proprietary jumbo options and HECM for Purchase (H4P) loans. With the Flex Payment Mortgage, Guild is looking to give the reverse mortgage product a new, fresh look and branding,” Cory said.

Mortgages 421

Mortgages VA loan Branding Loans 421

Housing Wire

MARCH 20, 2024

Figure Technology Solutions will focus on developing and distributing its proprietary, technology-enabled platform to partners and investors in the home equity lending ecosystem, the fintech firm announced earlier this week. JP Morgan Chase & Co. and Jefferies Financial Group Inc. — to take its lending division, LendCo , public.

Lending 419

Lending Equity Technology Banks 419

Housing Wire

MAY 8, 2025

Despite a slowdown in overall Home Equity Conversion Mortgage ( HECM ) volume in the first quarter of 2025, Longbridge Financial contributed positively to parent company Ellington Financial. In fact, in April, loan submissions in prop were considerably higher year-over-year. Overall performance at Ellington saw $31.6

Loans 253

Loans Loan Officer Mortgages Equity 253

Housing Wire

SEPTEMBER 19, 2024

We are excited to deliver the Heartland Bank brand to our reverse mortgage customers,” said Medina Cicak, the bank’s newly appointed chief commercial officer. The simplified and modern new brand elements are visually appealing and provide simple navigation across our customer facing platforms. billion AUD, or roughly $1.2

Mortgages 420

Mortgages Banks Finance Branding 420

Housing Wire

OCTOBER 24, 2024

That deal includes Home Equity Conversion Mortgages ( HECMs ) and mortgage servicing rights (MSRs) with an estimated $3 billion in unpaid principal balance (UPB) for loans currently being subserviced by PHH. The deal also involves Onity acquiring $20 million in cash and other assets from MAM.

Principal 408

Principal Investor Mortgages Equity 408

Housing Wire

JANUARY 11, 2021

LoanDepot , backed by private equity firm Parthenon Capital Partners, first announced plans to go public in September 2015 but canceled the IPO just hours before pricing, citing adverse “market conditions.” Thanks to our brand investment over time, we are also one of the most recognized brands in the industry today. billion. .

Branding 503

Branding Banks Loans Finance 503

Housing Wire

AUGUST 12, 2020

This article was written for FinLedger, HW Media’s new fintech-focused news brand designed specifically for financial services professionals in banking, insurance and real estate. In addition to applying for loans digitally, consumers should have the ability to take care of everything else they want,” he said. Stay tuned for updates.

Loans 496

Loans Banks Loan Officer Branding 496

Housing Wire

AUGUST 31, 2023

The combined company and branch locations will operate under the NexTier Bank brand, both banks said in a release Thursday. million across 234 loans in the past 12 months, according to the mortgage data platform Modex. million in origination across 205 loans over the past 12 months, Modex showed. NexTier Bank produced $50.6

Banks 396

Banks FHA loan Lending Equity 396

Housing Wire

NOVEMBER 21, 2023

California-based mortgage lender CMG Financial announced the integration of Shamrock Home Loans’ origination team, which will boost its presence in New England. The group will be branded as Shamrock, Powered by CMG Home Loans. 21, NMLS showed the lender had eight loan officers and 13 branches. year over year.

Loan Officer 418

Loan Officer Lending Loans Finance 418

Housing Wire

APRIL 22, 2025

In our production segment, we acquired or originated nearly $30 billion in unpaid principal balance (UPB) of loans at higher note rates, which strategically positions our consumer direct division for significant growth when interest rates decline. ” Fees from fulfilling correspondent loans for PMT totaled $5.3 million in Q1 2024.

Principal 243

Principal Loans Mortgages Equity 243

Housing Wire

JULY 12, 2023

Mike Cagney’s Figure Technologies announced a collaboration with CMG Financial , CrossCountry Mortgage , Fairway Independent Mortgage and The Loan Store as private-label partners. Each of Figure’s new partners will leverage Figure’s HELOC technology to create a branded product for their customers, the firm said in a statement.

Equity 366

Equity Technology Lending Banks 366

Housing Wire

JULY 19, 2024

We specialize in non-agency loans, including bank statement loans, government lending, new construction and renovation products, and HELOCs , positioning us as a leader in the industry.” Marketing support: White-label materials for brokers to brand and market their services along with a mortgage trigger lead pass-back program.

Lending 426

Lending New Construction Renovation Banks 426

Housing Wire

FEBRUARY 14, 2024

As a result, homeowners either must sell their current home and suffer through double moves and short-term rentals to access the equity they’ve accrued, or they have to make contingent offers that require the sale of their current house to close. HW: How has the proptech space evolved in the last 5-10 years?

Backup offer 420

Backup offer Loan Officer Home sale contingency Branding 420

Housing Wire

JULY 17, 2024

Finance of America brand consolidation When Finance of America announced its intention to acquire then-industry leader American Advisors Group (AAG), the reverse mortgage industry initially reacted with cautious optimism. So far this year, two lenders have made eye-opening moves in their approaches to reverse mortgage messaging.

Mortgages 417

Mortgages Marketing Finance Equity 417

Housing Wire

DECEMBER 14, 2022

Borrowers can manage payments and escrows, plus monitor home equity, new offers, and tax matters. They can also quickly apply for and resolve forbearances and loan mods during hardships. Through our CARE Admin tool, the entire CARE website branding can be updated in less than a minute. #3. Product Fast Facts. #1.

Equity 384

Equity Branding Banks Design 384

Housing Wire

MAY 28, 2024

We look forward to this new chapter in our company’s history and to operating under the Onity brand, which reflects the evolution of our culture and the transformation of our company.” “We are very pleased that our shareholders have approved our name change to Onity Group,” Glen Messina, CEO of Ocwen Financial, said in a statement. “We

Branding 419

Branding Mortgages Loans Equity 419

Housing Wire

SEPTEMBER 23, 2020

Rocket said it originated $72 billion in loans during the second quarter, and turned a $3.5 A few weeks ago, Rocket executives forecasted between $82 billion and $85 billion in loan originations in the third quarter, with gain-on-sale margins between 4.05% and 4.3%. billion profit.

Mortgages 542

Mortgages Lending Loans Equity 542

Housing Wire

JANUARY 17, 2024

But unlike financing with a traditional mortgage, monthly principal and interest payments are not required on the loan, so long as the homeowner keeps up to date with real estate taxes, homeowners’ insurance and property maintenance. The HECM for Purchase is not a refinancing tool; it is not akin to a Home Equity Line of Credit ( HELOC ).

Finance 458

Finance Seller concession Loan Officer Loans 458

Housing Wire

AUGUST 8, 2024

Longbridge performance Ellington reported that Longbridge’s positive contribution in the second quarter was primarily driven by net interest income and net gains on the company’s proprietary reverse mortgage products, branded as “Platinum.” Proprietary loans from Longbridge are also available to borrowers as young as 55 in certain states.

Loans 419

Loans Commercial Mortgages Equity 419

Housing Wire

FEBRUARY 8, 2021

“We’ve created a company that is built to serve customers throughout the entire loan transaction, from the onset of the purchase or refinance decision through loan closing and servicing,” Hsieh said in the prospectus. “We Thanks to our brand investment over time, we are also one of the most recognized brands in the industry today.

Lending 458

Lending Branding Mortgages Loans 458

Housing Wire

FEBRUARY 28, 2025

Penn also credited Decembers reverse mortgage securitization of proprietary loans as a key contributor to the segments performance. Which is helping them build loan volumes and market share. These are marketed under the Platinum brand name, which recently saw a reduction in its minimum home value.

Mortgages 199

Mortgages Loans Lending Development 199

Housing Wire

JULY 2, 2024

Home Equity Conversion Mortgage (HECM) endorsements fell by 14.4% to its endorsement tally to finish at 534 loans, after lagging behind Mutual of Omaha Mortgage in recent months. to 56 loans, while South River Mortgage and HighTechLending also managed positive growth in June. to 594 loans for the month.

Mortgages 404

Mortgages Equity Loans Loan Officer 404

Housing Wire

NOVEMBER 7, 2024

We are focusing on market segments where we see the most growth potential, such as consumers 55 and older seeking second-lien mortgage loans as a way to access their home equity without refinancing away from low-rate conventional mortgages,” he said. She said that the July consolidation of the FAR and AAG brands has proven successful.

Equity 370

Equity Finance Loan Officer Branding 370

Housing Wire

APRIL 14, 2022

A seasoned retail and commercial banking salesman in Fort Wayne, Indiana, the 39-year-old Woodward joined Interfirst Mortgage as a loan officer in October 2020 after a recommendation from an old college friend. But Woodward struggled to originate purchase loans. “I Without that being built, I was starting from scratch.

Mortgages 522

Mortgages Marketing Lending Loans 522