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Confused by the CCP debate? Here’s what to know

Housing Wire

The policy was a response to a proliferation of pocket listings and a rapid decline in housing inventory on the MLS, despite a large number of transactions still occurring. The CCP requires listing brokers to share a listing to the MLS within 24 hours of publicly marketing the property. It was out of this that CCP was born.

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Nothing burger? Smart move? Industry reacts to NAR’s CCP changes

Housing Wire

Under what NAR is calling its MLS Listing Options for Sellers policy , sellers will have the option to delay marketing their listing publicly as long as they sign the required disclosure. During the time period, the listing will be able to be seen by other MLS participants through their local MLS platform.

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Experts weigh usefulness of exclusive listings

Housing Wire

Office exclusives are becoming an increasingly significant segment of the Bright MLS marketplace, according to a recent Bright MLS study examining their impact on the broader housing market. This shift is prompting real estate professionals and consumers alike to reevaluate implications of this marketing approach.

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The debate around Clear Cooperation ignores real solutions

Housing Wire

When I attended a national real estate conference last month, the Clear Cooperation Policy the provision requiring listings to be published on the MLS within 24 hours of marketing a property predictably surfaced as a hot-button issue. Sue Yannaccone is President and CEO of Anywhere Brands and Anywhere Advisors.

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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

Brand consistency helps build your brand identity. Or omit the MLS link and tease out the listing with stats and photos in your newsletter, and invite your audience to contact you directly for more information. But some software makes delivering custom real estate newsletters for clients that showcase your branding easier.

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Here’s the key to being an empowered real estate professional in 2022

Housing Wire

What matters for your market (wherever you are) is what patterns are developing near you. new listings, sold listings, days on market, off-market listings?—?will the trends and patterns that are unique to your market and will allow you to?identify?any Being a market expert helps your brand? ?.

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The best real estate brokerage software for 2024

Housing Wire

Our picks for the best brokerage websites include options with powerful integrated CRMs and more branding-focused options that work with the CRM you already use — right out of the box. They offer everything from turnkey websites you can easily customize to concierge design services to help you define (or refine) your brokerage’s brand.

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