Housing Wire

MARCH 4, 2025

Compass says that the listings protect home sellers against negative insights, such as days on market. At Compass we are advocating for homeowners to have control over how their listings are marketed, Reffkin said in a statement. Coming Soon is part of Compasss three-phase marketing plan for homes. Coming Soon is next.

Agents

Housing Wire

FEBRUARY 26, 2025

The updates include a customizable Housing Market Data tool that gives users the power to customize charts and data on the HousingWire site and a gifting tool that allows subscribers to share news and articles with people in their network without a HousingWire subscription.

Marketing

Housing Wire

MARCH 31, 2025

Specifically, they are reaching out to home sellers who experienced a price drop or significant days on market. An open, fair, transparent, and comprehensive marketplace benefits all market participants, including sellers, buyers, brokers, and appraisers. Northwest MLS has declined to adopt those misguided, exclusionary rules.

MLS

Housing Wire

MARCH 14, 2025

Stats are the fuel to the fire of the real estate market and will make you exude confidence in conversations with potential clientsmaking them feel confident in hiring you to represent them. This proves your expertise to clients and allows you to provide them with knowledge about the real estate market.

Marketing

Housing Wire

MARCH 3, 2025

Over the last two months with economic uncertainty, the bond market has responded and the yield for the 10-year treasury has declined by 60 basis points from 4.8% The thing to keep in mind for the housing market as we roll into March is that mortgage rates have been easing down. This is after Q4 2024 was 5% above the year prior.

Sales

Housing Wire

MARCH 24, 2025

Is the home being marketed effectively? Is the price aligned with current market conditions? Here are the initial items to check on: Marketing photos and description: Start by reviewing your marketing strategy. These markets are very local and can last weeks, months or years. Does it show well?

Staging

Housing Wire

JUNE 9, 2025

Oh, and it’s also getting smarter and faster every day. Unlike humans, ChatGPT is getting smarter at breathtaking speed: What you can (and can’t) do with ChatGPT in 2025 While we expect our assessment to change in the next 10 minutes, as of today, we think ChatGPT’s best use case is for real estate marketing.

Branding

Housing Wire

APRIL 8, 2025

Under MREDs policies, a property had to be listed on the MLS within 24 hours of it being publicly marketed, but agents and sellers had the option to put it on a MREDs private network, which allows other MLS subscribers to see the listing, but it does not syndicate it, allowing the seller more control over how the listing is marketed.

MLS

Housing Wire

MAY 6, 2025

We believe that delayed marketing will create customer confusion and we are not participating, Pareja said. On April 10, we announced our partnership with Zillow , where we committed to launching all eXp listings on the first day of advertising. Every decision, every investment, every innovation is filtered through that lens.

Brokerage

Housing Wire

DECEMBER 6, 2024

We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. Its up to us as agents to stay engaged and stay in contact with our clients. In this article, weve compiled 49 compelling real estate newsletter ideas and subject lines.

Pre-approval

Housing Wire

FEBRUARY 11, 2025

When I attended a national real estate conference last month, the Clear Cooperation Policy the provision requiring listings to be published on the MLS within 24 hours of marketing a property predictably surfaced as a hot-button issue. At one point, a poll asked the hundreds in the audience: What are your thoughts on Clear Cooperation?

MLS

Housing Wire

APRIL 17, 2025

NWMLS is a broker-owned MLS and is the only MLS in the country that prohibits agents from marketing a property on the internet privately or publicly unless its listed in the MLS. Unlike NARs CCP, NWMLS does not allow agents to withhold listings from the MLS as privately marketed office exclusives. State law supersedes MLS rules.

MLS

Housing Wire

APRIL 25, 2025

As such, unlike NARs CCP which allows for office exclusives, NWMLSs does not, leading to Compass claiming that it has the most restrictive homeowner marketing rules in the country. Outside of Washington, homeowners can choose to list their home as a Compass Private Exclusive or Compass Coming Soon and receive the benefits of pre-marketing.

Brokerage

Housing Wire

APRIL 22, 2025

The CCP requires listing brokers to share a listing to the MLS within 24 hours of publicly marketing the property. However, the policy allows for office exclusives which can be marketed to other agents in the same brokerage and in one-on-one communication with agents at other firms. What is CCP?

MLS

Housing Wire

APRIL 4, 2025

Office exclusives are becoming an increasingly significant segment of the Bright MLS marketplace, according to a recent Bright MLS study examining their impact on the broader housing market. This shift is prompting real estate professionals and consumers alike to reevaluate implications of this marketing approach.

MLS

Housing Wire

JUNE 23, 2025

Compass filed a lawsuit in New York on Monday, alleging that Zillow is breaking federal antitrust laws by permanently banning any listing that isn’t put on an MLS within a business day of being publicly marketed. “To Redfin, which has taken a similar position, was named as a co-conspirator in the suit, but not a defendant.

MLS

Housing Wire

JULY 24, 2025

Most MLSs will have a search function that allows you to filter expired listings in a specific area for a certain period, such as all “expired listings in Boston for the past 7 days.” Here are the most common factors: Days on market. So when you see a listing that is creeping towards the 140-day mark, it should be on your radar.

Purchase and sale agreement

Housing Wire

APRIL 22, 2025

As MLSs across the country work to implement the National Association of Realtors (NAR) Multiple Listing Options for Sellers (MLOS) policy, brokerages and some Realtor associations are busy creating the new disclosures needed for delayed marketing exempt listings.

Brokerage

Housing Wire

MARCH 18, 2025

At Bright MLS , Compass said agents are allowed to market office-exclusive listings on the MLS. Compass wrote that this ensures participation / sharing with agents who participate in that MLS while giving agents and sellers greater flexibility in marketing a property. NAR is expected to vote on CCP in the coming weeks.

MLS

Housing Wire

MARCH 26, 2025

Under what NAR is calling its MLS Listing Options for Sellers policy , sellers will have the option to delay marketing their listing publicly as long as they sign the required disclosure. Despite the headlines , Phillip Cantrell, the founder of Benchmark Realty, characterized the move as a nothing burger. It is just classic NAR propaganda.

Industrial

Housing Wire

APRIL 16, 2025

You can also position yourself as an expert in these life scenarios and use that in your marketing; this will attract motivated clients to you and keep you top of mind for referrals. This is a great option if you have a marketing budget and want to target sellers likely to sell in your zip code. Who are these motivated clients?

Closing

Housing Wire

FEBRUARY 19, 2025

Buyers agents are not just bright smiles that open doors were the guide our clients rely on to navigate the homebuying process. This is when your buyers need you the most. Thats why having a definitive homebuying checklist is an essential part of your agent toolkit. Have you spoken to a lender? What is your reason for purchasing a new home?

Closing

Marco Santarelli

NOVEMBER 3, 2024

The West Virginia housing market is showing interesting shifts. West Virginia Housing Market Trends in 2024 The data paints a picture of a market experiencing some cooling after a period of rapid growth. Median Days on Market 48 -8 Number of Homes for Sale 4,402 +15.5% Number of Homes Sold 964 -1.5%

Marketing

Housing Wire

MAY 21, 2025

For $189 per month and approximately $30-$50 per lead each month, Market Leader will do the hard work for you. Plus, youll get a CRM, marketing suite, lead capture forms and more. Maybe youve recently passed your real estate exam and obtained your license, or maybe youre simply thinking about becoming a real estate agent.

Agents

BAM Media

JULY 31, 2025

When someone asks, “How’s the market?” Here’s how to turn a vague market inquiry into a full listing presentation. When someone asks how the market is doing, most agents jump into a data dump. Tom Toole shared his go-to opener: “When someone says, ‘How’s the market?’ The goal isn’t to explain the market.

Marketing

HomeLight

MAY 15, 2025

Whitney is known for completing transactions 42% faster than the average agent in their market. It used to be that first-time homebuyers made up the majority of the market, but in recent years, especially last year, downsizers outnumbered first-time buyers. Looking to sell a house as is in Plymouth? Real estate transfer taxes?

As-is

HomeLight

MAY 14, 2025

Fast facts about selling a house as is in Vermont Median sales price in Vermont $430,000 Average days on market (DOM) for Vermont 36 Disclosures Vermont law requires sellers to disclose material facts about the property through the Sellers Property Information Report. Looking to sell a house as is” in Vermont?

As-is

Marco Santarelli

AUGUST 5, 2025

In June of 2025, several housing markets across the U.S. Best Housing Markets for Home Buyers Currently in 2025 Why Are Prices Dropping Below Asking in Some Areas? Over-Optimistic Sellers: Sometimes, sellers list their homes at prices that are simply too high for the current market. 58 4 Tampa, FL 31.2% $419,000 -1.4%

Marketing

HomeLight

JULY 29, 2025

As-is sales are most often seen in inherited homes, rental properties, or situations involving relocation or foreclosure,” says Jason Huerkamp , a top-performing Minneapolis agent who sells homes 75% faster than the average agent in his market. “As-is Looking into selling a house “as is” in Minneapolis? Which types of homes are sold ‘as is’?

As-is

Marco Santarelli

MAY 24, 2025

Well, recent data by Cotality suggests that at least 2 Florida Housing markets are bracing for a high risk of a price crash : Winter Haven and Tampa. 2 Florida Housing Markets Flagged for a Major Price Decline Risk The Bigger Picture: What's Happening with US Home Prices? So, let's dive into what's going on. the month before.

Marketing

Marco Santarelli

FEBRUARY 28, 2025

San Diego is indeed expected to be a competitive real estate market in 2025 , landing in the top 20 hottest markets according to a recent Zillow report. San Diego is Predicted to be One of 2025's Hottest Real Estate Markets Why San Diego? San Diego is Predicted to be One of 2025's Hottest Real Estate Markets Why San Diego?

Marketing

Marco Santarelli

OCTOBER 25, 2024

Understanding the Pennsylvania housing market trends is key. The market is moving toward a more balanced state, creating a more equitable environment for both buyers and sellers. Pennsylvania Housing Market Trends: A 2024 Update Home Sales in Pennsylvania September 2024 saw a slight dip in home sales compared to the previous month.

Marketing

HomeLight

OCTOBER 11, 2024

Get Started Lauren Rosin , a real estate agent in Arizona who works with investors looking for deals, advises buyers looking for cheap houses, “Partner yourself with someone who’s in the market, not someone stuck on the multiple listing service (MLS).” Along with a higher number of days on market , you might see a recent price reduction.

MLS

HomeLight

JULY 23, 2025

Derry recommends pricing your home according to the ARV rule, which is “the after-repair value minus all the updates and repairs that need to be made to the property.” “Don’t think that just because you’re not doing any repairs, the property is worth more, because it’ll just sit on the market,” he adds. Of this fee, $1.30

As-is

HomeLight

APRIL 2, 2025

I would say sellers in this market have a pretty good understanding of what their home has to offer, and if they’re selling it as is, oftentimes they’re doing the things that they need to do to put the house on the market or the property on the market for an as-is sale, he adds. I don’t think so.

As-is

HomeLight

MARCH 7, 2025

There’s the “as-is” where the seller knows they have a very marketable piece of property, and they just want a clean contract all the way through closing, says Ryan Hvizda , a top-selling real estate agent in New Hampshire and an expert in the single-family homes market. Looking to sell a house as is in New Hampshire?

As-is

HomeLight

MARCH 7, 2025

Fast facts about selling a house as is in Princeton Median sales price in Princeton $510,000 Average days on market (DOM) for Princeton 18 days Disclosures Princeton law requires sellers to disclose material facts about the property through the Seller’s Property Condition Disclosure Statement. 2.00-$6.05

As-is