Housing Wire

AUGUST 3, 2023

Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job?

Agents 370

Agents Technology Development Industrial 370

Housing Wire

FEBRUARY 1, 2024

Most importantly, your website should be designed with prospective clients in mind, giving them the exact information they need and steps to get in touch. Remember — your prospective clients are glancing through dozens of agents’ websites. Use a visually appealing color scheme that aligns with your branding guidelines.

Land 450

Land Brokerage Branding Agents 450

Housing Wire

OCTOBER 19, 2023

In his testimony, Gansho confirmed that NAR’s “Antitrust Compliance Guide” states that members should not discuss fees with competitors and that agents should never use statements such as, “I’d like to lower the commission, but no one will show your house.” Gorman was also questioned about the training materials used at Anywhere Brands.

Agents 409

Agents MLS Brokerage Equity 409

RIS Media

APRIL 14, 2022

April is Earth Month, and since sustainability is top of mind, it’s the perfect time to highlight the National Association of REALTORS® (NAR) newly updated Green Designation course. In fact, 36% of agents report that their MLSs already have data fields to promote green features and energy information.

Branding 98

Branding Design Technology Development 98

Inman

MARCH 31, 2023

Cultivate a culture that respects and promotes your brand while helping agents do the same. DOORA Properties creative director Janet Pozos provides her branding best practices.

Branding 151

Branding Agents Design Brokerage 151

Housing Wire

SEPTEMBER 20, 2023

And often your first impression as a brokerage or an agent is your online presence. A well-designed and captivating digital platform instantly conveys professionalism, credibility and exclusivity — and the opposite can turn customers away. First impressions matter, especially in the luxury real estate market.

Brokerage 409

Brokerage Branding Design Agents 409

Housing Wire

MARCH 18, 2024

Roomvu , a Canadian-based video marketing platform for residential real estate agents, is partnering with Leading Real Estate Companies of the World (LeadingRE) and Realty One to mark Roomvu’s expansion into the U.S. Our expansion into the U.S. Links to pages with embedded videos receive 157% more organic search traffic than those without.

Marketing 427

Marketing Residential Technology Branding 427

RIS Media

JULY 8, 2021

Your agents are the face of your company. The stronger their personal brand is, the more your business will thrive. Many agents get into the business because they’re outgoing and good with people; however, this doesn’t mean they’ll have the skills they need to connect with people online. The first is education.

Branding 96

Branding Agents Brokerage Design 96

Housing Wire

APRIL 24, 2024

One of the biggest challenges for agents is finding new clients and staying top-of-mind until they are ready to buy or sell. Today, It is an all-in-one platform designed to help real estate agents manage many aspects of their business, including building meaningful relationships to grow repeat and referral business with clients.

MLS 404

MLS Branding Land Agents 404

Housing Wire

JANUARY 19, 2021

I saw a social media post recently by our local ‘mega-agent’ entitled: “Breaking News: Individual Real Estate agents added to Endangered Professions List!”. This post compares the individual real estate agent to “a tennis player using a wooden racket” or “a football player with a leather helmet.” The individual agent.

Agents 450

Agents Staging Sales Branding 450

Housing Wire

MARCH 22, 2024

Based on NAR’s settlement, agents working with buyers will need a signed buyer representation agreement starting in mid-July, pending final court approval of the settlement. Bills Clarke said this is exactly how agents already work with sellers, so it shouldn’t be a big deal to implement buyer agreements into a business. As of Jan.

MLS 479

MLS Agents Design As-is 479

Broke Agent Media

MAY 18, 2023

Stuck in the weeds of creating your own real estate brand? If you haven’t yet explored ChatGPT ’s potential for saving you hours and hours of time on creating brand messaging, you need this right now. Plenty of agents struggle with this. And starting out with an imperfect brand kit is better than not starting at all.

Branding 98

Branding Agents Design As-is 98

Housing Wire

DECEMBER 6, 2021

Instead, the Michigan-based eXp agent created her Facebook business page shortly after passing her licensing exam in 2011 and named it “Gogo’s Real Estate.”. “I I told everyone ‘Hey, I’m a brand new agent and I’m learning this as I go and I’m going to take you guys on the ride to see what it takes to be a Realtor.’

Agents 397

Agents Branding Development New Construction 397

The Close

JANUARY 24, 2022

Eight years ago, my partners and I wanted to create a brand that communicated that our brokerage was boutique, current, and fun. We spent thousands of dollars hiring a professional branding team to help us come up with the winning combination of name, logo, and colors for our brokerage. The same is true in branding. “If

Branding 75

Branding Brokerage Agents Design 75

1000Watt

FEBRUARY 7, 2023

But the visual identity and brand strategy the company launched with in 2013 had become limiting. 50,000 agents. Warren Buffett’s brand. BHHS had staked its claim as real estate’s “Forever Brand” a few years back. The Berkshire Hathaway brand is anchored in stability, trust, and values that endure. 1,500 offices.

Branding 98

Branding Design Agents As-is 98

Realty Biz

OCTOBER 18, 2023

Creating a Brand Authority Real Estate Score can be an effective way to rank and differentiate real estate brands or agents based on a variety of factors that denote authority, reliability, and reputation in the market. Use the scores as a benchmarking tool for brands/agents and as a value proposition for clients.

Branding 92

Branding Commercial Development Design 92

1000Watt

OCTOBER 25, 2023

We’ll let our client, Turpin Realtors President John Turpin, explain it: “ The most gratifying part of the whole experience was seeing how our agents lit up at the new brand identity. Branding and design is ultimately about business. It’s design employed with intention, strategy born from deep insights.

Branding 52

Branding Brokerage Design Agents 52

Housing Wire

FEBRUARY 14, 2024

The second stage was pioneered by real estate agents that saw how hard the consumer experience was first-hand, so they created the PowerBuyer model to address those issues with less cost relative to iBuyers. It also arms the borrower’s real estate agent with a more powerful offer to win their client’s next property.

Backup offer 417

Backup offer Loan Officer Home sale contingency Branding 417

Housing Wire

NOVEMBER 29, 2023

Additionally, Zurple’s automated pipeline management helps identify the most promising leads, notifying agents when they become hot leads. Use this tool: FloDesk Looking for a way to make your brand pop? It’s perfect for agents, with helpful design and marketing tools tailored for real estate. ProspectsPLUS!

Branding 409

Branding Design Agents Marketing 409

Realty Biz

JULY 25, 2022

As a real estate agent, it’s essential to build your social media brand. Many agents want to grow an online following overnight, but quickly become discouraged. Building a social media brand can be time-consuming. To build your social media brand, you must be involved in the community. Get Involved.

Branding 105

Branding Agents As-is Design 105

The Close

DECEMBER 21, 2022

Agent Crate bills itself as a one-stop shop for every Realtor’s marketing needs. While they do seem to offer everything an agent could possibly want from social media templates to landing pages, does it make sense to spend your hard-earned money on Agent Crate? Design Quality. Visit Agent Crate.

Design 59

Design Agents Branding Land 59

Housing Wire

MARCH 13, 2024

As a way to deal with this, many agents and brokers seek out professional mentorship as a means to gain insight and level up their performance. Across the country, the best real estate coaches serve as valuable mentors who can help agents and brokers achieve the success they deserve. “It’s is the way to go.

Agents 432

Agents Branding Industrial As-is 432

Housing Wire

MAY 25, 2023

. “We live in a world where people demand immediate, around-the-clock access to their data, and ClosingsLIVE is a tool that allows settlement agents to securely manage and share order data with their clients and other parties in the transaction, giving them a competitive advantage in a tight marketplace.”

Closing 371

Closing Title Branding Technology 371

Inman

APRIL 26, 2023

"Nothing Compares to What's Next," developed with global experience design agency Huge, builds on the firm's 2021 campaign, positioning clients for a hopeful new chapter in their lives working with a Sotheby's agent.

Branding 147

Branding Development Design Agents 147

Housing Wire

FEBRUARY 29, 2024

DS: So first, as a brand, we create content for agents that’s designed to go to people they know, typically past clients and sphere. The third category is the attraction and recruitment of more people to a brand. Agents have a lot of technology today. And now we’re at the true enterprise brand level.

Branding 419

Branding Technology Agents As-is 419

Housing Wire

FEBRUARY 27, 2024

It’s no secret that homeowners search online to find a listing agent who can sell their home quickly and for top dollar. If you’re an agent, team or brokerage looking to keep a pipeline of qualified listing leads coming your way, SmartZip may the solution you need. But what if you could find them first?

Branding 425

Branding Land Brokerage Agents 425

Housing Wire

JANUARY 27, 2021

But in order to thrive, brokers have to figure out how to do all of the following: Increase agent transactions Increase agent profit Reduce or eliminate tasks agents find undesirable, such as cold calling Maintain a high level of customer service and satisfaction. That is a much easier task to accomplish.”.

Agents 332

Agents Brokerage Technology Branding 332

Housing Wire

APRIL 3, 2024

CoStar has not been quiet about its goal to surpass Zillow, even running a series of advertisements during this year‘s Super Bowl to boost brand awareness. In prior notes, KBW had also referred to CoStar as the “top beneficiary” of a change to the buyer agent landscape. Because in this scenario, Zillow stands to win too.

MLS 440

MLS Residential Agents Industrial 440

Inman

JULY 14, 2023

Marketing software company Back At You is getting into the DIY content production game, releasing a new browser application to help the industry promote its brands, agents and properties, according to a company announcement.

Design 148

Design Branding Industrial Agents 148

Housing Wire

AUGUST 2, 2023

Daryl Owen , the founder of top California independent brokerage Nationwide Real Estate Executives , is joining eXp Realty and taking 200 agents along with him. In a statement, Owen said he grew NRE from one agent in 2011 to 1,000 agents less than a decade later. It’s one of the reasons why I like eXp.

Brokerage 370

Brokerage Commercial Property Management Branding 370

Housing Wire

NOVEMBER 2, 2023

Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. These providers offer a rapid and cost-effective means for real estate agents to gather a list of potential clients and ultimately boost sales.

Agents 422

Agents Branding Brokerage Marketing 422

The Close

JUNE 21, 2022

As the real estate industry continues to evolve, building a brand that stands out is more important than ever. Impactful real estate logos are fast becoming one of the main ways real estate agents cut through the noise. Speaking of ROI, if you need a great logo quickly, check out Tailor Brands. Visit Tailor Brands.

Design 105

Design Branding Brokerage Agents 105

RIS Media

DECEMBER 9, 2020

That is a huge credit to your brand, indicating that the level of service you provide is such high quality that people are no longer asking for just a real estate agent—they’re asking for you. The same thing has happened with other popular brands. Build Your Database.

Branding 113

Branding Agents Design As-is 113

RIS Media

JUNE 25, 2021

The Real Estate Agent is The Brand’ – The 90-Day Game Plan For New Agents. Not only has the latter created a frenzy among buyers, but it also presents a challenge for agents trying to find homes to list for their clients. . 3:57 – How to create a marketable brand that connects with clients.

Branding 76

Branding Agents Technology Industrial 76

The Close

APRIL 26, 2022

If you want to build a personal brand that generates business while you sleep, choosing the right real estate marketing materials is crucial. Think of them as the vehicle that delivers your personal brand to the world. . Source: Sell it Like Serhant: How to Build Your Personal Brand workbook). Related Article.

Branding 96

Branding Marketing Design Agents 96

Housing Wire

MARCH 28, 2022

Brian Boero: Well, this may seem obvious on the surface, but agents and brokers are facing a level of industry change that simply hasn’t existed before. Agents and brokers are anxious about this, and no one sees it changing any time soon. For those agents who do have plenty of business, the velocity of the market is unreal.

Marketing 368

Marketing Branding Brokerage Agents 368

Inman

JULY 19, 2023

A newly launched education product, SEO Savvy Agent, is designed to help real estate sales professionals learn how to build their brands online to land organic, workable leads, according to the company.

Agents 110

Agents Land Branding Design 110