Housing Wire

APRIL 30, 2021

Twenty-five years ago, you might send a photo to the paper of a property,” said Ryan Gorman, president of Realogy -owned Coldwell Banker. Now there are 36 different images, a video, imagery captured from drones. Some grudgingly say that’s true, but others claim agents work more than ever. The rest of this content is for HW+ members.

Residential 436

Residential Agents Sales Marketing 436

Housing Wire

AUGUST 4, 2022

Hybrid appraisals rely on third-party data collection, while desktop appraisals require photos and a floor plan. Sponsored Video. Its bend toward digital valuation services comes during a time of growing acceptance by Fannie Mae , Freddie Mac and the VA to use desktop appraisals and hybrid appraisals.

Technology 389

Technology Inspection Industrial Marketing 389

Housing Wire

FEBRUARY 1, 2024

High-quality photos and video walkthroughs are therefore crucial when planning your real estate landing pages. Use professional, high-resolution photos of the types of properties you represent, along with photography and video that captures the feel of the neighborhood and surrounding area.

Land 428

Land Brokerage Branding Agents 428

Housing Wire

NOVEMBER 13, 2020

More than taking pictures, videos, and plotting property boundaries on a map, drone mapping provides buyers and sellers with low-cost, high-resolution, and frequently updated imagery. A small, helpful practice is adding the property boundaries and descriptive text on the drone photos. Drone Mapping.

Industrial 444

Industrial Technology Land Brokerage 444

Fancy Pants Homes

NOVEMBER 8, 2023

The YouTuber, who holds the title of the most-subscribed individual on the platform (and also has the second-most-subscribed channel overall), is famous for his viral videos centered around expensive stunts, challenges, and donations. That video now has over 500 million views.

Design 98

Design Title Agents As-is 98

HomeLight

DECEMBER 29, 2023

It’s the long form, it’s YouTube for us, it’s Facebook, it’s Instagram, it’s LinkedIn, and then, it’s taking short-form videos like reels and photos and, and shorts on YouTube and repurposing a lot of that from a branding perspective,” he adds.

Branding 112

Branding Agents Sales As-is 112

Realty Biz

OCTOBER 10, 2023

Take High-Quality Photos and Videos High-quality photos and videos are essential for marketing your property online. Make sure to hire a professional photographer to take photos of your property. You may also want to consider creating a video tour of your property.

Industrial 86

Industrial Marketing Staging Closing costs 86

GeekEstate

JULY 20, 2022

Its RElumio platform works behind the scenes to create a digital marketing suite for every listing an agent submits to the MLS that includes a listing website, social media videos, and digital flyers with easy social sharing capabilities.

Marketing 125

Marketing MLS Technology Agents 125

Kyle Handy

MAY 10, 2023

People can look at a photo but don’t get a sense of a property and its floor plan. But creating a virtual tour requires more than a DSLR and a photo-stitching app. Let’s look at some of the most popular 360 video and photography options. Note that this video is a bit older now. My updated list is below.

Design 76

Design Technology As-is Sales 76

Realtor.com

FEBRUARY 9, 2021

Estate Photo Video/ Michael Hefron A megamansion that Dollar General built possesses everything a family would need for a retreat. Exterior of mansion in Parker, CO Estate Photo Video/ Michael Hefron. Entry Estate Photo Video/ Michael Hefron. Living space Estate Photo Video/ Michael Hefron.

Staging 105

Staging Land As-is Sales 105

Realty Biz

MARCH 24, 2023

Share photos and videos of properties, post helpful tips and advice, and share industry news. Instagram: Instagram is a visual platform, which is great for showcasing photos and videos of properties. Post regularly: Post high-quality photos and videos of properties, virtual tours, and other relevant content.

Agents 95

Agents Marketing Industrial Title 95

Realty Biz

JANUARY 10, 2022

She has great results, but also a great following on instagram and a feed that catches your eye: listings, cool photos, quotes, and more. Her insta feed is a collection of photos and short videos with listings, the team, everyday activities, and motivation and inspiration posts. Carolina Hernandez (8.5k Silvano Barocio (8.5k

Agents 109

Agents Branding As-is Design 109

The American Genius for Real Estate

AUGUST 3, 2022

This app allows users to upload photos, videos, music and create a snappy-looking product in minutes - and they have templates for real estate. The post Stuck trying to create videos for social media? Try these templates appeared first on The American Genius Real Estate.

Marketing 110

Marketing 110

Realty Biz

OCTOBER 25, 2023

When you’re selling your house, one of the first items on your to-do list is to get photos for your listing. After all, your Instagram account is probably full of nice-looking selfies and photos of food — how much harder could it be to take photos of your home? Subpar listing photos have a price — literally.

Staging 87

Staging Renovation Sales Agents 87

Fancy Pants Homes

DECEMBER 14, 2023

Photo credit: Ryan Lahiff courtesy of Revel Real Estate Spanning an impressive 20,000 square feet, this newly constructed three-story abode stands as a testament to contemporary design and sophisticated living. See also: All the luxe houses MrBeast toured in his “$1 vs $100,000,000 House!” Maybe he’d like to buy this one too!

Design 98

Design Construction Banks As-is 98

Fancy Pants Homes

NOVEMBER 9, 2023

Photo credit: IS Luxury The lavish property is located in the beautiful high-class gated community of Spanish Trail, boasting scenic greenery, glistening lagoons, and a private golf court with a dramatic mountain backdrop. Photo credit: IS Luxury The greatest masterpieces take time, and this regal estate is no different. Its vast 15.9-acre

Principal 98

Principal Construction Residential Investor 98

Easy Agent Pro

APRIL 18, 2022

Don’t forget about adding videos to your social media marketing. Since 2020, 96% of consumers have increased their online video viewing. According to HubSpot, 54% of your audience prefers video content. By not posting videos, you’re not connecting with 54% of your prospects. Need help breaking into video marketing?

Marketing 124

Marketing Agents Sales As-is 124

Fancy Pants Homes

AUGUST 24, 2023

To promote his new, industrial-style listing, The Agency realtor Matt Lionetti created a fun, video game-inspired reel conjuring his inner Tony Hawk for a series of stunts that use the Toronto condo as background. “, with another giving a nod to how well the video was made: “Dude!

Agents 52

Agents Staging Industrial Land 52

Realtor.com

JANUARY 5, 2023

Photo-Illustration by Realtor.com; Photos: Getty Images (4) You already post photos of food, the family pet, and vacation shots on Instagram. Whether you already use Instagram or are new to it, follow popular real estate accounts to see how they engage an audience through words and photos. Choose photos that pop.

New Construction 81

New Construction Land Construction As-is 81

RIS Media

FEBRUARY 21, 2022

If it’s the middle of the week, there’s good chance a future real estate listing is having a photo shoot. In fact, a recent study from HomeJab found that Wednesdays are the most popular day of the week for real estate photographers to take such photos. Key findings: HomeJab found that 20% of all listing photos are shot on Wednesday.

Agents 89

Agents As-is Industrial 89

Broke Agent Media

MARCH 23, 2023

Make sure you have these three keywords in either your profile: your name, your city, and your industry Hop on video in your Stories and ask your audience what they want to learn more about this week. Make the video in good lighting using minimal filters, and make sure it’s short, snappy, and engaging.

Agents 97

Agents Branding Land Industrial 97

Broke Agent Media

MAY 8, 2023

He said, and I quote, “I think we were over-focused on video in 2022 and pushed ranking too far—and basically showed too many videos and not enough photos.” To summarize, still image photos are back! It does not mean you should stop making videos. The same goes for your photos and slideshows.

Agents 52

Agents As-is Marketing 52

Realty Biz

APRIL 17, 2023

Create videos Creating videos is a great way to engage potential customers and drive traffic to your website. Make sure your videos are high-quality and well-produced to make a good impression on your viewers. This is particularly important for properties with unique features or layouts that are difficult to capture in photos.

Marketing 97

Marketing Agents Sales As-is 97

Realty Biz

OCTOBER 21, 2022

When it comes to real estate, Instagram is one of the best platforms to post photos and videos. However, with the introduction of Instagram Reels—an in-app feature similar to the TikTok video-sharing platform—you probably have seen real estate agents who successfully used this tool to grow their brands. What are Instagram Reels?

Agents 94

Agents Staging Branding Renovation 94

The Residential Specialist

FEBRUARY 27, 2024

Replace outdated images with high-quality, vibrant photos of homes in bloom. Implement video tours and virtual reality Leverage the power of technology to enhance your property listings. Spring is an excellent time to incorporate video tours and virtual reality experiences. Photo: GettyImages/Marta Sher

Residential 52

Residential Technology Design Agents 52

Realty Biz

MAY 8, 2023

Your website can include a portfolio showcasing your properties and high-quality photos and videos. Virtual tours allow for a more convenient and safe viewing experience and provide a high level of detail and flexibility that traditional photos and videos can't match.

Marketing 85

Marketing Branding Title Industrial 85

Easy Agent Pro

JANUARY 17, 2024

Optimize your profiles with professional photos, a concise bio, and contact information. Embracing Video Marketing Video content has become increasingly popular on social media. Video content adds a personal touch, allowing potential clients to connect with you on a more human level.

Branding 62

Branding Marketing Development Design 62

The Residential Specialist

OCTOBER 19, 2023

Skills for marketing your business Videos With platforms like YouTube becoming popular among homebuyers for property walkthroughs and virtual tours, it’s becoming increasingly important for agents to know how to create and edit high-quality videos. Photo: iStock.com/andresr

Technology 52

Technology Development Design Agents 52

The Residential Specialist

OCTOBER 19, 2023

Skills for marketing your business Videos With platforms like YouTube becoming popular among homebuyers for property walkthroughs and virtual tours, it’s becoming increasingly important for agents to know how to create and edit high-quality videos. Photo: iStock.com/andresr

Technology 52

Technology Development Design Agents 52

Realty Biz

JUNE 8, 2021

Some tech-savvy real estate agents have already been using drones to create aerial videos and photos that enhance their listings. The NAR’s video “ Window to the Law ” explains more about how the new rules could expand the use of drones by real estate agents. The drone must also be equipped with flashing anti-collision lights.

Marketing 81

Marketing Agents Technology 81

Fancy Pants Homes

DECEMBER 21, 2023

Photo credit: Jeremy Spann courtesy of Carolwood Estates Custom-built for Los Feliz’ prolific developer William Mead in 1914, the multi-structure private compound spans two acres and is anchored by a 20,000-square-foot mansion, offering 9 bedrooms, 9.5 baths, and an endless list of upscale amenities. Additional features of the $15.9

Design 98

Design Renovation Brokerage Principal 98

Realty Biz

JUNE 1, 2021

Video ads allow you to showcase your products or services and hold the browser’s attention in the feed. Videos of 15 seconds or less can keep your audience engaged while viewing your brand. Image or photo ads are an excellent way to kick off your Facebook-paid advertising. Photo by Alexander Shatov on Unsplash.

Branding 92

Branding Title Design As-is 92

Realty Biz

JUNE 1, 2023

Social media video marketing is a powerful tool that real estate agents can use to reach more potential clients, build relationships, and close more deals. In fact, a recent study by HubSpot found that 80% of consumers watch videos online every week, and 50% of them say that they've been influenced by a video to make a purchase.

Marketing 91

Marketing Closing Agents As-is 91

Realty Biz

MARCH 28, 2022

Video Listings. Video listings are a fantastic technique to market your properties. You can post video listings of your properties on a variety of different platforms, including your own website, real estate agent directories, and social media platforms. Include photos and videos of the property.

Marketing 106

Marketing Agents Property Management Design 106

Realtor.com

AUGUST 11, 2020

Feverpitched/Getty Images Video tours have become an indispensable tool for house hunters in the COVID-19 era, although they do have their drawbacks—you won’t notice a bad odor through a video screen, after all. Here are the things agents say you should be sure to check out over video. Photo by Kristin Lam Interiors .

Agents 145

Agents Inspection Closing As-is 145

Real Trends

JANUARY 26, 2023

Los Angeles, California-based home discovery platform rila updated their app to include a video feature. The app will now allow users to upload 30-second videos of homes, which rila says agents can use to highlight the features of a property in a way that engages potential buyers.

Agents 70

Agents Brokerage Branding Residential 70

Realty Biz

APRIL 17, 2023

By encouraging your followers to share photos and videos of their own homes or properties they are interested in, you can create a sense of community around your brand and provide valuable insights into the types of properties that potential clients are interested in.

Agents 92

Agents Branding Industrial As-is 92