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Will AI replace the loan officer?

Housing Wire

The industry fears AI will ultimately replace everyone, from operations to loan officers. As a loan officer , I am not losing any sleep, and here is why you should not, either. Call centers pay their loan officer vastly lower amounts than a broker or retail lender makes. tale as old as time.

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Uplist partners with Polly, offering insights to loan officers

Housing Wire

This move grants loan officers access to real-time insights that are designed to improve borrower assistance and engagement. Loan officers on the Uplist platform can now leverage Pollys product and pricing engine (PPE) to more easily pursue refinance opportunities.

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Loan officers are seeing an uptick in FHA, VA demand

Housing Wire

The move in government refinances was driven by a 75% increase in VA loans, which have been prone to large changes in recent months. On-the-ground observations Loan officers say they’re seeing an increase in government loan demand. “But you still have a buyer’s market.

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Loan officers, focus on quality not quantity

Housing Wire

What’s the deal with all the discussion across the lending community about the fluctuation of the loan officer population recently? There have been social media posts and editorials debating the current total number of loan officers, whether the population has decreased, and if so, by how much.

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How realtors can leverage micro-market shifts to drive urgency and capitalize on opportunities in a challenging market

Housing Wire

Sean Shallis, a “Recovering Realtor” and top-producing loan officer , is offering strategies to help realtors break through this stagnation by leveraging micro-market shifts to create urgency and inspire action. The ones who act now will benefit from today’s prices before the market ripens and explodes with new demand.”

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Homebuyers are taking more risks in an obstacle-filled market

Housing Wire

housing market remains challenging for prospective buyers as concerns over mortgage rates , home prices and affordability persist in 2025. I believe the concerns for the market at this point are dramatically related to geographics. The affordability crisis extends beyond mortgage payments.

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Book authors want loan officers to have an edge in a highly competitive market

Housing Wire

In a fiercely competitive market , mortgage originators need to rethink everything to gain market share and become savvy. Adopting an educator-first mindset, coupled with a willingness to reach, assist, engage and nurture early-journey first-time homebuyers, are the defining attributes of a next-gen loan officer.