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Are you equipped for the next generation of homebuyers and investors?

Housing Wire

The simple answer: It’s time to get good at non-QM lending. Myth-busting non-QM While industry perceptions have shifted from skepticism and caution to acceptance and adoption of non-QM lending, it’s safe to say there are a few holdouts. I like to say we lend a million people that deserve it.

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Rocket Companies announces deal to acquire Redfin for $1.75 billion

Housing Wire

The deal, which has been approved by the boards of directors of both Rocket Companies and Redfin, is expected to close in the second or third quarter of 2025. Today, Rocket Companies announced it has entered into an agreement to purchase digital real estate brokerage Redfin in an all-stock transaction valued at $1.75 billion in equity.

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Floify now competes directly with Equifax’s The Work Number

Housing Wire

Lenders can embed Floify Verify directly into the loan application process to speed up loan approval. Lenders can also configure Floify Verify to be initiated by the loan teams later in the process, such as after a financial pre-screening, allowing them to better control the borrower’s experience and costs.

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Better Mortgage’s AI revolution: How Better is empowering loan officers, not replacing them

Housing Wire

Her advanced conversational AI —developed and trained in-house — allows her to decode the nuanced language of mortgage lending and deliver responses tailored to real borrower scenarios in real time.

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Are you prepared to respond as borrower demand shifts?

Housing Wire

While retaining existing customers should remain a key priority, as interest rates fluctuate, lenders should be prepared to support an increase in new business for refinances, purchases and home equity lending. To earn the borrower’s loyalty and trust, the digital application experience must be as intuitive and efficient as possible.

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Truv and Tidalwave announce point-of-sale integration

Housing Wire

. “By providing instant access to real-time income, employment, and asset data at the initial point of application, we’re helping lenders make faster, more confident pre-approval decisions while dramatically improving the borrower experience.”

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Does Mortgage Pre-Approval Affect Your Credit Score? Here’s What to Expect

Redfin

Key Takeaways: Mortgage pre-approval involves a hard credit inquiry, which may lower your score slightly. Multiple pre-approvals within a 14-45 day window count as one inquiry for scoring purposes. When you’re preparing to buy a home, one of the first steps you’ll likely take is getting pre-approved for a mortgage.