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DataDigest: iBuyers slide farther from hyped market disruption

Housing Wire

Offerpad is an instant buyer, or iBuyer, a company that gives sellers cash offers for their homes and attempts to resell the homes for a profit, sometimes after making renovations. The Opendoor presentation projected sales of more than 37,500 homes in 2023. “The largest, undisrupted market in the U.S.,” billion last year.

Marketing 408
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Offerpad proposes iBuyer-agent marriage

Housing Wire

The success of iBuyers is the failure of real estate agents. But the iBuyer-agent relationship is shifting, as iBuying company Offerpad – the only iBuyer of the above group to ever turn a profit – is now quietly employing roughly 200 real estate agents, which the company calls “Solutions Experts.”.

Agents 386
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Amid heavy financial losses, iBuyers bought 70,000 homes in 2021

Housing Wire

So-called iBuyers purchased a total of 70,402 homes in 2021, more than doubling the number purchased in 2019, according to a report from Zillow released on Tuesday. Beyond just a record number of purchases by the iBuying companies, the number of completed home sales (44,933) also exceed the previous high from 2019 (28,265).

Sales 364
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Zillow: Over half of our iBuying inventory is on the move

Housing Wire

As to Zillow’s return on these sales, the spokesperson referred back to a statement last month that the company expects a 5-7% loss on resales compared to the purchase price. Zillow said Thursday that more than 50% of its remaining iBuying inventory “has sold, is under contract to sell or has reached agreement on disposition terms.”.

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Better expands real estate, explores iBuying

Housing Wire

Wallace, a former regional sales manager for iBuyer Opendoor , said that Better would provide more details on the instant homebuying program in the coming weeks. Meanwhile, Better has expanded Better Real Estate into Alabama and Michigan, the 15 th and 16 th state the company’s real estate arm has entered. Become a member today.

Brokerage 380
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How Zillow’s model crushed its iBuying business

Housing Wire

One thing that happened last year is that existing home sales never got back to 5,710,000 – 5,840,000. This was the level I had been talking about last year that should be the target due to how February 2020 sales were going. Exclusive access to the HW+ Slack community and virtual events. Become a member today. Already a member?

Sales 479
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How many homes did iBuyers purchase in Q2?

Housing Wire

The second quarter was a tough one on iBuyers, as only 0.1% of the homes sold across 418 metros — only 880 homes total — were purchased by top iBuyers Redfin , Zillow , Opendoor and Offerpad , according to a report by Redfin. Phoenix had the most significant slump in the iBuyer market share in Q2. iBuyers there acquired 0.8%

MLS 409