Wed.Jul 26, 2023

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Social Skills: Cracking the QR Code for Real Estate Marketing

RIS Media

For real estate professionals everywhere, staying ahead in a highly competitive industry is vital for success, especially in a dynamic market. When it comes to marketing, there are many tools and strategies that help keep your business at the forefront of buyer’s and seller’s minds. From traditional print marketing, like flyers and bench ads, to… The post Social Skills: Cracking the QR Code for Real Estate Marketing appeared first on RISMedia.

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UWM expands DSCR offerings to real estate investors

Housing Wire

United Wholesale Mortgage (UWM), the country’s largest wholesale lender, expanded its debt service coverage ratio (DSCR) loan options to four after launching its first product in March. Dubbed “Investors Flex,” the non-QM product for real estate investors, offered purchase and refinance loans up to $2 million that could be used to finance up to 20 properties by using each property’s monthly rental income to qualify.

Investor 370
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Tips for Making Your Best Offer on a Home

Keeping Current Matters

While the wild ride that was the ‘unicorn’ years of housing is behind us, today’s market is still competitive in many areas because the supply of homes for sale is still low.

Sales 224
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Fed hikes rates amid general wave of optimism

Housing Wire

The Federal Reserve (Fed) raised the federal funds rate 25 basis points to the 5.25 to 5.5% range on Wednesday, its highest level in 22 years. While the markets have already “priced in” this rate hike, which was widely expected, most investors are already wondering what it would take for the central bank to lift rates again later this year. For the housing market, that likely means a few more months with mortgage rates above 6%.

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3 Real Estate Office Hacks to Help Kickstart the Busy Season

Ready to better your Back Office? Dive into the secrets to a powerhouse back office with Brokermint expert, Jessica Souza. In this free download, she shares her 3 transformative hacks designed to clean house, get everyone on the same page, and set yourself up for success. From optimizing agent profiles to ensuring flawless transactions and boosting agent retention, these strategies are your ticket to a seamless operation.

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Compensation lawsuits could 'explode' MLS status quo

Real Estate News

Realtracs CEO Stuart White believes the MLS landscape could look very different in a post-"cooperation and compensation" future.

MLS 246
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DataDigest: What happens when insurance carriers abandon America’s biggest housing markets

Housing Wire

When clients find their dream house and are ready to make an offer, Todd Armstrong’s next call isn’t necessarily to the seller’s agent or the buyer’s loan officer. “We immediately reach out to an insurance agent to see the insurability of the house because it is becoming more and more of a problem,” Armstrong, a Compass agent in San Diego, told HousingWire’s Brooklee Han in a feature we published Tuesday.

Marketing 370

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HUD creates research grant to analyze office-to-residential conversions

Housing Wire

The U.S. Department of Housing and Urban Development (HUD) this week announced a new notice of funding opportunity (NOFO) to examine the intricacies of converting office space into residential living units. “The NOFO provides up to $860,000 to compile case studies of conversion projects that have taken place since the start of the pandemic,” HUD said in its announcement of the NOFO.

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New home sales dipped in June but are well above levels from a year ago

Real Estate News

Prices also fell slightly, nearly closing the gap between new and existing home prices.

Sales 242
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New home sales dip 2.5% in June, but continue to be an outsized share of the housing market

Housing Wire

Despite yet another increase in homebuilder sentiment , the sales pace of new homes declined month over month in June, according to data published on Wednesday by the U.S. Census Bureau and the Department of Housing and Urban Development ( HUD ). In June, the sales pace of new homes fell 2.5% compared to May , dropping to a seasonally adjusted annual rate of 697,000.

Sales 370
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After pausing in June, the Fed hikes rates again

Real Estate News

The benchmark rate is now in the 5.25-5.5% range, the highest level in 22 years.

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Need Curated Pre-foreclosure Lists to Generate New Real Estate Leads? Trellis Has the Data!

Trellis is a state trial court research and analytics platform that provides Real Estate Professionals (Buyers, Foreclosure, Loan Modification, etc.) with LEADS on Pre-Foreclosures, Lis Pendes, Distressed Assets and more — to help uncover **new** opportunities and grow their business. The process is quick and easy — and all in real time. Trellis will supply you with a link to the relevant dockets, a Leads sheet and access to its UI where applicable.

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CoStar rides record site traffic to $101 million profit in Q2

Housing Wire

Despite fewer real estate transactions occurring year over year, listing giant CoStar still managed to grow during the second quarter of 2023. And more importantly, it leapfrogged Realtor.com to become the second most visited residential listing site. CoStar, best known for its commercial listing platform, recorded a 13% overall annual increase in revenue to $606 million, and a 20% yearly jump in net income to $100.52 million.

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First there was the tiny home. Now get ready for the tiny gym

Inman

A company that offers "the most private workout you’ll ever get" in shipping containers outfit into tiny gyms is looking to franchise across the U.S., according to The Gym Pod.

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G-Rate joins the list of lenders offering 1% down payment assistance programs

Housing Wire

Add Guaranteed Rate to the list of lenders offering down payment assistance programs to target first-time homebuyers facing historic affordability challenges. The Chicago-headquartered lender released OneDown — a mortgage loan that allows customers to buy a home with a minimum down payment of 1% of the purchase price. G-Rate will provide 2% of the required 3% minimum down payment for a conventional loan or up to $2,000 — whichever is lower, the firm said on Wednesday.

Loans 370
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Mr. Cooper’s share price soars with $1T servicing portfolio in sight

Inman

Thanks to its Home Point Capital acquisition and other pending transactions, the loan servicing giant delivered upbeat Q2 results Wednesday and expects to hit a $1 trillion target by year's end.

Loans 148
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Mr. Cooper boosts Q2 profits to $142M as servicing business grows

Housing Wire

In acquisition mode, Mr. Cooper Group continued to improve its profitability, beating analysts’ expectations in the second quarter of 2023. The company’s servicing and origination platforms performed better than in the previous quarter. Mr. Cooper delivered $142 million in net income from April to June, compared to $37 million in the first quarter , the company reported Wednesday.

Loans 370
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New-home sales wilt in June but remain elevated amid low inventory

Inman

New-home sales drooped 2.5 percent from May to a seasonally adjusted rate of 697,000 — 23.8 percent higher than June 2022, according to data released Wednesday by the U.S. Census Bureau.

Sales 148
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Mortgage applications fell 1.8% ahead of FOMC meeting 

Housing Wire

As mortgage rates remained stubbornly high last week, hovering around 6.87%, mortgage applications fell from a week prior. For the week that ended July 21, mortgage applications fell 1.8% from the prior week , according to data from the Mortgage Bankers Association. “Mortgage rates were essentially flat last week but remained high, with the 30-year fixed staying at 6.87% and contributing to a pullback in mortgage applications,” said Joel Kan, MBA’s vice president and deputy chief economist.

Mortgages 357
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Will the second quarter of 2023 match real estate’s Q1 meltdown?

Inman

Major real estate companies began reporting Q2 earnings this week against a backdrop of high rates, low inventory and a sluggish economy. Analysts shared what they're watching with Intel.

Equity 148
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Precision Marketing from CoreLogic gives lenders and servicers deep insights into their customer’s intent

Housing Wire

It’s a difficult lending market right now — one in which lenders and servicers can’t afford to lose customers. And in a market where margins are razor-thin, acquiring new leads may not be in your operating budget. Precision Marketing from CoreLogic is a revolutionary way to approach lead generation. Rather than relying on trigger notifications, Precision Marketing combines in-depth customer intelligence with CoreLogic’s robust property dataset to identify when your customers first show purchase

Marketing 282
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‘Alarming’: NAR slams DOJ effort to resume commission investigation

Inman

In a new brief, NAR claims the DOJ's argument for resuming its probe would "destabilize the law." The agency has sought to overturn an earlier ruling that quashed a request for more information.

MLS 148
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Fed Provides Little Clarity After Raising Rates to 22-Year High

RIS Media

An unsurprising 25-basis-point rate hike announced by the Federal Reserve today–something that real estate economists urged against–is placing the housing market in an advanced state of limbo, with mixed data signals leaving both policymakers and pundits divided on the probable path of the economy. After a “pause” on rate increases in June–the first time the… The post Fed Provides Little Clarity After Raising Rates to 22-Year High appeared first on RISMedia.

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10 ways to help real estate clients overcome commitment issues

Inman

Whether they're not quite ready to put in an offer or they get a case of cold feet, dealing with commitment issues from clients can leave you feeling frustrated. Coach Darryl Davis offers mindset shifts and strategies to help nurture client relationships.

Agents 148
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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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How Much Does a Septic Inspection Cost?

Maximum Exposure Real Estate

What to Know About Septic Systems Inspection Costs Are you wondering how much a septic inspection costs? Septic inspections play a crucial role in ensuring the functionality and integrity of septic systems. These inspections vary in type, whether routine, for buying or selling a house, maintenance-related or to address system issues. The cost of a […] The post How Much Does a Septic Inspection Cost?

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How ‘computer vision’ is disrupting real estate, 1 listing photo at a time

Inman

As ChatGPT reimagines how agents write, computer vision extracts data from millions of images to tell deeper stories about home, Restb.ai Chief Product Officer Nathan Brannen tells Intel.

Agents 148
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Home-Sale Profits Rebound in Q2 2023

RIS Media

Typical profit margins on home sales grew from 43.9% to 47.7% in Q2 2023, as the median nationwide home price rose 10% to $350,000, according to a new report from ATTOM. This was the first gain seen in a year. ATTOM’s U.S. Home Sales Report for Q2 2023 found that gross profits also shot up… The post Home-Sale Profits Rebound in Q2 2023 appeared first on RISMedia.

Sales 98
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Demand for mortgages wanes as rates plateau near 2023 highs

Inman

A decrease in applications for FHA loans popular with first-time homebuyers helped push the average purchase loan application to $432,700, according to the latest MBA lender survey.

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5 Data Proven Ways Agents Can Do 18% More Business

Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.

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Revenues Down Sharply but Q2 Profit Heartens Anywhere Real Estate

RIS Media

There was no getting around the fact that Anywhere Real Estate president and CEO Ryan Schneider, in a July 25 earnings call, could not sugar-coat a $1.7 billion revenue drop, but at least there was a modicum of good news, as for the first time since Q3 2022 there was a profit, $19 million, to… The post Revenues Down Sharply but Q2 Profit Heartens Anywhere Real Estate appeared first on RISMedia.

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Stop paying 35-40% to the portals for leads

Inman

Instead of throwing away money on paid leads month after month, author and trainer Bernice Ross teaches you how to generate both buyer and listing leads at little or no cost.

Brokerage 148
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Best Vacation Rankings

RIS Media

Wondering where to go on your next vacation? Perhaps a foreign city to experience a new culture and cuisine? Or maybe a tropical beach for total relaxation is more your speed. If you’re unsure about where to head next, it might be time to let the experts offer some inspiration. U.S. News & World Report’s… The post Best Vacation Rankings appeared first on RISMedia.

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After pausing in June, Fed hikes rates to highest level since 2001

Inman

Federal Reserve policymakers keep their options open for another rate hike in September, but futures markets investors and some economists think the Fed is probably done hiking rates.

Investor 147
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Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.