Tue.May 23, 2023

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The Money is in the Follow Up: 4 Basics to Convert More Leads

Broke Agent Media

In any sales business, all the money is in the lead follow up. And what we’ve seen happen—coming off that white-hot 2020 to first half of 2022 market—is that agent skill sets have gotten weak. We’ve talked about this before. And really, where it’s weak is in the lead follow up. So many agents call a lead once and then discard it. They mention some sort of agent interaction, and they don’t follow up with that person again.

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Is the spring housing market about to rebound?

Housing Wire

In my last market outlook for HousingWire, published in January , I offered two predictions for the early 2023 retail housing market based on forward-looking Auction.com bidding behavior from the fourth quarter of 2022: A home price correction nationwide and in the majority of major markets Home sales volume bottoming out While both predictions have played out in large part (more on that below), bidder behavior on Auction.com in the first quarter turned a sharp corner, indicating a robust reboun

Marketing 430
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Newly built homes a hot commodity for spring buyers

Real Estate News

As existing home listings have fallen, the inventory of new homes has increased — and prices have dropped — making them an attractive option.

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Loan-repurchase risk threatens future M&A deals

Housing Wire

The growing wave of loan-repurchase requests from Fannie Mae and Freddie Mac has yet another major wrinkle, industry sources reveal, and this new problem, if accurate as alleged, threatens to disrupt future merger and acquisition (M&A) activity in the mortgage-finance industry. This new development is being propelled by an alleged Fannie Mae “request” that, according to industry sources, was made recently of several lenders active as buyers in M&A deals.

Loans 384
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3 Real Estate Office Hacks to Help Kickstart the Busy Season

Ready to better your Back Office? Dive into the secrets to a powerhouse back office with Brokermint expert, Jessica Souza. In this free download, she shares her 3 transformative hacks designed to clean house, get everyone on the same page, and set yourself up for success. From optimizing agent profiles to ensuring flawless transactions and boosting agent retention, these strategies are your ticket to a seamless operation.

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Small investors continue to scoop up homes

Real Estate News

Seeking steady rent growth and affordable price points, investors were drawn to cities in the Midwest and Southeast.

Investor 278
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Blend launches soft credit pull function for lenders

Housing Wire

Mortgage tech company Blend has launched a soft credit inquiry function for lenders at a time when the industry is facing higher credit report fees. Credit bureaus and Fair Isaac Corp. (FICO) upped the cost of pulling a hard credit file starting in 2023. In some cases, the costs have increased by four to five times what they were previously. “With Blend’s soft credit functionality, lenders can expect to save about $50 per file for borrowers at this high-attrition stage of the process,” the comp

Finance 381

More Trending

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How data and technology can combat appraisal bias

Housing Wire

In the past few years, appraisal bias has come to the forefront of conversations about appraisals and how they can be improved. According to many reports, it’s been an issue for a long time, but has only recently come into the spotlight with a high profile case in 2022 and increased discussions around fair and equal housing. “You can’t ignore it. It’s a problem, it’s real, it’s documentable,” said Shannon Johnson, Touchless Lending product manager at Tavant.

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AI on the go: The new ChatGPT iOS app is finally here

Inman

According to social media expert Katie Lance, OpenAI has unveiled its official iOS application for ChatGPT, the company's AI chatbot, allowing you to create content while you're out and about.

Marketing 146
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WFG acquires West Coast retail title operations from Doma

Housing Wire

Williston Financial Group (WFG) and Doma Holdings, Inc. announced on Tuesday the completion of an agreement for WFG to acquire certain branches of Doma’s West Coast local retail title operations. The deal includes multiple retail title locations and operations centers in the Northern and Central California regions. The acquisition aligns with Doma’s mission-driven strategy and its focus on core underwriting and technology business, according to the company. “Our West Coast oper

Title 366
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Majority of buyers lean on agents, not banks, for financing info: Poll

Inman

A new survey conducted by Zillow suggests there are opportunities for real estate agents and companies that provide information and make lending more user friendly.

Finance 147
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Need Curated Pre-foreclosure Lists to Generate New Real Estate Leads? Trellis Has the Data!

Trellis is a state trial court research and analytics platform that provides Real Estate Professionals (Buyers, Foreclosure, Loan Modification, etc.) with LEADS on Pre-Foreclosures, Lis Pendes, Distressed Assets and more — to help uncover **new** opportunities and grow their business. The process is quick and easy — and all in real time. Trellis will supply you with a link to the relevant dockets, a Leads sheet and access to its UI where applicable.

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How top mortgage broker Mark Cohen stays on top of the SoCal market

Housing Wire

The lack of housing inventory – a major pain point for real estate agents and loan officers – is an issue that Mark Cohen, principal owner of Cohen Financial Group , also sees in the upper end of the Southern California market. The $1 million to $4 million homes market is very competitive, and qualified borrowers are having a hard time finding homes.

Mortgages 361
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JPMorgan CEO: Real estate is going to be a big problem for some banks

Inman

Not every bank is at risk, JPMorgan CEO Jamie Dimon said Monday during an investor conference. But for lenders with more exposure to commercial properties, the months ahead could be tough.

Banks 134
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Civil rights lawsuit over NYC housing lottery can go to trial, judge rules

Housing Wire

A federal judge in the Southern District Court of New York is allowing a lawsuit over an affordable housing policy, known as “community preference,” to progress to trial, according to a report by the New York Times. The lawsuit , first brought in 2015, takes issue with a policy that has been in place within New York City since 1988 and reserves 50% of the units in most subsidized affordable housing developments for residents of the local community district.

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Massive metro-to-metro home price gaps reach 13-year highs

Inman

Agents often say "real estate is local" when speaking to clients, potential leads, and family and friends in need of some sound buying and selling advice. While that phrase has become somewhat cliché, Redfin's latest data report published on Tuesday proves consumers should take it to heart as metro-to-metro home-price variations reached Great Recession-era highs.

Agents 132
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Secure Digital Assets that Are Easy to Share and Access

GeekEstate

[Note from editor: The “Mastermind Showcase” highlights companies and news from members of the GEM. Today’s showcase: Prisidio] A cloud-based vault to securely store, organize, and share all life’s essential documents and information, Prisidio provides cybersecurity and data protection solutions that protect users’ sensitive data and digital assets.

Finance 127
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Realtor.com’s AI integration is a case of ‘garbage in, garbage out’

Inman

Digital marketing specialist Joshua Jarvis offers his feedback on Realtor.com's new AI tool. While he applauds the attempt, he says it's a swing and a miss.

Marketing 140
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Multifamily Built-for-Rent Share Remains Elevated

Eye on Housing

According to NAHB analysis of quarterly Census data, the count of multifamily, for-rent housing starts remained elevated during the first quarter of 2023. For the first quarter, 127,000 multifamily residences started construction. Of this total, 123,000 were built-for-rental use. The market share of rental units of multifamily construction starts stood at an elevated 96% for the first quarter as the.

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Lake Homes Realty launches Beach Homes Realty

Inman

The new company's website will help homebuyers and sellers find beachfront, beach-view and beach-access homes easier with more than 68,000 coastal properties across 14 states from Texas to New Hampshire, according to the company.

Brokerage 126
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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New Analysis Predicts ‘Slow-Burn’ Recession Through 2025

RIS Media

The prospect of a crashing economy is scary. But possibly just as scary—though maybe less dramatic—is the threat of a persistent, dragging crisis, which would result in a much longer period of depressed economic activity, stunting medium-term growth and stability across sectors. Against the backdrop of the Federal Reserve’s dogged attempt to tame inflation through… The post New Analysis Predicts ‘Slow-Burn’ Recession Through 2025 appeared first on RISMedia.

As-is 109
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Minimize vacancies and maximize revenue: 5 tips to boost your rental

Inman

Manual tasks can take up a landlord's time. But automating jobs and handling maintenance well can help keep renters in place and maximize a property's revenue stream, experts told Inman.

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As Commission Lawsuits Heat Up, Set the Record Straight With Deeper Client Conversations

RIS Media

Tough conversations are never fun, but they come with the territory when you are an agent. Among the list of topics that real estate professionals may encounter in their work, a more controversial one may be unavoidable in the coming months. As the legal battles involving the National Association of REALTORS® (NAR) persist, the ripples… The post As Commission Lawsuits Heat Up, Set the Record Straight With Deeper Client Conversations appeared first on RISMedia.

Agents 107
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Beyond the transaction: The art of building a thriving community

Inman

In this Inman Access class, discover strategies to transform your sphere of influence into a thriving network that fuels your business and establishes you as a trusted community leader.

Agents 120
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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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New Home Sales Continue 7-Month Rise

RIS Media

New home sales increased for the seventh straight month in April due to low inventory pushing an increase of demand into the new construction market. According to the latest data from the U.S. Department of Housing and Urban Development and the U.S. Census Bureau, new home sales rose to a rate of 683,000, 4.1% above… The post New Home Sales Continue 7-Month Rise appeared first on RISMedia.

Sales 102
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April buyers flock to new homes, hitting 13-month high

Inman

New data from the U.S. Census Bureau shows a jump in new-home sales as existing-home inventory continues to be in short supply.

Sales 143
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Demand Rises for Shariah-Compliant Real Estate Investment Opportunities

Propmodo

The world hit a notable milestone last month in April, as the global population of Muslims surpassed 2 billion. In the United States, Pew research predicted years ago that Muslims would become the second-largest religious group in the country by 2040. As the Muslim population goes on the rise around the world, so too does Islamic investment activity, but Muslims are restricted from certain types of investment that don’t comply with their doctrine of Shariah law.

Finance 102
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Rent peaked where it matters most. Here’s what happens next

Inman

Federal inflation data showed rent inflation dropped in April, about a year after rent growth rapidly slowed. Three economists explain why it took so long for that to happen and what that means for the future of the rental market.

Marketing 105
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5 Data Proven Ways Agents Can Do 18% More Business

Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.

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$11,000/Month with One VERY Unique Rental Property

Bigger Pockets

A glamping site might sound like a fun real estate investment idea, but how feasible is it? Does it offer enough cash flow potential as a short-term rental property?

As-is 105
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WFG swoops in to acquire nearly two dozen Doma title locations

Inman

The struggling digital title and closing provider is set to receive up to $24.

Title 147
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Inside an Elegant L.A. Enclave

Sotheby's International Real Estate

The words “palatial,” “regal,” and “expansive” immediately spring to mind from the very first glimpse of this extraordinary compound northeast of downtown Los Angeles in the gated enclave of Bradbury Estates. Even from the air, its footprint—some 14,600 square feet on 2.13 acres—is eye-catching, standing out among a collection of other impressive properties.

Brokerage 101
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Fannie Mae’s latest outlook is grim. 6 ways agents can beat the odds

Inman

There's always a way that agents can position themselves for changing marketing conditions, and brokers can facilitate that process, according to broker owners Bridget Gilbert and Laura Garner.

Agents 102
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Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.