Housing Wire

FEBRUARY 14, 2024

If you’re going to take the time to brand yourself, take steps to protect that brand. While you might not need it in the short term, it can pay dividends down the road. I am a big believer in developing a brand for your real estate business from Day One. I’m talking about more than naming yourself John Doe Realty and ripping a logo off of Canva. To me, branding a company is a chance to define yourself for the market and build a recognizable and memorable identity.

Branding 431

Branding Agents Brokerage Development 431

Real Estate News

FEBRUARY 14, 2024

CEO Rich Barton was bullish despite the challenging housing market, predicting double-digit revenue growth this year during a Feb. 13 earnings call.

Marketing 269

Marketing 269

Housing Wire

FEBRUARY 14, 2024

Guild Mortgage ’s acquisition of Academy Mortgage Corp. is expected to expand the retail lender’s presence in Western states and also bring in expertise with builder products, Guild CEO Terry Schmidt said in an exclusive interview with HousingWire. With the acquisition of Academy, Guild will be onboarding nearly 200 branches and 1,000 new employees, about 600 of which are loan officers.

Mortgages 419

Mortgages Loan Officer Loans Closing 419

Real Estate News

FEBRUARY 14, 2024

Supply hasn’t kept pace with population growth, driving up prices for starter homes — and pushing first-time buyers out of the market.

Marketing 258

Marketing 258

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Ready to better your Back Office? Dive into the secrets to a powerhouse back office with Brokermint expert, Jessica Souza. In this free download, she shares her 3 transformative hacks designed to clean house, get everyone on the same page, and set yourself up for success. From optimizing agent profiles to ensuring flawless transactions and boosting agent retention, these strategies are your ticket to a seamless operation.

Agents

Housing Wire

FEBRUARY 14, 2024

Kayla Lee of SERHANT. successfully closed on the sale of this luxury, 4,700-square-foot property on Park Avenue on the Upper East SIde of Manhattan for $13 million. Working in real estate sales for a few years, and now you want to challenge yourself and raise the stakes? You might be ready to take on the luxury real estate market! I’ll show you what it takes to succeed as a luxury real estate agent in any market.

Agents 413

Agents Branding Design Development 413

Keeping Current Matters

FEBRUARY 14, 2024

Chances are at some point in your life you’ve heard the phrase, home is where the heart is.

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Inman

FEBRUARY 14, 2024

Three mansions worth $12 million to $16 million in California are at risk of falling into the ocean after a post-storm landslide eroded cliffs in Dana Point. The story has sparked conversations about climate change and rising home insurance costs in the state.

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Housing Wire

FEBRUARY 14, 2024

Jeremy Foster, founder and chairman of Calque Buying a home today can be stressful and fraught with complicated issues, such as contingencies requiring the buyer to sell their current home before qualifying for the home they want to buy. Buy before you sell (BBYS) products may be the answer. Jeremy Foster, founder and chairman of Calque offers an explanation of this process and how it differs from the traditional homebuying process.

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Backup offer Loan Officer Home sale contingency Branding 404

Inman

FEBRUARY 14, 2024

Lenders won't be required to use the more inclusive FICO Score 10T and VantageScore 4.0 scoring models before next year, but several are already using them to expand the pool of borrowers.

Banks 179

Banks Lending Loans Finance 179

Housing Wire

FEBRUARY 14, 2024

Mortgage demand was weaker last week as interest rates moved higher across the board. Mortgage applications decreased by 2.3% on a seasonally adjusted basis during the week ending Feb. 9, according to the Mortgage Bankers Association ’s (MBA) weekly mortgage applications survey. “Purchase applications remained subdued as elevated rates continue to add to affordability challenges along with still-low existing housing inventory,” Joel Kan, MBA’s vice president and deputy chief economist, said in a

Mortgages 399

Mortgages Fixed-rate mortgage Loans Residential 399

Advertiser: Trellis

Trellis is a state trial court research and analytics platform that provides Real Estate Professionals (Buyers, Foreclosure, Loan Modification, etc.) with LEADS on Pre-Foreclosures, Lis Pendes, Distressed Assets and more — to help uncover **new** opportunities and grow their business. The process is quick and easy — and all in real time. Trellis will supply you with a link to the relevant dockets, a Leads sheet and access to its UI where applicable.

Loans

Inman

FEBRUARY 14, 2024

Beverly Hills Estates, led by Branden and Rayni Williams, is fighting for buyer agent Michelle Graci's right to an agreed-upon 50 percent of the deal's broker commission after seller Ronen Nahum alleged misconduct.

Brokerage 176

Brokerage Agents 176

Housing Wire

FEBRUARY 14, 2024

CoreLogic is expanding its strategic alliance with Google Cloud , the company announced on Wednesday. The data provider will leverage the artificial intelligence capabilities of Google Cloud’s enterprise AI platform, Vertex AI. The new phase of the collaboration will help CoreLogic make the most of its property datasets by leveraging new machine learning models.

As-is 397

As-is Technology 397

Inman

FEBRUARY 14, 2024

Atlas Data Privacy Corp. alleges the companies disclosed home addresses and unpublished home phone numbers for judges, police officers, prosecutors and their families.

Brokerage 178

Brokerage Technology 178

Housing Wire

FEBRUARY 14, 2024

Are you interested in pursuing or advancing a real estate career? If you’re new to real estate, you must complete a state-approved course and pass your state’s licensing exam. The number of required class hours varies according to state law. Aceable Agent is an online real estate school that offers self-paced real estate courses designed for mobile app and web.

Agents 389

Agents Pre-approval Design Industrial 389

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Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

Sales

Inman

FEBRUARY 14, 2024

Cultivating efforts that improve Black homeownership rates, broker-owner Jemila Winsey writes, requires Black real estate professionals to take on leadership positions.

Equity 169

Equity Brokerage Agents 169

Housing Wire

FEBRUARY 14, 2024

Pueblo County, Colorado, which encompasses an estimated population of about 170,000 people in and around the city of Pueblo, is sounding the alarm over potential fraud by creating a new alert system designed specifically to protect property owners. The announcement was made by the Pueblo County Clerk and Recorder’s Office and reported on by the Pueblo Chieftain newspaper and a local NBC News affiliate.

Mortgages 385

Mortgages Development Design As-is 385

Inman

FEBRUARY 14, 2024

Investors in these lower-income "opportunity zones" receive tax incentives for improvements. And 2 in 5 of these neighborhoods saw a disproportionately large rise in home prices in late 2024.

Investor 163

Investor Development Sales Marketing 163

Housing Wire

FEBRUARY 14, 2024

Analysts in the mortgage industry are projecting that 2024 will be a better year than 2023 across the board. In a HousingWire report , analyst firm Jeffries said that they believe the worst of the current mortgage cycle is behind us, and Moody’s forecasts that the Federal Reserve will decrease rates three or four times this year. According to those analysts, lenders may have sold their mortgage servicing rights (MSRs) throughout 2023 to increase short-term liquidity, putting them at a disadvanta

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Investor Loans Mortgages Principal 359

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

Agents

Inman

FEBRUARY 14, 2024

It's time for brokerages and teams to rethink how they support their agents, consultant Chris Pollinger writes, ensuring they are equipped to succeed in today's competitive landscape.

Agents 162

Agents Brokerage 162

RIS Media

FEBRUARY 14, 2024

As a regional president of Coldwell Banker Realty, Rob Norman leads a region with over 60 offices and approximately 7,000 agents operating from the top of Westchester County, New York, down through the Manhattan metro area, southward into New Jersey and Delaware, and west to Greater Philadelphia and Central Pennsylvania. Regardless of the market, or… The post Paving the Way for a Successful Real Estate Experience appeared first on RISMedia.

Agents 119

Agents Marketing Development Industrial 119

Inman

FEBRUARY 14, 2024

Rogers, a 17-year industry veteran, has left Compass after about five years. In 2012, Rogers co-represented the buyer of one of New York City's priciest-ever co-op purchases, a $50 million Fifth Avenue unit.

Industrial 160

Industrial Brokerage Agents 160

Bigger Pockets

FEBRUARY 14, 2024

This credit card already rewards renters for paying rent, but there's also a down payment and mortgage program on the way, leading investors to think that this could become a huge deal for their businesses.

Investor 116

Investor Mortgages 116

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

Agents

Inman

FEBRUARY 14, 2024

Although 26 percent of low-cost homes were purchased by investors during the last three months of 2023, the share of homes bought by investors fell.

Investor 173

Investor 173

Bigger Pockets

FEBRUARY 14, 2024

A good investment strategy starts with clarifying your goals. For most investors, that means financial freedom, but a big part of getting there comes from passive income. These are the fundamentals for earning it.

Investor 116

Investor Marketing 116

Inman

FEBRUARY 14, 2024

Second-home solution Pacaso studied 10 of the most active counties in the country for co-ownership and found the trend grew by 21 percent in 2023. The pace of co-owned closings correlates with a rise in Housing Price Index (HPI) in those counties.

Closing 145

Closing Marketing 145

RIS Media

FEBRUARY 14, 2024

While her career path and accomplishments are impressive by any measure, perhaps the most important thing to know about National Association of REALTORS® (NAR) interim CEO Nykia Wright—right now, in this moment—is that she is no stranger to handling adversity. Having served as a media CEO during a challenging period of upheaval, Wright is comfortable… The post Nykia Wright Speaks Out appeared first on RISMedia.

As-is 114

As-is MLS Industrial Agents 114

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Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.

Agents

Inman

FEBRUARY 14, 2024

Lender survey shows applications from homebuyers is down 12 percent from a year ago, as mortgage rates continue to rebound from December lows on stubborn inflation data.

Mortgages 147

Mortgages As-is Banks Lending 147

RIS Media

FEBRUARY 14, 2024

This week my travels find me at home in northern California. As I sit in my office this week, reflecting on the past conferences I’ve attended throughout my career and the upcoming Berkshire Hathaway HomeServices Sales Convention in March, I’m struck by the profound impact that conferences have had on my professional journey. These gatherings,… The post Thoughts on Leadership: The Transformative Power of Conferences appeared first on RISMedia.

Sales 114

Sales Development Industrial 114

Inman

FEBRUARY 14, 2024

History has repeatedly shown us that ideal market conditions make April the prime time for selling a home, characterized by above-average prices, strong buyer demand, quick sales, and less competition.

Closing 141

Closing Agents Sales Marketing 141

RIS Media

FEBRUARY 14, 2024

Realty ONE Group, the self-titled ‘UNBrokerage,’ has announced the growth of its franchising across Canada, with four offices opened in the last year and more coming soon. The company’s expansion into Canada began with the expansion into Eastern Canada in 2022, and the momentum carried the brand from coast to coast with a presence in… The post Realty ONE Group Announces Expansion in Canada appeared first on RISMedia.

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Title Branding Industrial 111

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.

Sales