Thu.Aug 25, 2022

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Real Estate Agents: Think Twice Before Signing Up for Automated Social Posting

Lighter Side of Real Estate

Social media is a blessing and a curse for real estate agents. It has made it so much easier (and less costly) to stay in touch with — and market yourself to — your sphere, past clients, and prospects. But it takes time…. Time to figure out what to post. Time to create (or at least find) content to share. Time to actually post the content. Time to interact with people who react to your content.

Agents 87
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Movement Mortgage acquires brokerage Superior Rate

Housing Wire

South Carolina-based Movement Mortgage has acquired the brokerage Superior Rate Mortgage of New England to expand operations in the region, the company announced Wednesday. The terms of the deal were not disclosed. The acquisition is another step to boost its sales amid shrinking loan origination volumes. The company announced new hires in the sales executive team in early August.

Brokerage 497
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Why You May Want To Start Your Home Search Today

Keeping Current Matters

If you’re thinking about buying a home, you likely have a lot of factors on your mind.

Marketing 305
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First American launches digital platform for title agents

Housing Wire

Title insurance underwriter First American has launched a new digital platform for title agents, according to an announcement on Thursday. The company says that the new platform, known as PRISM , combines automation and marketing tools, allowing First American policy-issuing title agents to offer products and services directly to their customers via any computer or mobile device at any time. “Our PRISM platform is another example of First American’s leadership of the digital transformation

Title 435
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The 2025 Real Estate Roadmap to Success

Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

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Rent Price Increased for Fifth Consecutive Quarter

Eye on Housing

Data from the Survey of Market Absorption of Apartments (SOMA), produced by the Census Bureau, suggest continued improvement for the multifamily sector in the first quarter of 2022 due to strong demand and low vacancy rates. However, the decline in the number of apartment and condominium completions in the first quarter of 2022 reflects the ongoing supply chain challenges.

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Blend releases new home equity software solution

Housing Wire

Mortgage tech firm Blend launched a software solution for home equity products amid a mad dash from lenders into the space. Instant Home Equity, an automated end-to-end digital home equity product for lenders, integrates income, identity verification, title, decision and property appraisal to save time and costs, Blend said in a release this week. Lenders using Blend’s home equity product can offer personalized home equity loans and then close in a few days as opposed to multiple weeks it

Equity 418

More Trending

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Will new products stop the bleeding for mortgage lenders? 

Housing Wire

Homepoint is in a tough spot. Like its peers, the wholesale lender’s origination volume has plunged over the past year due to a dearth of refinancings and a sluggish purchase market. But there’s another threat that Homepoint executives must worry about – United Wholesale Mortgage (UWM), the top dog in wholesale, has embarked on a strategy of heavy price cutting, forcing Homepoint and others to limbo to compete for business.

Mortgages 418
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The Ultimate Guide To Real Estate Landing Pages

Easy Agent Pro

Websites are a vital tool for real estate agents. They provide a useful opportunity for marketing, generating organic traffic, and offering a one-stop online destination for your listings, how-to guides, content, and more. The landing page is an important part of your real estate website. Let’s look into the purpose of a landing page and how to make a great one for your website to keep the leads coming in. .

Land 111
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HW Annual to tackle the biggest changes in appraisal

Housing Wire

With recent developments from Fannie Mae and Freddie Mac to pursue a more digital appraisal process that could both speed up the process and remove any unconscious bias from it, it is important for industry professionals across the space to stay at the top of their game. That is why HW Annual Oct. 3-5 is proud to present an appraisal-centered session this year.

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Hip-Hop, Be-Bop, Dance Till You Drop – The iconic house from Mrs Doubtfire is real!

Fancy Pants Homes

Helloooo , and welcome! Though I can hardly believe it, next year will mark 30 years since Mrs. Doubtfire was released in theatres. To this day it remains a firm favorite movie of mine and millions of others around the world. Hardly surprising with a Golden Globe win, (Best Performance By An Actor In A Motion Picture), an Oscar win (Best Makeup), and unforgettable performances from screen legends Sally Field , Pierce Brosnan , and of course, the late and forever great, Robin Williams.

MLS 111
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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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3 misconceptions about using AVMs in home equity lending

Housing Wire

With 2022 more than halfway behind us, economic indicators continue to forecast minimal refinance volume while purchase volume faces its own headwinds. Between lack of inventory, record high prices, rising interest rates and significant affordability issues, challenges for the purchase and refi markets are leading to a time of opportunity for home equity lending.

Lending 418
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17 Security Questions Real Estate Agents Will Never Forget, and Even the Best Hacker Couldn’t Crack

Lighter Side of Real Estate

Lets face it, while your mother’s maiden name, your childhood best friend, or first pet are all something you can easily remember, most security questions are pretty easy for a hacker to figure out. But there’s almost no chance a hacker could figure out the tiniest facts and memories that a real estate agent can recall for the rest of their lives! So let’s take a look at 17 security questions that don’t actually exist, but would be easy for a real estate agent to recall — ones that even the best

Agents 109
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HW+ Member Spotlight: Neena Vlamis

Housing Wire

This week’s HW+ member spotlight features Neena Vlamis, CEO, President and founder of A and N Mortgage , which is headquartered in Chicago. HousingWire: What is your current favorite HW+ article and why? Neena Vlamis: HousingWire, I love the staff! Until I was recently asked to be on a webinar , I did not have my eyes wide open. Now I am a member and am looking forward to reading and will find a favorite article soon!

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Negotiation necessities: Do you possess the personality traits?

The American Genius for Real Estate

Negotiation doesn't have to be rocket science. Find the strengths that make a good negotiators within yourself to use to your advantage.

Brokerage 105
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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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3 Can’t-miss HW Annual panels for new mortgage loan officers

Housing Wire

Did you just begin your career as a mortgage loan officer and need the answers to questions you didn’t even know you had? HW Annual is the place for you. Happening Oct. 3-5, HW Annual is the epicenter of all things housing, and it is taking place in Scottsdale, AZ. These three panels have the can’t-miss information that new LOs can use to kick-start their careers.

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4 Positives about today’s housing market

Real Trends

Real estate and mortgage professionals must know a lot about what affects the real estate market — both locally and nationally. The stark reality is that true professionals in this space never stop learning. They also use historical information to guide their understanding of current and future marketing conditions and hence, the application of sound strategies.

Marketing 101
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Qualia launches an API to track title orders

Housing Wire

Closing software provider Qualia has launched Qualia Application Programing Interface (API), according to an announcement on Wednesday. Qualia says its API provides real estate businesses and PropTech companies the ability to automatically connect internal software tools, integrate with their commercial partners, and analyze their comprehensive performance data.

Title 397
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5 Perfect Poolside Patios for Your Next Summer Party

Sotheby's International Real Estate

Like a star, the summer season shines brighter and hotter as it nears its denouement—and as the weather heats up, so do the outdoor parties. But not all celebrations are alike: some ignite noisy revelry, while others invoke quiet reverie. That’s why it’s important to have a property, and a scenic poolside patio, that complements the company you want to keep.

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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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Purchase mortgage rates jump to 5.55%

Housing Wire

Volatile mortgage rates jumped back to the mid-5% level this week, slowing down the housing market, according to the latest survey from Freddie Mac. The 30-year fixed-rate mortgage increased 42 basis points this week to an average of 5.55%, up from last week’s 5.13%. A year ago this time, rates averaged 2.87%. The index compiles purchase mortgage rates reported by lenders during the past three days. .

Mortgages 370
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147 Real Estate Social Media Post Ideas for 2022 (+ Viral Examples)

The Close

If you’re struggling to find viral examples of effective real estate social media posts, you’re not alone. I know plenty of agents (even top-producing agents) who sit staring at their phones waiting for inspiration to strike. You might laugh, but it’s actually a big problem. Algorithms on Facebook and Instagram favor video, which is time-consuming and sometimes expensive to make.

Staging 98
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12 Best Personal Finance Books That Can Make You a Millionaire

Marco Santarelli

Best Finance Books of All Time. Research shows that 88% of wealthy people devote at least 30 minutes a day to reading. If it works for them, it could work for you. For the majority of people, books are part of their everyday life. A book is like a best friend who will never walk away from you. You start with that 15 to 20 minutes of reading every day, and the next thing you know you'll be doing an hour a day because you'll be so excited about all the information that you're learning.

Finance 98
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New Western Grows U.S. Affordable Housing Inventory without Building a Single Home

Realty Biz

New Western , the largest national private marketplace for fix-and-flip residential investment properties, announced today that the company has made homeownership accessible for more Americans by growing U.S. housing inventory by 6,540 units to date in 2022. Without building a single home, New Western accomplished this increase thanks to its data, advanced knowledge of local markets, and its business model, which includes obtaining inventory from among the 16 million vacant homes across the Uni

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The Broker Action Plan for the Post-NAR Lawsuit Landscape

Now more than ever, brokers need to provide agents with the right tools, strategies, and training to effectively demonstrate their expertise, negotiate successfully, and foster strong client relationships. So – what should brokers do to ensure this? Invest in the right technology, continuous education, and innovative marketing strategies that empower agents to stand out in a crowded marketplace.

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Beat the Heat: Unique Outdoor and Indoor Things to Do in Phoenix

Redfin

Whether you’ve just moved from Seattle to an apartment in downtown Phoenix , or you’ve recently bought a home in Scottsdale , it’s no secret that summers in Arizona can be scorching hot. So if you’re looking for fun indoor things to do in Phoenix this summer or just other ways to beat the heat, you’ve come to the right place. From museums and art galleries to outdoor escapes, we’ve gathered some of the best ways to spend a summer day in Phoenix from locals themselves.

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Pending home sales fall again as NAR says we may be at rock bottom

Realty Biz

Pending home sales, which is a gauge of signed contracts to buy existing homes, dropped by 1% from June to July, according to the National Association of Realtors. As a result, pending home sales are now down 19.9% from a year ago. It means that pending home sales have fallen for eight of the last nine months, a result of housing becoming more unaffordable due to rising mortgage rates and higher inflation.

Sales 87
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Bed Stuy Garden Apartment With Mantel, in-Unit Laundry, Outdoor Space Asks $2,800 a Month

Brownstoner

On the garden level of an 1890s row house, this floor-through Bed Stuy apartment has period details like wainscoting and a mantel along with the modern perks of a dishwasher and in-unit laundry. The one-bedroom apartment in the two-family 546 MacDonough Street also has storage, with a wall of closets… Read More > The post Bed Stuy Garden Apartment With Mantel, in-Unit Laundry, Outdoor Space Asks $2,800 a Month appeared first on Brownstoner.

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Buyers Agents vs Real Estate Agents What’s the Difference?

Realty Biz

If you’re in the market to buy a home, you may be wondering what the difference is between buyers’ agents and real estate agents. Both of these professionals can help you purchase a property, but they have different roles. Buyers agents represent buyers exclusively and work to get them the best deal possible on a home. For instance, Pinnacle buyers agents can help you find the right property, negotiate with sellers, and handle all the paperwork involved in purchasing a home.

Agents 79
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Daily Links: Interest in Brownsville Rentals Has Almost Doubled Since Last Year, Survey Finds

Brownstoner

In the News Know Who Else Is a D.J. in Bushwick? Chelsea Manning [NYT] $4 Million Recovered After AG Uncovers Landlord Kickback Scheme [Eagle] Coney Island Co-Names Street In Memory of Charlotte Taylor [BP] Myrtle Avenue Neighbors Pitch in After Vandals Rip Out Plants [BK Reader] New Greenpoint Tattoo Parlor Combines Artistry And Gaming [Greenpointers] A… Read More > The post Daily Links: Interest in Brownsville Rentals Has Almost Doubled Since Last Year, Survey Finds appeared first on

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Reasons why small businesses should promote their sustainability

Realty Biz

With the huge rise in popularity of sustainable business practices, more consumers than ever are looking to spend their money with companies that not only claim to care about the environment, but also prove it through their actions. But with these increased expectations and culpability for businesses comes more distrust for global juggernauts who use huge volumes of energy on a daily basis.

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The Insider: Single Man’s Dated Park Slope Condo Gets New Life as Couple’s Pied-à-Terre

Brownstoner

Got a project to propose for The Insider? Please contact Cara Greenberg at caramia447 [at] gmail [dot] com. A mature couple who had been dating and decided to live together found themselves with three homes between them: a house upstate, a rented apartment in Brooklyn (hers), and a nondescript condo (his) on… Read More > The post The Insider: Single Man’s Dated Park Slope Condo Gets New Life as Couple’s Pied-à-Terre appeared first on Brownstoner.

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Amid rising costs and higher inflation, new home sales grind to a halt

Realty Biz

This time last year, new homes were in such big demand that builders simply couldn’t make them fast enough. They were reportedly overflowing with new contracts, and some even resorted to selling their few available lots via lotteries to their legions of wait-listed buyers. However times have changed and buyer traffic has suddenly ground to a halt. Building costs have soared, interest rates are up and high inflation has killed buyer’s budgets.

Sales 77
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Boldtrail Backoffice - Take The Quiz to See What Package Is Right For You

BoldTrail BackOffice provides a single, streamlined solution to manage agent onboarding and billing and commission tracking and disbursements, along with agent management, reporting, and accounting - so your brokerage can run smoothly & profitably. Our #1-rated back office solutions have exactly what your business needs to deliver a seamless experience for your clients and your team.