Thu.Jun 01, 2023

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40 ways to generate leads that work right now

Inman

Leads are the lifeblood of any successful real estate business. Here are 40 ways to generate leads that are working right now from Jimmy Burgess. Choose a few, and get started today.

Sales 148
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Planet acquires Platinum Home Mortgage Corporation

Housing Wire

Connecticut-based lender and servicer Planet Home Lending has acquired the assets of Illinois-based retail lender Platinum Home Mortgage Corporation. The financial terms of the transaction have not been disclosed. With the acquisition, Planet will inherit the majority of Platinum’s origination staff and branches throughout the country. The deal also expands Planet’s footprint in the Midwest, Northwest and West Coast markets.

Mortgages 397
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Doctorow out as Move Inc CEO; News Corp exec to take over

Real Estate News

David Doctorow is stepping down as CEO of Move Inc, parent company of Realtor.com. News Corp exec Damian Eales starts on June 12.

As-is 224
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Federal agencies seek input on proposed AVM credibility, integrity rule

Housing Wire

Six federal agencies have requested comment from the public on a newly-proposed rule that is designed to “ensure the credibility and integrity of models used in real estate valuations.” The proposed rule would also implement quality control standards that govern the use of automated valuation models (AVMs) used by mortgage originators and secondary market issuers in valuing real estate collateral securing mortgage loans.

Design 388
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The 4 Most Impactful Actions to Take in Real Estate in 2024

Strategic real estate professionals know that the name of the game right now is to stay informed, adaptable, and ready to make confident decisions. In this free download, Inside Real Estate CEO, Joe Skousen, shares what he believes are the top 4 most impactful actions in real estate right now. We've been actively engaging with industry experts, analyzing data, and listening intently to the experiences of our agents on the ground.

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The True Value of Homeownership

Keeping Current Matters

Buying and owning your home can make a big difference in your life by bringing you joy and a sense of belonging.

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HousingWire Magazine: The Real Estate Issue

Housing Wire

Brena Nath, Director of HW+ and Events TO QUOTE BON JOVI, “Whoa, we’re halfway there!” The last six months in the housing market were tough. 2023 has been a year that started off with some renewed optimism thanks to an uptick in housing activity but quickly took a turn as events, like the collapse of Silicon Valley Bank, threw a wrench into a lot of forecasts for the year.

Banks 373

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California Senate OKs bill for affordable housing on nonprofit-owned land

Housing Wire

The California State Senate passed a bill this week that would permit the construction of affordable housing units on land owned by faith-based institutions and nonprofit colleges, even if local zoning ordinances and laws would normally prevent construction. The bill, introduced last December by Sen. Scott Wiener (D-San Francisco), is designed to reduce barriers faced by nonprofit organizations, churches, synagogues and mosques for constructing multifamily housing units on their properties.

Land 384
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David Doctorow steps down as CEO of Realtor.com parent Move, Inc.

Inman

Doctorow oversaw the company as its revenues and site traffic rose to record highs, the company said. But as with the rest of the industry, Move has shown signs of a slowdown.

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HousingWire Magazine: RealTrends 500 Supplement

Housing Wire

Tracey Velt, senior director of data and content It’s official, there’s a new sheriff in town and his name is Glenn Sanford, founder of eXp Holdings and CEO of eXp Realty. The firm moved from number three to number one by transaction sides in the 2023 RealTrends 500 rankings, based on 2022 data. Compass, headed by CEO Robert Reffkin, took the top spot this year by sales volume.

Brokerage 353
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Mortgage rates jump, but debt deal should reduce pressure

Real Estate News

The 30-year fixed-rate mortgage surged by nearly a quarter point this week to reach the highest level since November.

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Need Curated Pre-foreclosure Lists to Generate New Real Estate Leads? Trellis Has the Data!

Trellis is a state trial court research and analytics platform that provides Real Estate Professionals (Buyers, Foreclosure, Loan Modification, etc.) with LEADS on Pre-Foreclosures, Lis Pendes, Distressed Assets and more — to help uncover **new** opportunities and grow their business. The process is quick and easy — and all in real time. Trellis will supply you with a link to the relevant dockets, a Leads sheet and access to its UI where applicable.

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Marketing leader Jon Lyons to speak at HW Annual

Housing Wire

Are you ready to roll up your sleeves and get to work? We’ve heard a main goal for you this year is growing your market share, but fair warning, it’s not going to happen without some serious intentionality and strategizing. At HousingWire Annual this year, Jon Lyons , executive vice president of marketing at Class Valuation , is joining our speaker line-up.

Marketing 357
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Unconventional mortgage loans: Help for 1099 clients and investors

Inman

For agents, sharing these programs with those who would not normally qualify for a traditional conventional loan can be a huge lead generator for their business for many years to come.

Loans 148
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FHA or conventional? After LLPA tweaks, the calculus changes for some

Housing Wire

The Federal Housing Finance Agency (FHFA) officially implemented an updated pricing framework for Loan-Level Price Adjustments (LLPAs) in May to improve homeownership prospects for first-time homebuyers with lower income and weaker credit scores. It’s a simple goal, but as is often the case in U.S. housing policy, it is being executed in a very complicated manner.

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Unleash the power of growth: Lead generation secrets revealed

Inman

Watch the latest Inman Access classes to learn from industry experts on how to elevate your lead gen and conversion, along with what the future of proptech will mean for the real estate industry.

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3 Real Estate Office Hacks to Help Kickstart the Busy Season

Ready to better your Back Office? Dive into the secrets to a powerhouse back office with Brokermint expert, Jessica Souza. In this free download, she shares her 3 transformative hacks designed to clean house, get everyone on the same page, and set yourself up for success. From optimizing agent profiles to ensuring flawless transactions and boosting agent retention, these strategies are your ticket to a seamless operation.

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How to Help Clients Find Open Houses In the Area

RIS Media

While viewing property listings online from the comfort of your home is easy, it only provides so much information. You’ll have to visit to understand if a home is what you are looking for. Open houses allow potential buyers to visit and look around different properties. These often take place on weekends, and anyone can… The post How to Help Clients Find Open Houses In the Area appeared first on RISMedia.

MLS 140
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82% of Americans favor upzoning as fix for skyrocketing housing costs

Inman

Zillow's latest housing survey revealed overwhelming support for accessory dwelling units, duplexes, triplexes and other dense-housing complexes as housing costs have doubled from pre-pandemic levels.

Marketing 146
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5 Outdoor Kitchens for Al Fresco Dining

Sotheby's International Real Estate

Despina Laou – Greece Sotheby’s International Realty The term al fresco translates to “in the cool”, or “in the open air,” and it’s a fitting description for the joys of eating outdoors. Dining amid a fresh, fragrant breeze and brilliant afternoon sun is one of the best ways to enjoy a multi-course meal, celebrate with drinks, and savor dessert well into the evening.

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Learn the strategies of this self-proclaimed ‘door-knocking champ’

Inman

As community life and face-to-face interactions become more rare, door-knocking as a lead generation and nurturing tool becomes even more powerful. California agent Ernesto Vargas offers his best how-to advice for developing a door-knocking habit.

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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Are Corporate Megaplex Reversals Spilling Into Residential?

RIS Media

Of all the changes wrought by the pandemic, remote work seems to be the one with the most staying power. As both workers and companies discover that many jobs are easily accomplished from home, the need for office infrastructure—whether that is a second-floor cubicle on Main Street or a corporate megaplex outfitted with massage chairs… The post Are Corporate Megaplex Reversals Spilling Into Residential?

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Barbara Corcoran fears ‘bloodbath’ as bigwigs warn of real estate crash

Inman

In the past week, a growing chorus of public figures — from Elon Musk and Ross Perot Jr. to Barbara Corcoran and Dave Burt — have escalated their rhetoric around a looming "real estate recession.

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THE PLAYBOOK: Winning Strategies for Database and CRM Utilization

RIS Media

Editor’s Note: The Playbook is an RISMedia bi-weekly segment centering on what brokers and agents are doing to ensure they not only survive but thrive in these challenging times. Industry professionals explain the strategies they’re employing and unique ideas they’ve formulated. Tune in every other Thursday for another addition to the series. These days, with… The post THE PLAYBOOK: Winning Strategies for Database and CRM Utilization appeared first on RISMedia.

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KW, Coldwell Banker and others sued over alleged discrimination

Inman

The new lawsuit claims that a host of big-name real estate companies, as well as various landlords, refused to accept Section 8 vouchers for lower-income renters.

Brokerage 151
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Debt-Ceiling Deal Gains Traction as Disastrous Default Looms

RIS Media

To say that lawmakers are coming down to the wire with their debt-ceiling deal would be an obvious understatement, but at least folks can take some solace in the fact that an agreement to avert a catastrophic default is making progress. Lawmakers approved legislation that would suspend the federal government’s $31.4 trillion debt ceiling mere… The post Debt-Ceiling Deal Gains Traction as Disastrous Default Looms appeared first on RISMedia.

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New agent on the team? Here’s how to make an impression

Inman

Whether you're a brand-new agent or a veteran who's shifting gears, Livian's Erin McCormick Torres shares how to hit the ground running when you join a new team.

Agents 148
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Florida Law Will Fuel Housing Discrimination, Advocates Say

RIS Media

Early in May, Florida Governor Ron DeSantis signed a bill officially titled “Interests of Foreign Countries” into law. Scheduled to go into effect on July 1, this new law is ostensibly intended to protect the state from the influence of countries hostile to the United States. What the bill actually does, though, is an entirely… The post Florida Law Will Fuel Housing Discrimination, Advocates Say appeared first on RISMedia.

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After a year of hunting, JLo and Ben Affleck close on $61M mansion

Inman

They may have fame and money, but celebrities have to go through the painful process of house hunting just like the rest of us, Bennifer's homebuying journey shows.

Closing 136
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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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CRD Connect: How Agents Can Leverage Short-Form Video on Social Media

RIS Media

The rise of short-form video has revolutionized the way businesses of all kinds connect with their audiences and how consumers consume content. To remain relevant and competitive, businesses have had to adjust and incorporate more video into their social media marketing efforts. How are you using video in your real estate business? According to the… The post CRD Connect: How Agents Can Leverage Short-Form Video on Social Media appeared first on RISMedia.

Agents 111
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4 big takeaways from Inman’s first-ever property technology survey

Inman

Tech stacks can be a challenge and the cost of keeping up with new technology can be a burden, RAMUS Real Estate broker-owner Erica Ramus writes in response to our inaugural proptech poll.

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Bright MLS Economist Looking Long at RISMedia’s CEO & Leadership Exchange

RIS Media

In 2020, everything changed for real estate—truly, everything. From how and where agents operated, to where people wanted to live, conventional wisdom just didn’t apply anymore. Traditionally hot markets cooled while remote work and virus fears sent buyers fleeing for small towns. Long-simmering affordability and inventory issues spurred non-traditional living arrangements, and older homeowners found… The post Bright MLS Economist Looking Long at RISMedia’s CEO & Leadership Exch

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Investment activity tallies record fall as purchases tumble 49% in Q1

Inman

Overall home purchases dropped 41%, suggesting investors have pulled back from the market more than consumers during a period of high rates and volatile home prices, according to Redfin.

Investor 127
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5 Data Proven Ways Agents Can Do 18% More Business

Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.