Tue.Oct 10, 2023

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10 Tips to Brand Your Real Estate Website

Realty Biz

In today's digital age, having a unique and identifiable brand for your real estate business is crucial. A strong online presence can help set you apart in a crowded market. Here are 10 essential tips to effectively brand your real estate website and ensure it resonates with potential clients: Professional Logo Design : A logo is the cornerstone of your brand.

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Top 5 home improvement projects real estate agents should recommend to sellers

Housing Wire

We’ve all witnessed the housing market slowdown that has occurred over the last year. Across the country, homes are spending more days on the market as interest rates rise. Many sellers have returned to offering concessions and dropping prices to entice buyers. Additionally, competition for listings is on the rise as fewer homeowners are looking to sell.

Agents 482
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Are Grandparents Moving To Be Closer to Their Grandkids?

Keeping Current Matters

During the pandemic, many people distanced themselves from their loved ones for health reasons.

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Video: Mortgage rates continue to climb, deterring potential homebuyers

Housing Wire

The same trends in the housing market in recent weeks are still dominant this week. Mortgage rates continue to climb. It’s not uncommon to hear rates quoted over 8% for a 30-year fixed mortgage. Conventional homebuyers, particularly those who stretch to make a down payment and maximize their home for the payment, are in an increasingly tight bind. To find out more of my weekly housing market insights backed by Altos Research data, watch the video above.

Mortgages 481
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The 2025 Real Estate Roadmap to Success

Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

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3 ways the pandemic shaped the housing market

Real Estate News

Government policies and the rise of remote work contributed to declining affordability, but real estate agents have an opportunity to show their value.

Marketing 321
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A new solution improving accuracy in the appraisal review process

Housing Wire

CoreLogic ’s Image Analytics is an innovative solution in the appraisal review space. Image Analytics is a fully automated solution that evaluates the content of appraisal photos, highlighting errors and allowing lenders to reduce time, effort and costly manual mistakes within their operations. The CoreLogic team developed Image Analytics to drive innovation in the appraisal review process by reducing time and touch on appraisals, with the goal of helping the industry ease into the upcoming dema

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Coldwell Banker has a new head of franchise operations

Housing Wire

Coldwell Banker has appointed Jason Waugh as president of Coldwell Banker Affiliates, where he will lead the brand and be responsible for strategy, operations and sales for the Anywhere-owned company’s growing network of franchises. Waugh comes to Coldwell Banker following an 18-year stint at Berkshire Hathaway HomeServices and Berkshire Hathaway Home Services Real Estate Professionals.

Branding 448
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Freedom Mortgage faces new legal woes following recent fine

Real Estate News

The Consumer Financial Protection Bureau is suing the company over faulty loan data. In August, Freedom was fined by the CFPB for illegal kickbacks.

Mortgages 278
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Top Chicago team joins Compass

Housing Wire

Compass continues to expand its agent count. Top-producing, Chicago-based team, Team Pimentel , announced Tuesday that it was leaving Keller Williams North Shore West to join the Robert Reffkin -helmed firm. The team is led by Alyssa Pimentel and consists of eight agents, including Cristina McLain, Iris Gomez, Kimberly Morales, Nathan Griffith, Sam Chapa, Yessenia Acosta and Sofia De Los Santos.

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Tech Bytes: News from REcolorado, Earnnest, FBS, CoreLogic

Real Estate News

REcolorado adds listings to Alexa, partners with SkySlope; Global MLS integrates earnest money service; FBS adds Local Logic tech; CoreLogic app hits 1M users.

MLS 264
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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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How to prepare a comparative market analysis (CMA) report

Housing Wire

A Comparative Market Analysis (CMA) is a detailed report that helps real estate agents evaluate and determine the market value of a property. It is an essential tool that allows agents to clearly communicate a pricing benchmark for a property. Successful agents create effective and accurate CMA reports that help their clients make informed decisions.

Marketing 435
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Coldwell Banker names Jason Waugh president of affiliates

Inman

Waugh was previously president and CEO of Berkshire Hathaway HomeServices Northwest Real Estate and Berkshire Hathaway HomeServices Real Estate Professionals. His new role will focus on brand strategy, affiliate operations and franchise sales.

Branding 197
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G-Rate preemptively raises 2024 conforming loan limits

Housing Wire

Chicago-based Guaranteed Rate raised agency conforming loan limits to $750,000 on Monday, representing an increase of 3.2% compared to the current limit of $726,200. “We raised the conforming loan limits to $750,000 on our Fannie Mae and Freddie Mac 30-year fixed. This is in anticipation of the loan limit increase for 2024,” Kate Amor, senior vice president and head of enterprise products at G-Rate, said in an interview with HousingWire during the HW Annual conference held Oct. 10-12 i

Loans 431
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8 ways to cultivate connections with builders and developers

Inman

Master the new construction niche, and grow your business by building relationships with builders and developers in your market.

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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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Blend and MeridianLink partnership streamlines the digital lending experience 

Housing Wire

Blend Labs announced an integration with MeridianLink Inc. , a software platform for financial institutions and consumer reporting agencies. Lenders using MeridianLink Consumer loan origination software (LOS) will be able to leverage Blend’s unified platform and consumer banking origination software for a fast onboarding and application process for banking, credit card and loan products, Blend said in a news release on Tuesday.

Lending 429
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The real estate industry isn’t doing enough to keep agents safe

Inman

From physical safety to psychological and emotional safety, it's time to implement new practices and changed attitudes to the industry, writes safety expert Tracey Hawkins.

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CFPB sues Freedom for providing false data

Housing Wire

The Consumer Financial Protection Bureau (CFPB) on Tuesday filed a lawsuit against Freedom Mortgage Corporation for allegedly violating the Home Mortgage Disclosure Act (HMDA) and a 2019 consent order by submitting legally required mortgage loan data that “was riddled with errors.” The suit comes two months after the CFPB issued orders against Freedom and Realty Connect USA Long Island for allegedly engaging in illegal kickbacks, the first 1974 Real Estate Settlement Procedure

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Hotels and Airbnb, Vrbo in heated battle as business travel ramps up

Inman

Both hotels and short-term rental companies are vying for customers seeking out extended stays through new offerings as business travel ramps up across the U.S. this fall.

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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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HousingWire Annual: Logan Mohtashami covers what’s happening with bonds, mortgage rates

Housing Wire

CEDAR CREEK, Texas — At HousingWire Annual on Tuesday, HousingWire Lead Analyst Logan Mohtashami demystified “the madness” unfolding in the bonds market in front of an audience of more than 300 real estate and mortgage professionals. In his keynote session to kick off the event, Mohtashami highlighted how the Fed feels increasingly uncomfortable with the speed at which the bond market is rising.

Mortgages 352
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WeWork downgraded again by Fitch as it skips interest payments

Inman

Fitch downgraded the commercial real estate firm from a CC to a C, meaning a default or "default-like" process has already begun.

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Redmond could be a national model for reinventing suburban downtowns

Seattle Times Real Estate

While Seattle suburbs have felt growing pains as their populations soar, this bustling Eastside suburb rebuilt itself to prioritize transit and life downtown.

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7 ways to hook first-time buyers (before they’re ready to buy)

Inman

First-time buyers may not be ready to purchase a home right away, but with a little patience you can turn them into lifelong clients. Keller Williams Head of Inclusion and Belonging Julia Lashay Israel offers insights on providing education and information that converts.

Agents 186
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The Broker Action Plan for the Post-NAR Lawsuit Landscape

Now more than ever, brokers need to provide agents with the right tools, strategies, and training to effectively demonstrate their expertise, negotiate successfully, and foster strong client relationships. So – what should brokers do to ensure this? Invest in the right technology, continuous education, and innovative marketing strategies that empower agents to stand out in a crowded marketplace.

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Buying a Rental Property for $80 with This Loan

Bigger Pockets

Buying a rental property for just eighty bucks? There’s no way that’s possible.

Loans 131
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Madeleine Albright’s former DC home hits the market for $4M

Inman

The late former U.S. Secretary of State had lived in the Federal-style house since 1968 and originally purchased it for $100,000.

Marketing 174
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Microchips, Chinese Real Estate “Rot,” and a Global Economic Forecast

Bigger Pockets

The Chinese real estate crisis could mean much more for the global economy than you think.

Marketing 130
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What’s the worst advice you ever received? Pulse

Inman

Last week, we asked about the best advice you ever got from a mentor, coach or colleague. This week, we want to hear the worst.

Agents 173
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Down-Payment Help Is More Common Among Younger Generations

RIS Media

In a market full of challenges for first-time and repeat homebuyers alike, nearly 2 in 5 homeowners (39%) have received down payment assistance, according to a new report from LendingTree. LendingTree’s latest survey of nearly 2,000 U.S. consumers looked at opinions and choices surrounding mortgages and down payments. The report found that saving for a… The post Down-Payment Help Is More Common Among Younger Generations appeared first on RISMedia.

Mortgages 127
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Dynamic Real Estate Leader Jason Waugh Named President of Coldwell Banker Affiliates

Coldwell Banker

Waugh will drive strategic growth and engagement as new Coldwell Banker brand leader The post Dynamic Real Estate Leader Jason Waugh Named President of Coldwell Banker Affiliates appeared first on Coldwell Banker Blue Matter.

Branding 126
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From Drab To Fab- How to Stage A Bedroom

Realty Biz

Selling a home isn't just about the property; it’s about selling a potential lifestyle. The bedroom, is often a homeowner's sanctuary or retreat, is a vital part of the function of a home for many buyers. Here's a more in-depth look at making your bedroom a buyer's dream. Find some quick tips on staging a bedroom. Understanding the Heart of a Home Every homeowner knows that a bedroom is more than just a sleeping space.

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Brokers Divided Over Airbnbs as Inventory Issues Continue

RIS Media

Brokers across the country are seeing their confidence wane, as what many hoped would be a temporary spike in mortgage rates has dragged on through most of the year with a dearth of listings continuing to weigh on markets. RISMedia’s Broker Confidence Index (BCI) fell for the third consecutive month, from 6.2 to 5.8, on… The post Brokers Divided Over Airbnbs as Inventory Issues Continue appeared first on RISMedia.

Mortgages 122
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Boldtrail Backoffice - Take The Quiz to See What Package Is Right For You

BoldTrail BackOffice provides a single, streamlined solution to manage agent onboarding and billing and commission tracking and disbursements, along with agent management, reporting, and accounting - so your brokerage can run smoothly & profitably. Our #1-rated back office solutions have exactly what your business needs to deliver a seamless experience for your clients and your team.