Fri.Aug 04, 2023

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Redfin looks to experiment with a new brokerage compensation model

Housing Wire

Redfin was in the red yet again in the second quarter , but its losses are narrowing and it’s tweaking its unique brokerage model to court more experienced agents in pricey coastal areas. Redfin’s financials Revenues at Redfin fell 21% year-over-year to $275.6 million, down from $606.9 million a year earlier. The brokerage and portal’s real estate services division, its principle source of revenue, dropped to $180.6 million, a 28% decline.

Brokerage 369
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More listing opportunities may be on the horizon

Real Estate News

Nearly a quarter of homeowners are considering selling in the next 3 years, according to a Zillow survey — a significant increase over prior surveys.

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Mortgage rates fall after softer labor data

Housing Wire

Mortgage rates are finally headed lower after a crazy week of jobs data showing that the economy isn’t going into recession. Job growth is slowing as we get closer and closer to the target range of the make-up demand in labor, but it hasn’t broken yet. What do I mean by a make-up demand in labor? Assuming we had no COVID-19 and the economy continued as it had been — which was running at the most prolonged economic and job expansion ever recorded in history — we would be between 157 million ̵

Mortgages 367
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Brokerage Beat: News from eXp, E&V, ERA, C21, The Agency

Real Estate News

eXp gains 200+ agents from two brokerages; ERA and Century 21 add family-run affiliates; Engel & Völkers doubles SoCal presence; The Agency opens in Kelowna.

Brokerage 210
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3 Real Estate Office Hacks to Help Kickstart the Busy Season

Ready to better your Back Office? Dive into the secrets to a powerhouse back office with Brokermint expert, Jessica Souza. In this free download, she shares her 3 transformative hacks designed to clean house, get everyone on the same page, and set yourself up for success. From optimizing agent profiles to ensuring flawless transactions and boosting agent retention, these strategies are your ticket to a seamless operation.

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RE/MAX remains profitable even as US agent count drops

Housing Wire

Despite a 10.6% annual decline in revenue and a 6.3% drop in U.S. agent count, RE/MAX Holdings , the parent company of the real estate giant RE/MAX , stayed in the black during the second quarter of 2023. Overall for the quarter, RE/MAX generated a net income of $2 million, down from $5.8 million a year ago, as its revenue dropped to $82.4 million. The firm attributed this to negative organic growth due to lower broker fee revenue and reduction in U.S. agent count, but it noted that it was parti

Agents 366
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MARIS buys into MLS joint venture

Real Estate News

The Midwestern MLS, which covers parts of Missouri and Illinois, is investing in REdistribute, a data revenue-share program.

MLS 236

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Pearl Certification ups resources to match ‘energy-efficient’ priorities

Inman

The company intends to prepare agents and homeowners for the "millions of new high-performing homes improved through the Inflation Reduction Act (IRA)," according to an announcement.

Agents 143
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Va.-based Coldwell Banker Premier expands to Maryland

Housing Wire

Coldwell Banker Premier announced a merger with Coldwell Banker Professional Real Estate Services along with all of its sales associates, which further expands Coldwell Banker Premier’s office footprint into Cumberland, Maryland, and surrounding markets. This is the sixth merger by Coldwell Banker Premier since the beginning of 2022. Coldwell Banker Premier was named a 2023 RealTrends GameChanger for its 76% transaction side percentage growth over five years (2018-2022.

Agents 362
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What down market? Payrolls are just fine in the brokerage world

Inman

Home transactions may be down, but you wouldn't know it from most brokerage payrolls. Real estate hiring churned along in July, according to new data from the U.S. Bureau of Labor Statistics.

Brokerage 141
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LOs: Turn data assets into origination opportunities

Housing Wire

Rates are high, housing inventory is down, and competition for new originations is fierce. Leaders across mortgage and banking are turning to their marketing partners with some variation of the same ask: “We need to improve the effectiveness and profitability of our campaigns, increase originations, and oh, by the way, budgets have been slashed — so any ideas better be cost-effective.

Banks 359
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Need Curated Pre-foreclosure Lists to Generate New Real Estate Leads? Trellis Has the Data!

Trellis is a state trial court research and analytics platform that provides Real Estate Professionals (Buyers, Foreclosure, Loan Modification, etc.) with LEADS on Pre-Foreclosures, Lis Pendes, Distressed Assets and more — to help uncover **new** opportunities and grow their business. The process is quick and easy — and all in real time. Trellis will supply you with a link to the relevant dockets, a Leads sheet and access to its UI where applicable.

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Fewer transactions result in falling profits for eXp World Holdings in Q2

Inman

EXp's revenue fell 13 percent from the second quarter of 2022 to $1.2 billion, and its gross profit decreased 10 percent to $96.5 million, according to an earnings call Thursday afternoon.

Brokerage 141
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SEC ends investigation into Better.com and SPAC partner’s alleged securities law violations

Housing Wire

Aurora Acquisition Corp. , the special purpose acquisition company planning to make public the digital nonbank lender Better.com , said on Thursday that the Securities and Exchange Commission (SEC) ended an investigation of the companies with no enforcement action. In July 2022, HousingWire reported that the SEC launched an inquiry into Aurora and Better to evaluate allegations of federal securities law violations, prompted by a former top executive’s lawsuit. “On August 3, 2023, S

Finance 347
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Did the US dodge a recession? As outlook softens, analysts reassess

Inman

A rising tide of economists are backing away from early forecasts that the U.S. is very likely to enter a recession later this year or by the first quarter of 2024. But some still see dark clouds ahead.

Banks 136
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Florida affordable housing law that dilutes local power has upset the apple cart

Housing Wire

A new affordable housing law passed by Florida’s legislature and signed in March by Gov. Ron DeSantis is reportedly creating anxiety among local elected officials who are concerned that the new law cedes too much control over zoning and other matters to the state government. The “ Live Local Act ,” passed unanimously in the State Senate and by a vote of 103-6 in the House, represents a sizable investment in housing by incentivizing developers to construct affordable housing units while restricti

Land 346
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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To win this summer, homebuyers in California are turning every stone

Inman

With some of the highest home prices in the nation, California buyers and sellers are having an abnormally difficult time managing higher mortgage rates, agents in the Golden State told Inman.

Mortgages 132
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The labor market showed signs of modest cooling in July

Housing Wire

Data from the July jobs report released Friday fell roughly in line with expectations. Job gains came in lower than both the 278,000 monthly average for the first half of 2023 and the 399,000 average of 2022. Total nonfarm payroll employment increased by 187,000 jobs, compared to 209,000 in June , according to data released by the Bureau of Labor Statistics.

Marketing 343
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Rocket back in the black after boosting purchase market share

Inman

The Detroit-based mortgage giant returned to profitability during the spring homebuying season by slashing costs and boosting its market share in the face of severe inventory shortages.

Marketing 127
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How to Build Rapport With Inbound Leads Quickly (+ Scripts)

The Close

If you’re relatively new to cold calling, getting hung up on or dealing with objections might have made you throw in the towel. What if I told you there is a way to minimize these common objections and never get hung up on again? OK, so you will still get hung up on… obviously, this isn’t magic. However, my team has used these simple scripts for years to deflect the objections that lead to the most hang-ups.

Agents 111
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Stop sexual harassment lip service. You’ve shown us who you R

Inman

If, as an industry leader, you only care about female agents' production, and not their safety, think about what that makes you. We already know who you are.

Agents 143
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HAR Launches Voice-Activated Search Tool

RIS Media

The Houston Association of Realtors (HAR) and an AI solutions company Lundy Inc., have announced a voice-activated, ChatGPT-powered search service. This new tool offers a comprehensive home-buying experience for blind and visually impaired home buyers and sellers, the company stated. By using their voice, consumers can search listings on HAR.com via Amazon’s Alexa-powered devices by… The post HAR Launches Voice-Activated Search Tool appeared first on RISMedia.

MLS 98
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11 lessons I learned selling over $500M in real estate

Inman

Over nearly three decades, these are the lessons that Jimmy Burgess has put into practice to grow. Put them to work for your business.

Brokerage 143
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How Much Do Solar Panels Cost For Homes?

Maximum Exposure Real Estate

Solar panel costs and their value are important considerations for homeowners. Factors like installation, panel quality, and incentives can impact the overall cost. Understanding the potential savings and payback period is crucial. Financing options, including leasing and loans, play a role in making solar panels more accessible. Additionally, solar energy offers environmental benefits and can […] The post How Much Do Solar Panels Cost For Homes?

Finance 98
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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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How a controversial TikTok spurred investor pushback: The Download

Inman

When a TikToker claimed that an entire neighborhood was up for sale, the portfolio listing sparked a debate over displacement and institutional investment.

Investor 120
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CRD Connect: Appealing to Gen Z Homebuyers

RIS Media

The newest generation of consumers is stepping into the home-buying scene—Generation Z. Although the characteristics and preferences of this generation (born between 1999 and the early 2010s) are still evolving, a segment is already actively buying and selling real estate. According to the National Association of REALTORS®’ (NAR) 2023 Home Buyers and Sellers Generational Trends… The post CRD Connect: Appealing to Gen Z Homebuyers appeared first on RISMedia.

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Winners and losers: Here’s Inman’s Top 5 stories of the week

Inman

Wondering what you missed this week? Catch up with Inman's Top 5 stories for the week of July 28 - Aug. 4, 2023.

Agents 134
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Exploring Off-Market Houses: Unveiling Hidden Opportunities

RIS Media

In the world of real estate, a realm exists beyond traditional marketplaces and listings. These are the off-market houses – not publicly advertised or listed for sale. While most buyers and sellers turn to real estate agents and online listings to navigate the market, off-market properties offer a unique and potentially rewarding avenue for those… The post Exploring Off-Market Houses: Unveiling Hidden Opportunities appeared first on RISMedia.

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5 Data Proven Ways Agents Can Do 18% More Business

Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.

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$2B Pacific Sotheby’s International Realty broker moves team to Side

Inman

San Clemente, California's top broker, Doug Echelberger, and his team of seven agents has moved to Side, where it will operate as Inhabit Real Estate, according to an announcement on Tuesday.

Agents 114
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Job Gains Slow, but Remain Solid–Here’s What It Could Mean for Housing

RIS Media

Ask any real estate professional about the macroeconomic challenges they’re facing today, and you’ll get an answer including both “inflation” and “interest rates.” As the former one grows, the latter does, too. The Federal Reserve’s latest meeting on July 27 saw the board raise interest rates another 25 basis points. This came despite them pausing… The post Job Gains Slow, but Remain Solid–Here’s What It Could Mean for Housing appeared first on RISMedia.

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California dreamin’: The nightmare situations luxury agents deal with

Inman

From the seller who wanted to display a room full of snakes during a home showing to the renter who was an insurance scammer, the clients luxury agents deal with in California can be a handful.

Agents 95
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Zillow Overperforms Internal Projections in Q2 2023

RIS Media

In its Q2 earnings call this week, Zillow claims that the quarterly results for revenue and adjusted EBITDA (earnings before interest, taxes, depreciation and amortization) “exceeded (its) outlook.” The posted results are a year-over-year-decline from Q2 2022—that period was a market boom, but now the bill comes due for real estate businesses (Zillow included) via… The post Zillow Overperforms Internal Projections in Q2 2023 appeared first on RISMedia.

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Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.