Thu.Jan 04, 2024

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49% of agents sold either 1 home or none at all in the past year: CFA

Inman

Agent "glut" means part-timers are now the majority, leading to "widespread incompetence and pressure to maintain high commission rates," according to the Consumer Federation of America.

Agents 195
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RentSpree achieves SOC 2 compliance 

Housing Wire

Los Angeles-based rental management software provider RentSpree successfully passed an audit regarding its data protection strategy, obtaining the System and Organization Controls (SOC) 2 Type II compliance. SOC 2 is regarded as the premier data security standard for Software as a Service (SaaS) providers. Developed by the American Institute of Certified Public Accountants , the SOC 2 Type II audit examines a company’s controls related to security, availability, processing integrity, confi

Title 413
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People on the Move: ‘Technological trailblazer’ named CEO of San Diego MLS

Real Estate News

Saul Klein, who helped push real estate online in the '90s and served in numerous tech and leadership roles, is the new CEO and director of SDMLS.

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Reverse mortgage volume and securities issuance trend lower in December

Housing Wire

When assessing December’s Home Equity Conversion Mortgage (HECM) volume data for December 2023, Reverse Market Insight (RMI) used a choice word as the title for its commentary : “thud.” Amid an already challenging operating environment observed throughout 2023, both HECM endorsement volume and HECM-backed Securities (HMBS) issuance closed out the year on a low note, with both metrics falling lower from the month before, according to data from RMI and New View Advisors.

Mortgages 436
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3 Real Estate Office Hacks to Help Kickstart the Busy Season

Ready to better your Back Office? Dive into the secrets to a powerhouse back office with Brokermint expert, Jessica Souza. In this free download, she shares her 3 transformative hacks designed to clean house, get everyone on the same page, and set yourself up for success. From optimizing agent profiles to ensuring flawless transactions and boosting agent retention, these strategies are your ticket to a seamless operation.

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Why Pre-Approval Is Your Homebuying Game Changer

Keeping Current Matters

If you’re thinking about buying a home, pre-approval is a crucial part of the process you definitely don’t want to skip.

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Mortgage rates sit still in the first week of 2024

Housing Wire

In the first week of 2024, mortgage rates continued to stick around the mid 6% mark. The 30-year fixed-rate mortgage averaged 6.62% as of Jan. 4, a slight increase from the 6.61% rate recorded on Dec. 28 , according to Freddie Mac ‘s Primary Mortgage Market Survey released on Thursday. The 15-year fixed-rate mortgage averaged 5.89% this week, down from 5.93% the prior week.

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Rocket Companies hires former Airbnb, Coca-Cola executive as its first-ever CMO

Housing Wire

Detroit-based Rocket Companies , parent of Rocket Mortgage , has named Jonathan Mildenhall to its newly created chief marketing officer position, responsible for the marketing and communications teams for all the company’s brands. Mildenhall will create and unify a “compelling voice for all businesses under the Rocket Companies umbrella,” the company said in a statement.

Branding 428
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No New Year's fireworks as mortgage rates stabilize

Real Estate News

Interest rates were nearly flat in the first week of 2024, ticking up slightly after nine weeks of declines.

Mortgages 277
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First American makes progress on restoring systems from pre-Christmas cyberattack 

Housing Wire

Title insurance giant First American Financial reported progress on restoring its systems from a pre-Christmas cybersecurity incident. First American has fallen victim to data theft after a perpetrator exfiltrated data and encrypted data on certain non-production systems in late December. “First American’s network, including our employee email system, has been restored.

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Tech Bytes: News from T3 Sixty, HomeScout, Inside Real Estate

Real Estate News

T3 Sixty opens submissions for residential real estate website rankings; HomeScout acquires lead-gen company Trinity Oak; Inside RE releases AI assistant.

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Need Curated Pre-foreclosure Lists to Generate New Real Estate Leads? Trellis Has the Data!

Trellis is a state trial court research and analytics platform that provides Real Estate Professionals (Buyers, Foreclosure, Loan Modification, etc.) with LEADS on Pre-Foreclosures, Lis Pendes, Distressed Assets and more — to help uncover **new** opportunities and grow their business. The process is quick and easy — and all in real time. Trellis will supply you with a link to the relevant dockets, a Leads sheet and access to its UI where applicable.

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Q1 2024 BrokerPulse: Leaders predict flat home prices, lower interest rates

Housing Wire

After a 2023 of real estate brokers saying they feel “neutral” or “pessimistic” about the housing market, some 48% of those surveyed for the Q1 2024 HousingWire BrokerPulse survey are optimistic that the next three months will be positive. In fact, some 60% says that interest rates will go down in the next three months, no doubt based on current economic indicators.

Brokerage 411
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Brad Inman: ‘Unsung hero of real estate’ is the small broker-owner

Inman

More than 80 percent of real estate agents work for small brokerages with fewer than 25 agents, and the average is seven, Brad Inman writes. But their might was on full display in 2023.

Brokerage 195
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Tapping home equity in retirement has advantages and pitfalls: Harvard researcher

Housing Wire

Older Americans are forced to navigate a series of serious financial challenges compounded by their needs for both housing and later life care. While home equity can certainly be a beneficial tool for some seniors to deploy, it will not always be a definitive answer for every senior’s needs. This is according to Jennifer Molinsky, project director of the “Housing an Aging Society” program at Harvard University ’s Joint Center for Housing Studies (JCHS) in an interview with NextAvenue.

Equity 360
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Superman’s apartment is real, and it’s available for $5.9M

Inman

The fifth-floor unit at the Standish in Brooklyn Heights was often mentioned in the "Superman" comic books as Clark Kent's abode. Now the real-life 2,400-square-foot condo is for sale.

Sales 177
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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What Are Seller Concessions in Real Estate?

RIS Media

When buying or selling a home, you must remember various financial considerations. One such aspect is seller credits, which can play a significant role in real estate transactions. Seller credits, or concessions, are essential for buyers and sellers to understand. They are financial incentives homesellers offer buyers as part of the closing process.

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It’s official: NAR reports first full-year membership dip since 2012

Inman

The membership of the National Association of Realtors shrank by 1.7 percent last year as the trade group weathered a tough market and major lawsuits.

Marketing 192
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4 Things Real Estate Appraisers Say Your Sellers Must Know

RIS Media

Deciding what price sellers should ask for their house is an inexact science. Everyone wants the most money, of course, but listing too high may limit the number of buyers willing to make an offer. Comps won’t always provide the right number, as professional home appraisers say owners often don’t take into account some subtle… The post 4 Things Real Estate Appraisers Say Your Sellers Must Know appeared first on RISMedia.

As-is 130
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EXp Realty lassos a pair of high-performing Texas teams

Inman

The Mike Seder Group and the Ronnie and Cathy Matthews Group join eXp as the battle for top agents continues to be one of real estate's defining stories.

Agents 190
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Colorado Ranch Promotes Peace and Tranquility

RIS Media

PROPERTY HIGHLIGHTS: Location: Woody Creek, Colorado Listing Price: $68 million Features: 245-acre ranch with 22 bedrooms and 18 bathrooms Added Appeal: Deeded entitlements for constructing stables and barns for equestrian enthusiasts as well as endless opportunities for recreation, including snowmobile adventures, horseback riding escapades, exhilarating cycling trails and thrilling ATV excursions.

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Meet Inman’s 2023 ‘Person of the Year’: The Small Broker-Owner

Inman

Small brokers may not get as much attention as the big guys, but they make up the majority of the real estate industry's firms and manage to win David-and-Goliath struggles every day.

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Communicating Your Value as a Buyer’s Rep

RIS Media

No two years in real estate are ever the same, and things can change quickly. As we enter the new year, it’s likely that 2024 will be no exception. Due to the recent outcome of the Sitzer/ Burnett trial, real estate professionals and consumers are closely examining buyer agency and cooperative compensation. While the long-term… The post Communicating Your Value as a Buyer’s Rep appeared first on RISMedia.

Closing 122
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Corcoran Sawyer Smith enters Pennsylvania with new acquisition

Inman

With the acquisition of Weidel Real Estate, the Corcoran Group franchisee is adding approximately 180 agents and seven new offices to its ranks, as well as moving into Pennsylvania.

Agents 162
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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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How 2023 Shaped Up for Buyers and Sellers

RIS Media

2023 was an interesting year for real estate. Post-pandemic challenges continued to plague the housing market and the economy, however a correction began to work its way through toward the end of the year. Looking at the bigger picture, just how did 2023 shape up for buyers and sellers? Clever’s latest report takes a look… The post How 2023 Shaped Up for Buyers and Sellers appeared first on RISMedia.

Marketing 120
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A piece of the San Francisco Bay could be yours for $25M

Inman

The only private island in San Francisco Bay is up for a sale with a $25 million price tag. Red Rock Island is a six-acre vacant hill just off the Richmond-San Rafael Bridge north of the city.

Sales 161
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Mortgage Rates Move Sideways as Markets Digest Incoming Data

RIS Media

The 30-year-fixed-rate mortgage remained flat this week, averaging 6.62%, relatively the same as last week’s decline to 6.61%, according to the latest Primary Mortgage Market Survey® (PMMS®) from Freddie Mac. This week’s numbers: The 30-year FRM averaged 6.62 percent as of January 4, 2024, up slightly from last week when it averaged 6.61 percent. A… The post Mortgage Rates Move Sideways as Markets Digest Incoming Data appeared first on RISMedia.

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Homebuyers are now paying $400 less per month than in October

Inman

After rates fell from October highs, homebuyers with a new mortgage are paying about $400 less each month. Still, there's no buying spree — yet.

Mortgages 174
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5 Data Proven Ways Agents Can Do 18% More Business

Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.

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How Mortgage Rates Affected Home Affordability in 2023

RIS Media

Despite their current downtrend, mortgage rates had a heavy affect on homeowner affordability in 2023. Specifically, buying power (a homebuyer’s budget)and square footage (what home size is affordable) have been two of the areas most affected by the shifts in rates. A new report from Point2 takes a look at the smallest and largest changes… The post How Mortgage Rates Affected Home Affordability in 2023 appeared first on RISMedia.

Mortgages 114
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7 perks of seller-paid commission to share with homeowners

Inman

Transparency and communication are more important than ever before. Darryl Davis offers essential talking points for your next commission conversation with sellers.

MLS 162
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Thoughts on Leadership: Lessons From Santa Claus

RIS Media

Editor’s Note: This article was originally published on Dec. 21, 2023. Today, as I sit in my cozy home office, sipping on a hot cup of coffee, my thoughts wander to a leader who, though mythical, embodies timeless lessons in leadership – Santa Claus. Yes, you read that right. Santa, the jolly old man from… The post Thoughts on Leadership: Lessons From Santa Claus appeared first on RISMedia.

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New York agent Scott Fava boomerangs back to Compass

Inman

Fava and his New York-based team are the latest agents to participate in a trend of leaving a brokerage, only to return some time later.

Agents 179
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Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.