Realty Biz

JUNE 22, 2023

The real estate market is a crowded space, with agents vying for the attention of a limited number of prospective buyers and sellers. To stand out, it's crucial to use effective content marketing strategies that will captivate your audience and showcase the unique aspects of your service. You must create engaging content.

Agents 86

Agents Marketing Staging Industrial 86

Broke Agent Media

APRIL 6, 2023

Sales Marketing Service If at any moment we stop driving any of those three, we’re basically done. What are you doing right now, this week, to drive more sales in your business, to put out more marketing, and to provide more service to more people? Instead, go above and beyond what the “of course marketers do.”

Sales 98

Sales Marketing MLS Agents 98

Real Trends

FEBRUARY 13, 2023

Happy Grasshopper, a content and marketing platform for agents and brokerages, has integrated with Chime Solution Suite, a real estate CRM, IDX, team management and lead generation platform, to provide agents with “market-driven and market-specific content.”

Agents 88

Agents Marketing Property Management Brokerage 88

Realty Biz

APRIL 11, 2023

Did you know that your content marketing strategy needs to be time-efficient if you want to sell homes and help clients see quality returns on their investments? If you focus on real estate content marketing as part of your overall strategy, you must create blog posts and upload them regularly on your website.

Marketing 82

Marketing Title Development Design 82

Realty Biz

SEPTEMBER 28, 2021

Content is king and content marketing has been exploding in the last decade. Companies are starting to see real value in marketing content (instead of products or services) to consumers. The goal of content is to get your prospective buyers engaged and lead them to the next step in the buyer’s journey.

Marketing 107

Marketing Branding Industrial Sales 107

Housing Wire

MAY 8, 2024

Personalized marketing is on the rise in just about every sector. Firms are seeking ways to foster deeper, more meaningful connections with clients, which is where personalized marketing comes in. Firms are seeking ways to foster deeper, more meaningful connections with clients, which is where personalized marketing comes in.

Agents 329

Agents Marketing Branding As-is 329

REM Online

DECEMBER 28, 2021

The following content may have been republished here without the author's permission. The original post can be found at the following URL: Real estate content marketing in 2022. Please visit REMonline.com for more content like this, and contact web@remonline.com to inform us of any unauthorized reproduction.

Marketing 64

Marketing Branding Agents 64

Jason Fox

JUNE 2, 2021

115 Real Estate Infographics – Use To Ignite Your Content Marketing [Updated]. ".only Jason Fox Real Estate Marketing | Real Estate Websites. only 10% of people remember what they hear. Reading doesn't help the cause much, with only 20% of people remembering what they read.

Marketing 124

Marketing 124

Agent Drive

OCTOBER 21, 2020

In 2020, content marketing will dominate the real estate marketing landscape. High-quality, informative and interesting content will remain the best way to generate and nurture online leads and establish a strong digital presence. This is why a […]. This is why a […].

Marketing 124

Marketing 124

Inman

JANUARY 30, 2023

While AI isn’t likely to replace agents any time soon, those who fail to embrace these powerful tools will lose significant market share to those who do. We’re at the very front end of changes that will forever alter almost every aspect of our lives, according to trainer Bernice Ross.

Marketing 149

Marketing Agents Technology 149

Realty Biz

MAY 11, 2023

Starting and growing a successful real estate business requires effective writing, meticulous planning, and strategic marketing. Developing a Business Plan: A well-crafted business plan is crucial for outlining your objectives, identifying your target market, and devising strategies to achieve your goals.

Marketing 92

Marketing Land Branding Development 92

Lab Coat Agents

JUNE 29, 2022

“Start a Facebook business page” or “Hire a marketing assistant” are both good goals, but they don’t provide a way to get there. Use the SMART goal system to develop a new content marketing platform so you can blow your competition away and end 2022 with a bang. Looking for content ideas?

Development 52

Development Marketing As-is 52

REM Online

APRIL 28, 2021

The following content may have been republished here without the author's permission. The original post can be found at the following URL: Get more views with real estate content marketing. Please visit REMonline.com for more content like this, and contact web@remonline.com to inform us of any unauthorized reproduction.

Marketing 69

Marketing Agents 69

Inman

MARCH 9, 2023

Focus on creating high-quality pieces that resonate with your target audience and meet their evolving needs. With the right approach, you can stay ahead of the curve in the age of AI-powered search engines.

Marketing 151

Marketing Branding Technology Agents 151

Housing Wire

MAY 6, 2024

Launched in November 2023, Sidekick features many functionalities, including real-time market and property data retrieval abilities, valuation analyses and a suite of productivity tools for real estate professionals. “As Sidekick users will have the opportunity to do a variety of tasks through a conversational interface.

Brokerage 379

Brokerage Development Agents Marketing 379

Inman

JANUARY 11, 2023

The company intends to make it easier for agents to generate useful, engaging content. Humans have worked hard for a long time. It is time machines do the heavy lifting from here on," said CEO of planetRE Subrao Shenoy.

Agents 114

Agents Marketing Sales Technology 114

The American Genius for Real Estate

SEPTEMBER 2, 2022

Is promotional advertising still running the marketing game, or is it being replaced by a newer contender: branded content marketing.

Branding 69

Branding Marketing 69

Housing Wire

APRIL 15, 2024

The National Association of Mortgage Brokers (NAMB) announced a partnership with artificial intelligence (AI)-based video marketing platform Roomvu to provide mortgage brokers with marketing tools. Their innovative marketing technology is easy to use and is proven to move the needle in our industry.

Marketing 330

Marketing Mortgages Loans Industrial 330

Housing Wire

JANUARY 2, 2024

We also saw video content take off. In fact, short-form videos have become the top type of content in terms of reach and engagement, and there are now more videos on the internet than any other form of content. That being said, you don’t need an entire production team to create content.

Loan Officer 407

Loan Officer Branding Mortgages Loans 407

Housing Wire

MARCH 18, 2024

Roomvu , a Canadian-based video marketing platform for residential real estate agents, is partnering with Leading Real Estate Companies of the World (LeadingRE) and Realty One to mark Roomvu’s expansion into the U.S. Our expansion into the U.S. Our partnerships with LeadingRE and RealtyOne are just the beginning.

Marketing 373

Marketing Residential Technology Branding 373

Lighter Side of Real Estate

MARCH 22, 2022

But, you need to prepare to continue sending them content for as long as it takes! So plan on continuing to send them useful content every week or so. Market data – Once a month, or every quarter, send them a snapshot of the recent sales in the area they are interested in. But Plan On More.

Marketing 78

Marketing Agents As-is Branding 78

Housing Wire

MARCH 25, 2024

Using trending videos, educational content and humor to reveal all the secrets about buying a house, Betley, known as @thatmortgageguy , has reached 870,000 followers and garnered 15.5 And now I have a content creation process.” million ‘likes’ on TikTok. To put this into perspective, he claims 300,000 followers on other platforms.

Loan Officer 372

Loan Officer Loans Lending Mortgages 372

Inman

MARCH 14, 2023

Here’s how to put them to work on your content, and the platforms you need now. Want to do more than write a sonnet with the latest AI tools?

Marketing 111

Marketing Branding Brokerage Agents 111

Housing Wire

NOVEMBER 15, 2023

Luckily, the mortgage industry is cyclical, so let’s take a look at how you can turn a negative into a positive and grab clients’ attention through effective marketing , ultimately growing your book while others’ shrink. Below are a few ways originators can best present themselves to real estate agents and stand out in a saturated market.

Mortgages 402

Mortgages Marketing Agents Industrial 402

Housing Wire

FEBRUARY 29, 2024

Editor in Chief Sarah Wheeler sat down with Dan Stewart, founder and CEO of Happy Grasshopper , to talk about the company’s tech strategy in creating content that resonates with consumers. Storytelling is key to the company’s success and Stewart’s own story explains how he stays cool in any market cycle. Or is that created by humans?

Branding 389

Branding Technology Agents As-is 389

Housing Wire

JANUARY 31, 2024

By creating an online presence that presents short-form content, has a clear message, allows for interaction and generates relatability, we as real estate finance professionals can truly become that trusted source for financial success. I would argue this is even smaller when it comes to consuming content across social media.

Branding 392

Branding Finance As-is Mortgages 392

Housing Wire

MARCH 13, 2023

The rollercoaster ride the housing market has been on for the last three years has ended. Instead of twists and turns, we believe the market will surprise us this year… simply by being boring. In a boring market, it’s more important than ever to stand out from the crowd. Content, content, content.

Title 324

Title Industrial Marketing Design 324

Agent Drive

JULY 17, 2020

Luckily, we have 9 content marketing tips […]. The post 9 Easy Content Marketing Tips for Real Estate Agents appeared first on AgentDrive. According to the US National Association of Realtors, 44% of house buyers look online first instead of using traditional channels like newspapers or asking friends.

Agents 59

Agents Marketing 59

Housing Wire

AUGUST 1, 2023

Chime Technologies , a real estate tech innovator based in Phoenix, Arizona, has recently integrated ChatGPT functionality into its platform to streamline content creation for real estate marketing and communications. This content was generated using AI and was edited by HousingWire’s editors.

Technology 346

Technology Agents Sales Marketing 346

Housing Wire

APRIL 23, 2024

CE Bundles price range: $59 to $419 Visit The CE Shop Budget Pick Aceable Agent Affordable online, audio & mobile app courses Chosen by over 200,000 agents for courses featuring real-world scenarios and engaging content. Course content is delivered in bite-size pieces, making it easier to retain the course’s information.

Agents 406

Agents Industrial As-is Design 406

Housing Wire

OCTOBER 24, 2023

Thanks to this latest collaboration, lenders who use Finastra’s software will benefit from a seamless, fully integrated CRM as well as a marketing automation solution. “Finastra has a long history of delivering innovative solutions to its customers,” Josh Friend, CEO of Insellerate, said in a statement.

Loan Officer 403

Loan Officer Lending Loans Banks 403

Housing Wire

NOVEMBER 21, 2023

Personalized customer engagement: Making every client feel like a VIP Imagine having a magical marketing genie by your side. With AI, you can create super personalized marketing campaigns that resonate with your clients on a whole new level. Buckle up; it’s going to be a fun ride. AI can make that happen.

Agents 458

Agents Branding Marketing 458

Housing Wire

DECEMBER 15, 2023

Mortgage and real estate pros consume HousingWire content through newsletters, articles, and podcasts, making us a constant companion during workouts or commutes. The relaunch underscores HousingWire’s commitment to delivering valuable content and fostering industry connections.

Branding 363

Branding Industrial Mortgages Marketing 363

Housing Wire

APRIL 17, 2024

Boost Boost by Lone Wolf is the simple way to market your real estate business online. Edit videos seamlessly and upload custom content. 2 Agents can use Boost to showcase the effectiveness of their advertising with automated seller reports. 3 Boost utilizes MLS data for streamlined ad creation. Get More Info

Technology 344

Technology MLS Branding Agents 344

Housing Wire

APRIL 25, 2024

The aim is to leverage the pair’s experience in content, training and digital production to make required NMLS training more fun, Knottingham said. Learners can access courses online, at home and navigate through the content at their own pace, with the ability to pause and resume as needed. Live classes are offered at a flat fee.

Industrial 356

Industrial Mortgages Lending Staging 356