Eric Simon, Founder of The Broke Agent Media | Matt Lionetti, Real Estate Salesperson at The Agency

Eric Simon

As a newly licensed real estate agent in Los Angeles I had no idea what the hell to do. I cold called, door knocked, and sat dead open houses every Saturday and Sunday to no success. So, I did what I always do when I fail at something: make fun of it. I escaped to social media as @TheBrokeAgent where I began posting the inner monologue of an anonymous, struggling real estate agent to every major platform. Luckily, the content quickly gained traction as @TheBrokeAgent stood out as a refreshing voice amongst an oversaturated marketplace of luxury agents, sales gurus, and assholes. After five years of memes, Gifs, skits, comics, blogs, and now a podcast, the Broke Agent brand has evolved into a media company with over half a million followers across all major platforms. Our goal is to make real estate agents laugh through the daily stress of the industry and also help improve their business through our community and content platform. Today I continue to sell real estate on the Westside of Los Angeles and run the daily operations of The Broke Agent. My focus is on growing the brand and continuing to be the go-to source for real estate entertainment, podcasting, marketing, and news.

Matt Lionetti

Matt Lionetti is a real estate agent and content creator with The Agency in Toronto, Canada. Matt has built his brand on funny, clever, and sometimes polarizing content that whether you like it or not, demands your attention. Earning millions of organic views on social media, his unconventional approach has landed him on some of the biggest stages speaking with Ryan Serhant, Gary Vaynerchuck and Tom Ferry. Matt has forged his own path and has become a fan-favourite among agents and clients alike.