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Andy Florance discusses Matterport acquisition, lead diversion portal models

Housing Wire

Just hours after announcing his firm’s acquisition of 3D scanning firm Matterport , CoStar Group CEO Andy Florance took to the stage in Scottsdale, Arizona, at HousingWire ’s annual conference, The Gathering , to discuss the news. The lead diversion model has genericized real estate brokerages,” Florance said. Brands matter.”

Branding 331
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The anatomy of a successful real estate recruitment funnel

Housing Wire

Recruitment is a crucial determinant of growth and success for real estate brokerages. Like your customer, the recruitment process can be visualized as a sales funnel, where potential recruits enter at the top, and the best-suited agents emerge at the bottom as ideal members of your team or brokerage.

Brokerage 348
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10 ways to use virtual reality technology in your real estate business

Housing Wire

The real estate sector is constantly evolving, and one technology has emerged as a true game changer: virtual reality (VR). This transformative technology has opened up a new world of possibilities, empowering agents and captivating potential buyers like never before.

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3 Real estate lessons learned from the dance floor of “Dancing with the Stars” 

Housing Wire

William Shakespeare said it well: “All the world’s a stage, And all the men and women merely players.” For me, running a brokerage , handling complex real estate deals, negotiating contracts and navigating the dynamic landscape of high-stakes transactions are all in a day’s work.

Staging 386
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HW Media acquires REAL Trends to combine two of real estate’s most powerful media outlets

Housing Wire

brokerage firms. Together with HW Media brands HousingWire and FinLedger, the company will reach over 11 million real estate, mortgage and fintech professionals each year. For 34 years, REAL Trends has been the trusted source of news, analysis and information on the residential brokerage industry. About REAL Trends.

Branding 537
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Launching Change in a Brokerage

Realty Biz

Suddenly there was a brilliant and dramatic explosion of light as the side boosters separated, falling to earth and the second stage roared to life propelling the massive craft into space. Shortly afterward, I was speaking with a successful broker about changes within her brokerage and the local market when the similarities struck me.

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United Real Estate Named a Top 100 Technology Company

RIS Media

United® Real Estate announced it has recently been named a Top 100 technology company by banking group, D.A. Its annual ” The Herd ” highlights 100 of the top private technology companies in the United States. Davidson as a Top 100 technology company. According to D.A. Davidson, the Top 100 U.S. billion and $4.8