article thumbnail

Prudent AI launches one-touch pre-qualification platform

Housing Wire

Prudent AI on Monday announced the launch of Prudent AI Upfront, a one-touch pre-qualification platform designed to improve lender sales funnels. “The Non-QM market has long struggled with pre-qualification bottlenecks,” commented Paul Gigliotti , chief growth officer. “Upfront eliminates these barriers.

article thumbnail

Bring your borrowers home: How speed and simplicity will win the next refinance wave

Housing Wire

Lenders who werent prepared with digital experiences, pre-filled applications, and instant decisioning missed out on the opportunity. Rockets acquisition of Mr. Cooper signals a new phase for the industry: one where servicing and origination technology are fully connected to enable real-time borrower activation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Precision partners: How AI and human expertise are elevating lending excellence

Housing Wire

What’s most fascinating isn’t just the technology itself but the emerging pattern of success: the institutions making the greatest strides aren’t those attempting to replace human judgment with algorithms, but those finding the sweet spot where AI and expertise converge.

article thumbnail

11 mortgage lead generation ideas to build your client base

Housing Wire

From there, they complete qualification forms and are given loan options and lenders, like you, who can help them. Fello cutting-edge AI technology will help you sort your CRM and add crucial information to each contact to determine which leads to target. Leads click on advertisements that direct them to LendingTree landing pages.

article thumbnail

The Secret (and Software) for Smarter Lead Gen in Today’s Market 

Lab Coat Agents

And as technology evolves, so do the ways agents prospect and connect with potential buyers and sellers. Leads+ is a turnkey lead generation and qualification software that delivers exclusive, pre-qualified buyer and seller leads directly to your CRM—so you can grow your business without all the busy work. and Latin America.

article thumbnail

From Drones to Data: Breaking Down Zillow’s 5 New Features

BAM Media

Available now on select Zillow Showcase listings, SkyTour is powered by Gaussian splatting, a rendering technology used in gaming and virtual production. New this summer: Users can now compare two critical figures: 1) target price based on their desired monthly payment, and 2) maximum home price based on loan qualification.

article thumbnail

The Best 6 Real Estate AI Tools for 2025

The Close

month Visit Lone Wolf IDX integrations and custom market report generation $99/month Visit Agent Image ISA team support for pre-qualification of leads $399/month Visit Offrs AI-powered virtual staging $19.99/month, We want to ensure a platform can be launched easily and integrated into an agents workflow.